{"product":{"catalog_id":"134b2ea6-7c9b-41f2-9781-3c715878e6c1","item_id":"9739d5bb-9591-4cd8-a4d6-db8d9aa786bb","title":"Back Road T-Shirt","description":"Back Road T-Shirt is a short-sleeve crewneck T-shirt made from 100% cotton jersey with a ribbed crew neck. The left chest features a two-line cream print reading 'COUNTRY LIBERTY' and 'Back Road Bandits', while the back has a larger cream graphic with the same text, a stylized pickup truck, and additional slogans. 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Normalement je prends XL pour les t-shirt mais, pour celui-là, le XXL était parfait.","reviewer_name":"Diane L."}],"target_countries":"US","canonical_url":"https://www.simons.ca/en/men-clothing/t-shirts-tanks/prints-patterns/back-road-t-shirt--21654-26101?colourId=0","product_insights":[{"title":"Verified claims","type":"key_value","items":[{"value":"Founded by a former NHL draft pick who started with 12 t-shirts and $400.","key":"Heritage","provenance":{"productData":false,"reviews":false,"qna":false,"urls":["https://www.saltwire.com/atlantic-canada/ex-moosehead-uses-fashion-to-celebrate-his-roots-218010","https://countryliberty.ca/pages/our-story"]}},{"value":"Brand emphasizes traditional values, family, and small-town freedom.","key":"Brand identity","provenance":{"productData":false,"reviews":false,"qna":false,"urls":["https://countryliberty.ca/pages/our-story"]}},{"value":"Stocked in 200 stores across Canada and 75 in the US, with 150k Instagram followers.","key":"Social proof","provenance":{"productData":false,"reviews":false,"qna":false,"urls":["https://countryliberty.ca/pages/our-story"]}},{"value":"Founded by a former Vancouver Canucks draft pick who launched with $400 and a dozen t-shirts.","key":"Founder story","provenance":{"productData":false,"reviews":false,"qna":false,"urls":["https://www.saltwire.com/atlantic-canada/ex-moosehead-uses-fashion-to-celebrate-his-roots-218010","https://countryliberty.ca/pages/our-story"]}},{"value":"Graphic draws from founder's real hometown of 800 people; 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