Morris & Co.
Bird Tapestry Pure Wool Artisanal Rug See Available Sizes
This is a hand-tufted area rug made from New Zealand blend wool with a low pile and a non-slip latex and cotton backing. Designed by Morris & Co. and based on a William Morris tapestry pattern featuring paired birds and botanical motifs, it serves as a decorative floor covering for indoor spaces. Available sizes include 140x200 cm, 170x240 cm, 200x280 cm, and 250x350 cm; it is hand-wash only and ships directly from the supplier as an online-only item.
- Material
- New Zealand blend wool
- Style
- traditional, vintage, handmade
- Category
- Home & Garden > Decor > Rugs
Color
Size
Specifications
A hand-tufted rug made from New Zealand blend wool, featuring William Morris' 'Bird' tapestry design with paired birds in rich, deep colors. Suitable for indoor spaces.
Hand-tufted New Zealand blend wool; low pile height; non-slip latex and cotton backing.
- Material
- New Zealand blend wool
- Style
- traditional, vintage, handmade
- Age Group
- adult
- Condition
- new
- Category
- Home & Garden > Decor > Rugs
Additional Attributes
- hand-tufted
- New Zealand blend wool
- low pile
- non-slip backing
- artisanal
- tapestry design
- bird motif
- indoor
Product Insights
William Morris's 1878 Bird tapestry, held in the V&A and Art Institute, is reproduced as a hand-tufted New Zealand wool rug with a carved low pile that defines the pattern and a white wool base for true color saturation. At CAD 1,298 for 140x200cm, it undercuts comparable hand-tufted New Zealand wool rugs. The 28–32 micron wool offers itch-free comfort, and lanolin provides mild water and stain resistance, while the wool biodegrades. The design's 72.5 cm repeat and deep green-red-gold palette suit any room. The main tradeoff is the latex-cotton backing: stable and non-slip, but limiting the rug's lifespan to 10–15 years with no resale value, requiring suction-only vacuuming and professional cleaning. Initial shedding from the long-staple wool subsides within weeks.
Verified claims
- Design heritage
- William Morris's 1878 drawing-room design, in V&A and Art Institute collections.
- Craftsmanship
- Hand-tufted New Zealand wool with carved low pile for pattern definition.
- Pricing
- At CAD 1,298 for 140x200cm, lower than comparable hand-tufted New Zealand wool rugs.
- Provenance
- Reproduces the 1878 Bird tapestry from Morris's drawing room, later in Sir Emery Walker's dining room.
- Construction
- Hand-tufted adaptation of the original jacquard-woven Bird tapestry design.
- Backing
- Latex-cotton backing: stable, non-slip; lifespan 10-15 years; vacuum suction only.
- Wool
- New Zealand wool: crimp for bounce, long staple for low shed, coarse fiber for patterned depth.
- Comfort
- 28–32 micron fibers ensure itch-free comfort under bare feet.
- Durability
- Low pile recovers, shedding diminishes, and foot traffic marks are masked.
- Appearance
- White wool base delivers saturated, true color with textural depth.
- Practical
- Spills bead for quick blotting, wool resists stains, and material biodegrades.
- Care
- Suction-only vacuuming and periodic professional cleaning are recommended to protect the wool pile.
- Shedding
- Initial shedding from the new rug is moderate due to New Zealand wool's long staple fibers and typically diminishes within weeks.
- Stain and dirt resistance
- Lanolin in New Zealand wool provides mild water repellency for easy blotting; the fiber resists dirt and stains.
- Materials
- New Zealand wool pile with cotton-latex backing resists dirt, retains color, recovers from indentations, and is biodegradable; hand-carved for pattern clarity.
- Lifespan
- Hand-tufted construction lasts 10–15 years with no resale value once latex backing degrades.
- Pattern character
- The 72.5 cm repeat and deep green–red–gold palette scale from intimate to panoramic for any room size and style.
- Texture
- Hand-carved details and 28–32 micron wool fibers give a soft, textured feel underfoot.
- Color vibrancy
- NZ wool whiteness enables saturated colors without yellow undertones.
- Color longevity
- Lanolin repels spills and low pile prevents shading, preserving color harmony.
- Design authenticity
- The Patterned Green colorway faithfully reproduces Morris's 1878 tapestry palette.
Product record
- Title
- Bird Tapestry Pure Wool Artisanal Rug See Available Sizes
- Brand
- Morris & Co.
- Price
- 1298 CAD
- Availability
- In stock
Shipping & Returns
- Pickup
- not_supported
Image Analysis
2 images- 01
Product
Portion of a decorative wool rug with a dark green field and an ornate multicolor botanical and bird tapestry motif visible in the lower and central areas of the image.
- Rug fieldVisible rug surface has a deep green background with a dense low-pile texture and a matte finish.
1 region
x 0.00 · y 0.38 · w 0.90 · h 0.62 (high) - Botanical patternLarge stylized floral and foliate motifs in red and gold tones form an overall tapestry pattern across the rug; visible motifs include a large opened flower, stems, leaves, and smaller blossom clusters.
- Bird motifA bird figure with cream and red detailing is woven into the pattern near the upper-left portion of the visible rug area.
1 region
x 0.04 · y 0.46 · w 0.28 · h 0.28 (high) - Pile and texture detailRug shows visible tufted pile with slightly raised pattern definition giving a textured, handcrafted appearance.
Other
Lifestyle scene showing the rug in a room setting with a small wooden stool holding a magazine and mug, an upholstered chair at right, and a stone or concrete floor; directional sunlight casts shadows across the rug and furniture.
- Small round stoolA small dark wood round stool with turned legs is positioned near the top center; its top holds a magazine and a speckled white ceramic mug.
1 region
x 0.22 · y 0.04 · w 0.28 · h 0.26 (high) - Magazine cover text“THE WORLD OF INTERIORS”
1 region
x 0.11 · y 0.00 · w 0.39 · h 0.18 (high) - Upholstered chairPart of an upholstered chair appears at the right edge with a light fabric patterned with olive leaf motifs and a turned wooden front leg visible.
1 region
x 0.68 · y 0.06 · w 0.32 · h 0.36 (high) - FlooringStone or concrete flooring with a mottled brown-gray surface is visible around the rug and under the chair, showing texture and reflected light.
1 region
x 0.48 · y 0.28 · w 0.52 · h 0.56 (high) - Lighting and shadowsStrong directional sunlight enters from upper left, casting distinct shadows of the stool legs and chair leg diagonally across the rug and floor.
Colors
deep forest green· background fieldmuted brick red· large floral elements#7C2B24antique gold· foliage and accentswarm cream· bird and small floral details- Rug fieldVisible rug surface has a deep green background with a dense low-pile texture and a matte finish.
- 02
Product
Rectangular tufted rug shown flat with a dense, symmetrical botanical motif printed or woven into the pile; dark green field with repeating vines, flowers and four perched birds arranged symmetrically around the vertical center axis.
- Overall shapeRectangular rug with straight edges and square corners filling most of the image frame, shown flat and fully visible.
1 region
x 0.03 · y 0.02 · w 0.94 · h 0.96 (high) - Background fieldSolid dark green ground that fills the rug area and serves as the backdrop for the pattern.
1 region
x 0.03 · y 0.02 · w 0.94 · h 0.96 (high) - Central vine medallionDense symmetrical arrangement of pale green leafy vines and stems forming a vertical mirrored medallion centered on the rug.
1 region
x 0.18 · y 0.12 · w 0.64 · h 0.76 (high) - Bird motifsFour stylized birds with muted red/pink bodies and pale cream wing markings positioned symmetrically — two near the rug center facing each other and two nearer the top and bottom corners also mirrored.
4 regions
x 0.32 · y 0.32 · w 0.18 · h 0.14 (high); x 0.50 · y 0.32 · w 0.18 · h 0.14 (high); x 0.12 · y 0.10 · w 0.18 · h 0.14 (medium); x 0.70 · y 0.74 · w 0.18 · h 0.14 (medium) - Floral and fruit elementsMultiple stylized flowers and round fruit-like motifs in muted red, pink and yellow tones integrated into the vine pattern across the field, appearing in repeating mirrored positions.
3 regions
x 0.10 · y 0.68 · w 0.20 · h 0.18 (medium); x 0.70 · y 0.12 · w 0.20 · h 0.18 (medium); x 0.42 · y 0.44 · w 0.16 · h 0.12 (high) - Outline and detailingPattern elements are defined by lighter cream or off-white outlining and internal highlights that contrast with the dark green field.
1 region
x 0.20 · y 0.14 · w 0.60 · h 0.72 (high)
Other
Studio product shot with the rug centered on a white background; even diffuse lighting with minimal shadows; slight white border visible where background shows around rug edges.
- Shot compositionRug is photographed flat from above and centered in the frame with a small white margin around it.
1 region
x 0.00 · y 0.00 · w 1.00 · h 1.00 (high) - LightingEven, soft lighting with no strong directional shadows and consistent color across the rug surface.
- Image qualityHigh resolution and in-focus image showing texture and pattern details clearly across the rug.
Colors
deep forest green· fieldsage green· vinework and leaves#ACB49Bmuted rose· bird bodies and flowersmustard yellow· accent details#A3AC8Ccream· outlines and highlights- Overall shapeRectangular rug with straight edges and square corners filling most of the image frame, shown flat and fully visible.