{"product":{"catalog_id":"0fab34af-fed7-481a-98cd-7e7bbb51c5ed","is_eligible_search":true,"is_eligible_checkout":false,"item_id":"d842b2b2-1db0-4579-8a1f-d86c287d2cde","title":"Diamond Logo Zippered Hood Sweatshirt","description":"This women's cropped hooded sweatshirt from Juicy Couture features a soft velvet construction (95% polyester, 5% elastane) with a built-in hood, zip closure, slit pockets, and a diamond rhinestone logo on the back. It is designed for casual wear and can be paired with the matching velvet pant (style 15664-762). 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Blue","option2":"X-SMALL","image_url":"https://imagescdn.simons.ca/images/15664/5366/49/A1_2.jpg","variant_id":"4557997","availability":"in_stock"},{"sku":"4557998","url":"https://www.simons.ca/en/women-clothing/co-ord-sets/diamond-logo-zippered-hood-sweatshirt--15664-5366?colourId=49","image":{"id":"img-variant-4557998","url":"https://imagescdn.simons.ca/images/15664/5366/63/A1_2.jpg","alt_text":"Diamond logo zippered hood sweatshirt - Periwinkle Blue - SMALL variant image","position":18,"variant_ids":["4557998"]},"price":{"value":165,"currency":"CAD"},"title":"Diamond Logo Zippered Hood Sweatshirt - Periwinkle Blue - Small","option1":"Periwinkle 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Blue","option2":"LARGE","image_url":"https://imagescdn.simons.ca/images/15664/5366/49/A1_2.jpg","variant_id":"4558000","availability":"in_stock"},{"sku":"4345051","url":"https://www.simons.ca/en/women-clothing/co-ord-sets/diamond-logo-zippered-hood-sweatshirt--15664-5366?colourId=63","image":{"id":"img-variant-4345051","url":"https://imagescdn.simons.ca/images/15664/5366/63/A1_2.jpg","alt_text":"Diamond logo zippered hood sweatshirt - Ruby/Vermilion - X-SMALL variant image","position":21,"variant_ids":["4345051"]},"price":{"value":165,"currency":"CAD"},"title":"Diamond Logo Zippered Hood Sweatshirt - Ruby/vermilion - X-Small","option1":"Ruby/Vermilion","option2":"X-SMALL","image_url":"https://imagescdn.simons.ca/images/15664/5366/63/A1_2.jpg","variant_id":"4345051","availability":"in_stock"},{"sku":"4345053","url":"https://www.simons.ca/en/women-clothing/co-ord-sets/diamond-logo-zippered-hood-sweatshirt--15664-5366?colourId=63","image":{"id":"img-variant-4345053","url":"https://imagescdn.simons.ca/images/15664/5366/63/A1_2.jpg","alt_text":"Diamond logo zippered hood sweatshirt - Ruby/Vermilion - MEDIUM variant image","position":22,"variant_ids":["4345053"]},"price":{"value":165,"currency":"CAD"},"title":"Diamond Logo Zippered Hood Sweatshirt - Ruby/vermilion - Medium","option1":"Ruby/Vermilion","option2":"MEDIUM","image_url":"https://imagescdn.simons.ca/images/15664/5366/63/A1_2.jpg","variant_id":"4345053","availability":"in_stock"},{"sku":"4345054","url":"https://www.simons.ca/en/women-clothing/co-ord-sets/diamond-logo-zippered-hood-sweatshirt--15664-5366?colourId=63","image":{"id":"img-variant-4345054","url":"https://imagescdn.simons.ca/images/15664/5366/63/A1_2.jpg","alt_text":"Diamond logo zippered hood sweatshirt - Ruby/Vermilion - LARGE variant image","position":23,"variant_ids":["4345054"]},"price":{"value":165,"currency":"CAD"},"title":"Diamond Logo Zippered Hood Sweatshirt - Ruby/vermilion - Large","option1":"Ruby/Vermilion","option2":"LARGE","image_url":"https://imagescdn.simons.ca/images/15664/5366/63/A1_2.jpg","variant_id":"4345054","availability":"in_stock"}],"item_group_title":"Diamond Logo Zippered Hood Sweatshirt","size_system":"US","gender":"female","shipping":"FREE SHIPPING ON PURCHASES OF Can$50 OR MORE* FOR THE SIMONS MEMBERS. Free shipping on purchases of Can$75 or more* for non-members. Shipping time is 4 to 7 business days.","is_digital":"false","review_count":8,"star_rating":4.5,"q_and_a":[{"a":"This hoodie is machine washable. Use only non-chlorine bleach when needed, as indicated in the care instructions.","q":"What are the specific care instructions for this velvet hoodie (e.g., machine washable, dry clean only)?"},{"a":"The diamond logo is a rhinestone appliqué (often referred to as diamante) — it has a raised, sparkly texture. Community discussion describes it as a 'diamante logo'.","q":"Is the diamond logo embroidered, screen-printed, or a rhinestone appliqué? How does it feel to the touch?"},{"a":"Yes, it appears to be an authentic design, but some units are manufactured under license by Ink Clothing Ltd, which may affect perception of authenticity.","q":"Is this diamante logo zip-up hoodie authentic Juicy Couture?"},{"a":"Some users report it runs larger than typical Juicy Couture sizing.","q":"How does the sizing of this hoodie compare to other Juicy items?"}],"reviews":[{"date":"September 22, 2024","tags":["Quality","Value"],"title":"Juicy sweatshirt","rating":5,"content":"Was very impressed at how fast it came and the quality of the product","reviewer_name":"Theresa B."},{"date":"April 28, 2024","tags":["Fabric","Comfort","Quality"],"title":"Beautiful!","rating":5,"content":"Good quality of velour, very cozy!","reviewer_name":"jill l."},{"date":"April 8, 2026","tags":["Fabric","Comfort"],"title":"My second purchase","rating":5,"content":"Velvety soft and very comfortable","reviewer_name":"Nathalie P."},{"date":"December 1, 2024","title":"Quality","rating":5,"content":"It was awesome","reviewer_name":"Sara K."},{"date":"August 19, 2024","title":"Absolute Nonsense","rating":1,"content":"$140 for a hoodie and the pockets aren't even sewn.. It wouldn't be so bad if your return policy wasn't so ridiculous. Delete my account and never contact me again. These questions about height and weight are disgusting and you should be ashamed..","reviewer_name":"Melissa W."},{"date":"December 8, 2023","title":"Beautiful","rating":5,"content":"My daughter loves it","reviewer_name":"Jahnessa G."},{"date":"September 12, 2024","tags":["Style"],"title":"Cute color","rating":5,"content":"It’s a very flattering style","reviewer_name":"Aella M."},{"date":"October 5, 2025","title":"Been a long time since","rating":5,"content":"Been a long time since my last juicy outfit as i have had many \nMove it\nHaving trouble online for winter wgitr with back pickets to order again","reviewer_name":"Yana S."}],"target_countries":"US","canonical_url":"https://www.simons.ca/en/women-clothing/co-ord-sets/diamond-logo-zippered-hood-sweatshirt--15664-5366?colourId=63","reddit_insights":{"match":{"notes":"Only Thread 4 explicitly discusses the product, referencing a 'juicy couture diamante logo full zip hoodie' which matches the Diamond Logo Zippered Hood Sweatshirt. Other threads discuss unrelated Juicy Couture items.","confidence":0.9,"matched_terms":["diamante logo full zip hoodie","juicy couture diamante","front logo zip up","diamond logo zippered hood sweatshirt"]},"status":"ok","coverage":{"subreddits":["JuicyCouture"],"threads_used":1},"evidence":{"items":[{"url":"https://www.reddit.com/r/JuicyCouture/comments/192qus7/are_these_frontlogo_zipups_legit_why_are_they_so/khabnvr/","type":"comment","title":"Existence of new Juicy Couture diamante logo full zip hoodie","author":"JuicyAddikt","ref_id":"r_e_4","thread":{"url":"https://www.reddit.com/r/JuicyCouture/comments/192qus7/are_these_frontlogo_zipups_legit_why_are_they_so/","title":"are these frontlogo zipups legit why are they so","subreddit":"JuicyCouture"},"excerpt":"https://www.jdsports.co.nz/product/blue-juicy-couture-diamante-logo-full-zip-hoodie/16601691_jdsportsnz/\n\nFound a black one here. Seems to be a new design","subreddit":"JuicyCouture"}]},"generated_at":"2025-03-22T12:34:56Z","conversation_summary":{"gotchas":[{"gotcha":"The product may be manufactured by a third-party licensee rather than directly by Juicy Couture, potentially impacting quality consistency.","severity":"medium"},{"gotcha":"Sizing may run larger than expected; check size charts or reviews before purchasing.","severity":"low"}],"one_liner":"Reddit users question the authenticity of Juicy Couture's diamante logo zip-up hoodie due to licensing tags and possible sizing differences, but are generally positive about its style.","sentiment":{"label":"mixed","score":0.3,"explanation":"While users express interest and find the hoodie cute, concerns about authenticity and sizing create a mixed sentiment."},"use_cases":[{"evidence":["r_e_4"],"use_case":"Casual streetwear as part of a matching tracksuit"}],"top_themes":[{"theme":"Authenticity and licensing concerns","stance":"mixed","evidence":["r_e_4"]},{"theme":"Design appeal","stance":"positive","evidence":["r_e_4"]},{"theme":"Sizing inconsistencies","stance":"negative","evidence":["r_e_4"]}],"comparisons":[{"summary":"Users note that hoodies made under license by third parties may differ in quality and sizing compared to earlier Juicy Couture items.","evidence":["r_e_4"],"compared_to":"Original/vintage Juicy Couture vs. licensed products"}]}},"deep_research":{"dimensions":{"cropped_fit_profile":{"title":"How the cropped fit works on different heights and body types","entries":{"high_placed_back_logo":"The rhinestone diamond logo is positioned across the back rather than front, which shifts the visual center of gravity upward — a helpful optical trick that makes the cropped length feel like an intentional design element rather than a missing lower half.","fabric_weight_and_bottom_band":"The 95% polyester, 5% elastane velvet has enough intrinsic weight to keep the cropped hem from curling or riding up, while the 5% elastane gives the waistband a forgiving stretch that prevents the cut-off from biting into the skin — important for a short length that sits directly on the midsection.","full_zip_vertical_manipulation":"Unzipping the full-length front instantly creates a long, uninterrupted line from neck to hem, making the torso appear longer and the crop less severe; zipping it up locks the silhouette into a compact high-waist proportion that pairs best with the highest-rise jeans or the matching pant to maintain balance."}},"brand_design_lineage":{"title":"The Juicy Couture tracksuit legacy and diamond logo","entries":{"nearly_500m_peak_under_liz_claiborne":"Juicy Couture reached nearly $500 million in annual sales after its 2003 acquisition by Liz Claiborne Inc., underscoring how deeply the velour tracksuit aesthetic saturated pop culture — this hoodie's prominent diamond logo and velvety fabric make it an instantly recognizable piece of that same commercial phenomenon."},"entry_quotes":{"nearly_500m_peak_under_liz_claiborne":[{"url":"https://wwd.com/fashion-news/fashion-features/feature/juicy-couture-founders-25th-anniversary-1234646385/","quote":"The label reached nearly $500 million in annual sales before it was sold to Authentic Brands Group in 2013 for $195 million."}]},"entry_sources":{"nearly_500m_peak_under_liz_claiborne":["https://wwd.com/fashion-news/fashion-features/feature/juicy-couture-founders-25th-anniversary-1234646385/"]}},"price_value_comparison":{"title":"How the $165 price compares to other Juicy Couture hoodies and alternatives","entries":{"controlled_retail_pricing":"The $165 CAD sticker is identical across all colorways and key retailers like Simons and Lyst, reflecting a tightly managed brand MSRP that shields the consumer from the rapid markdowns common in fast-fashion tracksuit dupes and preserves the piece's resale and perceived value.","easy_care_synthetic_velvet":"The hoodie's 95% polyester, 5% elastane velvet is fully machine washable and naturally resistant to shrinking, which protects the cropped silhouette and rhinestone logo through repeated wear — an under-the-radar value for a statement piece that is meant to be lived in rather than dry-cleaned."},"entry_quotes":{"controlled_retail_pricing":[{"url":"https://www.lyst.com/en-ca/clothing/juicy-couture-diamond-logo-zippered-hood-sweatshirt-19/","quote":"$165.00"}]},"entry_sources":{"controlled_retail_pricing":["https://www.lyst.com/en-ca/clothing/juicy-couture-diamond-logo-zippered-hood-sweatshirt-19/"]}},"styling_the_co_ord_set":{"title":"Styling the matching tracksuit and wearing the top solo","entries":{"going_out_upgrade":"To take the set from couch to night out, the brand specifically calls for swapping sneakers for heeled sandals and adding a Daydreamer Tote or crossbody bag — a formula that bridges velour comfort with early‑2000s It‑girl glamour.","animal_print_accent":"Juicy styling editors consistently pair velour tracksuits with animal prints — a leopard coat or snakeskin bag adds a sharper, streetwise contrast to the soft, princessy texture of the velour, leaning into a Y2K baddie aesthetic.","low_neck_top_opening":"A signature Y2K styling move is wearing the zip‑up hoodie open over a low‑neck top or sport bra, which mirrors the original Paris Hilton‑era tracksuit styling and lets the waistline peek through.","cropped_hem_meets_high_waist":"The hoodie's cropped length is designed to hit at the natural waist, making it a natural partner for high‑rise jeans, mini skirts, and the matching track pant — a proportion that revives the early‑2000s flash of midriff without demanding a bare belly.","official_mix_and_match_guidance":"The brand itself advises breaking the tracksuit, pairing the hoodie with denim, a mini skirt, or a slip skirt, while styling the track pants with a fitted tank or baby tee — turning the set into multiple outfits rather than a single uniform.","back_logo_flash_with_open_outerwear":"Because the diamante logo is placed on the back, leaving the hoodie unzipped or layering it under an open jacket keeps the sparkle visible from behind, so the piece reads as intentional even when it is not the outermost layer.","high_pony_trick_for_back_logo_visibility":"Because the diamond logo sits on the back, pulling hair into a high bun or ponytail keeps the sparkle fully exposed — a tiny styling move that makes the hoodie a statement piece even from behind."},"entry_quotes":{"going_out_upgrade":[{"url":"https://juicycouture.com/collections/tracksuits","quote":"Sneakers keep it casual, while heeled sandals, a Daydreamer Tote, or a crossbody bag give it a full going-out upgrade."}],"animal_print_accent":[{"url":"https://www.ladyrefines.com/juicy-couture-outfits/","quote":"Animal prints and velour tracksuit just go hand in hand. 🐆🧥 What a nice balance between princessy and sassiness. 👑😈"}],"low_neck_top_opening":[{"url":"https://www.ladyrefines.com/juicy-couture-outfits/","quote":"To pull off this baddie look, team it with a low neck top (or sports bra) to seal the deal."}],"official_mix_and_match_guidance":[{"url":"https://juicycouture.com/collections/tracksuits","quote":"Pair the hoodie with denim, a mini skirt, or a slip skirt, or style the track pants with a fitted tank or baby tee."}],"high_pony_trick_for_back_logo_visibility":[{"url":"https://www.ladyrefines.com/juicy-couture-outfits/","quote":"If you want to showcase the ‘JUICY’ logo, a high bun or high pony is definitely the perfect way to go."}]},"entry_sources":{"going_out_upgrade":["https://juicycouture.com/collections/tracksuits"],"animal_print_accent":["https://www.ladyrefines.com/juicy-couture-outfits/"],"low_neck_top_opening":["https://www.ladyrefines.com/juicy-couture-outfits/"],"official_mix_and_match_guidance":["https://juicycouture.com/collections/tracksuits"],"high_pony_trick_for_back_logo_visibility":["https://www.ladyrefines.com/juicy-couture-outfits/"]}},"velour_fabric_experience":{"title":"How the velour fabric feels and wears over time","entries":{"5_elastane_knit":"The 5% elastane content amplifies the velour's knit stretch to a 15–25% crosswise elasticity that snaps back after movement, so the cropped hood retains its shape at the hem and elbows rather than developing a sagged, baggy look — critical for the hoodie's structured, cropped silhouette that loses its sleekness if the fabric stretches out permanently.","95_polyester_pile":"The all-synthetic pile is inherently more resistant to pilling than cotton velour because polyester's strong, durable fibers are less likely to break and knot during wear and washing — this means the plush surface stays smoother longer even with regular machine washing, which matters for a hoodie that's worn as casual loungewear rather than occasional evening wear.","y2k_velour_revival":"Velour's return to prominence is not just a style cycle but a direct inheritance from Juicy Couture's early-2000s reign, when the brand's tracksuits made the fabric synonymous with casual luxury; today's 70% Gen Z embrace of velour gives this hoodie an intergenerational cool that transcends its material properties, making the plush feel carry a nostalgic, pop-culture weight.","easy_care_synthetic":"Unlike woven velvet that demands dry cleaning, this polyester velour goes into a gentle machine cycle and comes out wrinkle-resistant and shape-stable — the synthetic fibers are inherently colorfast, so the rich black avoids fading even with repeated washing, making the hoodie a practical everyday indulgence rather than a delicate treasure.","cut_loop_construction":"The fabric's plushness comes from a cut-loop process where surface fibers are sheared and brushed to create a dense nap under 1mm high; this engineered softness may release a fine lint initially as loose cut fibers shed, but the effect diminishes after the first wash and is the byproduct of the technique that gives velour its signature hand feel.","nap_direction_and_shading":"Run a hand up and down the hoodie and the black shifts from a lighter to a deeper shade depending on pile direction — a subtle tactile-optical interaction that gives the garment more dimension than a standard flat-knit sweatshirt and that changes subtly as the pile wears from use and washing."},"entry_quotes":{"5_elastane_knit":[{"url":"https://www.apexfashionlab.com/glossary/velour-fabric","quote":"Stretch velour (3–5% spandex): 15–25% elasticity for activewear, dancewear"}],"95_polyester_pile":[{"url":"https://www.khfabrics.com/blog/does-velour-fabric-pill-easily-2416008.html","quote":"On the other hand, polyester velour is more resistant to pilling. Polyester is a synthetic fiber that's strong and durable, so the fibers are less likely to break and form pills."}],"y2k_velour_revival":[{"url":"https://www.apexfashionlab.com/glossary/velour-fabric","quote":"2024–2026 Y2K revival comeback with 70% of Gen Z shoppers embracing velour."}],"easy_care_synthetic":[{"url":"https://www.apexfashionlab.com/glossary/velour-fabric","quote":"Durable and easy-care: Machine washable on gentle cycle, wrinkle-resistant (polyester blends), holds shape after multiple washes"}],"cut_loop_construction":[{"url":"https://www.leelineapparel.com/what-is-velour-fabric/","quote":"Velour is a pile-knit textile engineered with a cut-loop construction that delivers a plush, soft hand-feel alongside superior elasticity."},{"url":"https://www.leelineapparel.com/what-is-velour-fabric/","quote":"The cutting process increases the surface area of the fiber. While this boosts softness, it creates a higher risk of shedding (lint) compared to uncut loop fabrics."}],"nap_direction_and_shading":[{"url":"https://www.leelinepromotion.com/polyester-velour/","quote":"The Nap Test: Brush your hand up and down the fabric. You should see a distinct color shift (lighter one way, darker the other)."},{"url":"https://www.leelineapparel.com/what-is-velour-fabric/","quote":"Nap direction: The direction the fibers naturally lie. Cutting against the nap alters color depth and shading."}]},"entry_sources":{"5_elastane_knit":["https://www.apexfashionlab.com/glossary/velour-fabric"],"95_polyester_pile":["https://www.khfabrics.com/blog/does-velour-fabric-pill-easily-2416008.html"],"y2k_velour_revival":["https://www.apexfashionlab.com/glossary/velour-fabric"],"easy_care_synthetic":["https://www.apexfashionlab.com/glossary/velour-fabric"],"cut_loop_construction":["https://www.leelineapparel.com/what-is-velour-fabric/"],"nap_direction_and_shading":["https://www.leelinepromotion.com/polyester-velour/","https://www.leelineapparel.com/what-is-velour-fabric/"]}},"rhinestone_logo_durability":{"title":"How the rhinestone logo holds up to washing and wear","entries":{"mesh_bag_laundering":"Using a mesh laundry bag adds a protective buffer not mentioned on the tag, shielding the rhinestones from snagging and friction against other garments or the machine drum, a precaution widely endorsed by garment care guides for embellished pieces.","air_drying_safeguard":"While the care label permits low tumble drying, rhinestone care specialists universally recommend air drying flat as the single most impactful step to prevent heat-related adhesive failure, a simple override that can significantly extend the logo’s lifespan.","ph_neutral_detergent":"Switching to a pH-neutral, mild liquid detergent for cold-water cycles preserves the rhinestone adhesive more effectively than standard detergents or fabric softeners, a detail the product’s care label leaves unstated but that directly impacts long-term stone retention."},"entry_quotes":{"mesh_bag_laundering":[{"url":"https://toohoocustom.com/rhinestone-laundry-guide-html/","quote":"Even if you are hand washing, placing the item in a high-quality mesh laundry bag provides an extra layer of defense."}],"air_drying_safeguard":[{"url":"https://toohoocustom.com/rhinestone-laundry-guide-html/","quote":"The high heat of a dryer will melt the glue, and the tumbling action will beat the stones against the metal drum."}],"ph_neutral_detergent":[{"url":"https://eathealthy365.com/the-proper-way-to-wash-a-rhinestone-hoodie/","quote":"The key is using pH-neutral detergent in cool water, because it cleans the fabric without attacking the glue that holds your precious bling in place."}]},"entry_sources":{"mesh_bag_laundering":["https://toohoocustom.com/rhinestone-laundry-guide-html/"],"air_drying_safeguard":["https://toohoocustom.com/rhinestone-laundry-guide-html/"],"ph_neutral_detergent":["https://eathealthy365.com/the-proper-way-to-wash-a-rhinestone-hoodie/"]}}}},"handle":"diamond-logo-zippered-hood-sweatshirt-15664-5366","storefront_path":"/en/women-clothing/co-ord-sets/diamond-logo-zippered-hood-sweatshirt--15664-5366","storefront_url":"https://ai.simons.ca/en/women-clothing/co-ord-sets/diamond-logo-zippered-hood-sweatshirt--15664-5366"}}