
Orla Kiely
Solid Stem Wool Rug See Available Sizes
The Solid Stem Wool Rug is a wool area rug designed in the Netherlands and handmade in India from 100% wool, featuring a non-slip backing. Its mid-century modern design showcases a tone-on-tone botanical pattern with raised leaf and stem textures and a contrasting edge binding. This versatile floor covering is available in multiple sizes for use in various living spaces.
- Material
- 100% wool
- Style
- mid-century-modern, retro
- Category
- Home & Garden > Decor > Rugs
Color
Size
Specifications
A mid-century modern inspired wool rug with a tone-on-tone floral pattern and non-slip backing.
100% wool, non-slip backing, handmade in India.
- Material
- 100% wool
- Style
- mid-century-modern, retro
- Gender
- unisex
- Condition
- new
- Category
- Home & Garden > Decor > Rugs
Additional Attributes
- non-slip backing
- handmade in India
- designed in the Netherlands
- mid-century modern design
- tone-on-tone floral arrangement
- retro flair
Product Insights
Orla Kiely's iconic Stem pattern, sketched in 2000 and as recognizable as the Burberry check, is re-scaled and re-colored in a 100% wool hand-tufted rug by Brink & Campman, featuring a 12mm pile (17mm total) that is 30% deeper than typical luxury hand-tufted rugs. The ecru tone-on-tone colorway with a red-orange border transforms the large motif into a subtle textural anchor, grounding rooms as a commanding yet understated focal point for layered decor. Integrated cotton and latex backing provides non-slip grip and edge protection. The tradeoff is the need to manage initial shedding and regular vacuuming, with spot-cleaning and professional care recommended for deeper soiling.
Verified claims
- Design heritage
- The Stem pattern, sketched in 2000, reflects Kiely's mid-century influences and design philosophy.
- Construction
- 100% wool rug hand-tufted with Brink & Campman, 17mm pile.
- Colorway design
- Ecru tone-on-tone colorway with a red-orange border.
- Origin
- The Stem pattern, first sketched in 2000, is Kiely's signature icon—as recognizable as the Burberry check.
- Rug execution
- 100% wool hand-tufted rug with 17mm pile, tone-on-tone ecru palette, and red border.
- Colorway effect
- Ecru tone-on-tone makes the large pattern a subtle textural anchor.
- Design evolution
- The ecru rug re-scales and re-colors Kiely's Stem motif.
- Backing
- Integrated cotton and latex backing provides built-in non-slip grip and protects edges from premature wear.
- Care
- Initial shedding subsides within weeks; vacuum regularly and spot-clean with mild wool-safe detergent.
- Pile height
- 12 mm pile height provides cushioned medium-pile feel and warmth on hard floors.
- Pile thickness
- 17mm total thickness (12mm pile) with 2500g/m² density provides a plusher feel than typical 13mm luxury rugs.
- Maintenance
- Regular vacuuming manages normal wool shedding; spot-clean with mild wool-safe detergent.
- Visual anchor
- The 250×350cm ecru version anchors rooms as a subtle commanding focal point for layered decor.
- Shedding
- Initial shedding is normal; subsides within weeks to a couple of months with vacuuming.
- Cleaning
- Blot spills immediately with mild wool-safe detergent only; professional cleaning is recommended for deep soiling.
- Pile quality
- 30% deeper pile than typical luxury hand-tufted wool rugs.
- Design pedigree
- Stem pattern is Orla Kiely's iconic motif, crafted by premium rug maker Brink & Campman.
Product record
- Title
- Solid Stem Wool Rug See Available Sizes
- Brand
- Orla Kiely
- Price
- 1509 CAD
- Availability
- In stock
Deep Research
The design story behind the Solid Stem pattern
- Orla Kiely cites British textile designer Barbara Brown and furniture icons Arne Jacobsen and Carlo Scarpa as direct influences, grounding the rug's pattern in the 1960s–70s modernism she admires for its bold experimentation and form-function philosophy.
- Kiely's stated philosophy—that a mug or a towel deserves the same design rigor as a silk dress—means this wool rug carries the same pattern refinement found in her fashion and accessory lines, elevating it from a simple floor covering to a piece of collectible design that reflects the full scope of her brand.
- The rug is a collaboration with Brink & Campman, a Netherlands-based premium rug supplier, executed as hand-tufted 100% pure new wool with a 17mm pile height—a construction that adds textured depth to the Solid Stem pattern while ensuring durability and a soft footfeel.
- The Stem pattern began as a quick sketch in 2000 and immediately became Orla Kiely's defining motif, often compared to the Burberry check or Paul Smith stripe in brand recognition; owning a rug in this pattern means possessing the most iconic and enduring element of the designer's 20+ year visual identity.
- The ecru Solid Stem version uses a tone-on-tone approach—a warm ecru field framed by a subtle red-orange border—which represents Kiely's ongoing practice of re-scaling and re-coloring her classic Stem pattern to create a more enveloping, contemporary mood that reads as a textural surface rather than a high-contrast graphic, making it easier to layer into varied interiors.
Everyday performance of hand-tufted wool rugs
- The 12 mm pile height gives the rug a plush, cushioned feel underfoot that’s comparable to a medium-pile carpet—thick enough to soften footsteps and add warmth to hard floors, but still easy to vacuum and maintain.
- The 2500 g/m² pile weight indicates a dense tufting that resists matting and crushing, preserving the rug’s defined pattern and soft surface even in areas with regular chair movement or foot traffic.
- The cotton canvas adhered with latex provides an integrated non-slip backing that grips hard surfaces, reducing the need for a separate rug pad on smooth floors and helping the rug lay flat without curling at edges.
How the oversized stems read in a real room
- The ecru-on-ecru coloring transforms the large floral into a softened textural statement — the pattern reads as a subtle, layered foundation that can command floor space without visual loudness, making it easier to place in rooms where a vividly toned large pattern would overwhelm.
- The Solid Stem’s oversized floral motif aligns with the designer principle that a large-scale pattern on a rug serves as the room’s dominant visual anchor — the XL size at 250×350 cm falls squarely into the ‘large rug’ category recommended for this starring role, and the 12 mm wool pile provides the tactile substance needed to carry that visual weight without receding under furniture.
Value compared to other designer wool rugs
- Specifying ‘100% pure new wool’—virgin wool that has never been processed—gives this rug longer, more resilient fibers than rugs made from recycled or generic wool, which translates to better crush resistance and a softer initial feel that becomes gentler with age.
- At 17mm overall, the Solid Stem rug is noticeably deeper than the 13mm thickness typical of luxury hand-tufted wool rugs from specialist mills like Jacaranda, translating into a plusher, more carpet-like feel underfoot without the corresponding jump in price.
- The cotton and latex backing acts as a built-in non-slip layer, eliminating the need for a separate rug pad—a common hidden extra when buying premium wool rugs—and simplifying setup in rented or frequently rearranged spaces.
Image Analysis
3 images- 01

Product
Rectangular low-pile wool area rug with a subtle raised leaf/stem pattern, a narrow contrasting edge binding, and a soft textured surface visible in a room setting.
- Overall shapeRectangular rug with square corners occupying the foreground and extending toward the back right of the room.
1 region
x 0.04 · y 0.48 · w 0.92 · h 0.45 (medium) - Pile and surface textureShort, dense wool pile with a uniform low-profile surface contrasted by slightly higher, looped areas that form the pattern; overall finish appears soft and matte.
1 region
x 0.12 · y 0.65 · w 0.75 · h 0.35 (high) - Raised stem/leaf patternLarge, rounded leaf or stem motifs formed by a raised tufted texture that is slightly lighter or subtly contrasted against the rug background, arranged in a grid-like layout across the rug.
1 region
x 0.20 · y 0.60 · w 0.60 · h 0.40 (high) - Edge bindingNarrow contrasting edge binding visible along the rug perimeter with a warm orange-red tone that wraps the rug edge.
2 regions
x 0.03 · y 0.88 · w 0.94 · h 0.07 (high); x 0.04 · y 0.55 · w 0.05 · h 0.30 (medium)
Other
Lifestyle room scene showing mid-century furniture, a tall floor lamp, a stone hearth and window, decorative objects, and natural lighting with soft shadows.
- Chair arm and cushionWood-framed armchair visible at left foreground with a light cushion and an orange patterned throw pillow partially on the rug.
1 region
x 0.00 · y 0.60 · w 0.36 · h 0.36 (high) - Tall floor lampNarrow, vertically ribbed white floor lamp standing near the back wall on a small square base.
1 region
x 0.39 · y 0.05 · w 0.12 · h 0.65 (high) - Wood cabinet and framed artMid-century wooden cabinet at left rear with a small framed print leaning on top and two small yellow glass vases.
1 region
x 0.02 · y 0.12 · w 0.33 · h 0.30 (high) - Stone hearth and side tablePartial stone hearth or fireplace visible at right with a round low side table holding an orange bowl and green apples.
1 region
x 0.72 · y 0.40 · w 0.26 · h 0.34 (high) - Single green apple on rugOne small green apple placed on the rug near the right-center foreground, casting a short shadow on the rug surface.
1 region
x 0.66 · y 0.78 · w 0.05 · h 0.05 (high) - Window and outdoor foliageTall vertical window at right edge shows green outdoor foliage visible through the glass.
1 region
x 0.83 · y 0.03 · w 0.17 · h 0.30 (high) - Lighting and shadowsSoft natural or diffused light from the right creating mild directional shadows from objects on the rug and gentle overall illumination.
- Shot compositionThree-quarter perspective view of a styled living room, camera angle slightly elevated looking down at the rug and foreground furniture.
Colors
warm cream· main field#E4E2DCpale beige· raised pattern#EAE3DCorange-red· edge binding#8B3305- Overall shapeRectangular rug with square corners occupying the foreground and extending toward the back right of the room.
- 02

Product
Close-up of a light cream wool rug showing low cut pile background, higher looped-texture oval motifs, and a visible red bound edge. An orange bowl and green apples sit on the rug (props).
- Background pileLow cut pile area in a uniform light cream color forming the flat field of the rug.
1 region
x 0.08 · y 0.12 · w 0.84 · h 0.76 (medium) - Raised oval motifLarge raised oval areas with a denser, looped or textured pile that sit above the low pile background; oval shapes have soft rounded edges and are lighter or slightly different in texture than surrounding field.
1 region
x 0.18 · y 0.32 · w 0.64 · h 0.36 (high) - Bound rug edgeVisible bound edge along the rug corner with a reddish binding exposed where the rug meets the floor.
1 region
x 0.00 · y 0.82 · w 0.70 · h 0.18 (high) - Decorative props on productRound orange shallow bowl placed near the top left of the frame and three green apples, two inside the bowl and one on the rug surface.
2 regions
x 0.09 · y 0.04 · w 0.44 · h 0.22 (high); x 0.30 · y 0.56 · w 0.12 · h 0.12 (high)
Other
Image is a staged interior close-up showing part of a wooden floor and soft directional lighting; slight shadowing from props visible.
- Flooring visibleWarm medium-brown wood floor visible at the lower left and lower right edges of the image where the rug does not cover the surface.
2 regions
x 0.00 · y 0.82 · w 0.30 · h 0.18 (high); x 0.70 · y 0.86 · w 0.30 · h 0.14 (medium) - Shot compositionThree-quarter top-down staged close-up showing rug details and props; image cropped so only part of the rug is visible.
- Lighting and shadowSoft directional lighting from upper left producing mild shadows under the apples and slight shading on the textured pile.
Colors
light cream· background pileoff-white textured· raised oval textured pilebrick red binding· bound edge#924D33- Background pileLow cut pile area in a uniform light cream color forming the flat field of the rug.
- 03

Product
Rectangular wool rug shown face-up with a central vertical stem and symmetrical raised oval leaf motifs in a slightly higher-pile texture against a lower-pile field; all visible edges bound.
- Overall shapeRectangular rug photographed flat and centered, showing the full face with narrow visible margins at the image edges.
1 region
x 0.02 · y 0.01 · w 0.96 · h 0.98 (high) - Central stemSingle vertical stem runs down the rug center, formed by a narrow raised strip of denser pile that splits slightly where leaf pairs meet.
1 region
x 0.48 · y 0.02 · w 0.03 · h 0.96 (high) - Leaf motifFour stacked pairs of large horizontally oriented oval leaves arranged symmetrically on either side of the central stem; each leaf is a raised, textured area with looped pile contrasting the lower background pile.
8 regions
x 0.05 · y 0.06 · w 0.44 · h 0.20 (high); x 0.51 · y 0.06 · w 0.44 · h 0.20 (high); x 0.05 · y 0.28 · w 0.44 · h 0.20 (high); x 0.51 · y 0.28 · w 0.44 · h 0.20 (high); x 0.05 · y 0.50 · w 0.44 · h 0.20 (high); x 0.51 · y 0.50 · w 0.44 · h 0.20 (high); x 0.05 · y 0.72 · w 0.44 · h 0.20 (high); x 0.51 · y 0.72 · w 0.44 · h 0.20 (high) - Pile contrastRaised leaf areas have a visibly looped, denser texture contrasted with the smoother, lower pile of the background field; the difference is visible as tonal and textural contrast rather than color contrast.
1 region
x 0.12 · y 0.12 · w 0.76 · h 0.76 (medium) - Edge bindingRug edges show a narrow, slightly raised bound border following the rectangle outline.
1 region
x 0.01 · y 0.00 · w 0.98 · h 1.00 (medium)
Other
Studio product shot taken from above with a plain white background and soft, even lighting producing minimal shadow; rug is centered and fully visible.
- Shot compositionTop-down, centered composition showing the entire rug against a white background with small white margins around the rug.
1 region
x 0.00 · y 0.00 · w 1.00 · h 1.00 (high) - Lighting and shadowEven, diffuse lighting with minimal directional shadow; surface texture is visible due to soft highlights and subtle shading in the raised areas.
- Image qualityHigh resolution and sharp detail across the rug surface; no visible props, hands, or disclaimers in the frame.
Colors
light beige· background field#DCCEC1pale beige· raised leaf motifs and central stem#E2D4C5- Overall shapeRectangular rug photographed flat and centered, showing the full face with narrow visible margins at the image edges.
Documents & Data
Q&A
2 answered- How should this wool rug be cleaned, and can it be spot-cleaned with household products?
- We recommend vacuuming regularly and spot-cleaning with a mild wool-safe detergent mixed with water. Blot spills immediately—never rub—and test any cleaner on an inconspicuous area first. For deep cleaning, professional wool rug cleaning is best.
- Is shedding common with this rug, and how long does the initial shedding period typically last?
- Yes, some initial shedding is normal for 100% wool rugs, especially when new. This usually subsides within a few weeks to a couple of months with regular vacuuming. The shedding is loose fibers from the manufacturing process and not a defect.