{"product":{"catalog_id":"30c8e1c6-d4dd-441b-946e-3e4f4b04d198","is_eligible_search":true,"is_eligible_checkout":false,"item_id":"83da7543-162b-4d2d-8c69-56cc85734858","title":"Costumed Characters Doormat 40 X 70 Cm Halloween Collection","description":"This Halloween-themed doormat from Simons Maison features assorted costumed characters printed on a rectangular 16\" x 27\" (40 x 70 cm) coconut coir surface with a non-slip PVC backing. Designed in Canada, it is intended for decorative use at entryways and is easily cleaned with a damp cloth. The mat should be sheltered from bad weather to prolong its life, and some fibre shedding is normal over time.","url":"https://www.simons.ca/en/rugs/doormats-outdoor-rugs/costumed-characters-doormat-40-x-70-cm-halloween-collection--10157-4262350?colourId=0","brand":"Simons Maison","condition":"new","product_category":"rugs > doormats outdoor rugs","material":"Front: 100% coir fibre; Back: PVC","image_url":"https://imagescdn.simons.ca/images/10157/4262350/99/A1_2.jpg","additional_image_urls":["https://imagescdn.simons.ca/images/10157/4262350/99/A2_2.jpg"],"images":[{"id":"img-1784702673331-0","url":"https://imagescdn.simons.ca/images/10157/4262350/99/A1_2.jpg","alt_text":"Costumed characters doormat 40 x 70 cm Halloween Collection product image (primary)","position":1,"attributes":{"other":{"summary":"Indoor staging with light-colored tiled floor, wooden step at the top, and some greenery visible at the lower-left; soft directional lighting from upper right creating subtle shadows.","observations":[{"key":"Flooring","kind":"feature","value":"Large light beige square tiles with faint marbling form the floor beneath the mat.","regions":[{"x":0.2,"y":0.38,"width":0.7,"height":0.58,"confidence":"high"}],"evidence_status":"direct"},{"key":"Wood step","kind":"feature","value":"Horizontal wooden step or riser with light-to-medium brown woodgrain visible along the top edge of the image.","regions":[{"x":0,"y":0,"width":1,"height":0.22,"confidence":"high"}],"evidence_status":"direct"},{"key":"Greenery prop","kind":"feature","value":"A sprig or small cluster of green foliage placed near the lower-left corner partially overlapping the mat area.","regions":[{"x":0,"y":0.62,"width":0.2,"height":0.32,"confidence":"high"}],"evidence_status":"direct"},{"key":"Lighting and shadow","kind":"feature","value":"Soft directional light from upper right creates gentle shadows along the mat edges and slight highlight on the tile surface.","regions":[],"evidence_status":"direct"},{"key":"Shot composition","kind":"feature","value":"Angled top-down product shot showing the full top surface of the mat with the top of the image aligned to a wooden step; mat is slightly rotated clockwise in frame.","regions":[],"evidence_status":"direct"}]},"colors":[{"name":"warm orange","part":"mat background","regions":[{"x":0.1,"y":0.32,"width":0.8,"height":0.48,"confidence":"high"}],"subject":"product","description":"Warm medium orange coarse pile covering the entire mat background with a matte, fibrous finish.","sampled_hex":"#D38C43","estimated_hex":"#D4883A"},{"name":"bright white","part":"ghost figure","regions":[{"x":0.42,"y":0.52,"width":0.12,"height":0.28,"confidence":"high"}],"subject":"product","description":"Solid matte white used for the ghost figure printed into the pile.","estimated_hex":"#F6F6F6"},{"name":"bright red","part":"firefighter costume","regions":[{"x":0.56,"y":0.5,"width":0.15,"height":0.3,"confidence":"high"}],"subject":"product","description":"Solid bright red used for the firefighter figure and helmet, with darker red accents.","sampled_hex":"#AC6B24","estimated_hex":"#C93A2F"},{"name":"orange brown","part":"dog body","regions":[{"x":0.12,"y":0.62,"width":0.16,"height":0.18,"confidence":"high"}],"subject":"product","description":"Orange-brown fill used for the small dog illustration's body.","sampled_hex":"#B47333","estimated_hex":"#C5692A"},{"name":"deep black","part":"black detailing","regions":[{"x":0.15,"y":0.58,"width":0.6,"height":0.38,"confidence":"high"}],"subject":"product","description":"Solid black used for eyes, hat, cape and small outlining details on multiple characters.","estimated_hex":"#1C1C1C"}],"product":{"summary":"Rectangular coarse-textured orange doormat with five small illustrated costumed characters arranged in a horizontal row across the mat surface.","observations":[{"key":"Overall shape","kind":"feature","value":"Rectangular thin doormat with squared corners and visible textured pile across its surface; laid flat on the floor at a slight angle.","regions":[{"x":0.1,"y":0.32,"width":0.8,"height":0.48,"confidence":"high"}],"evidence_status":"direct"},{"key":"Pile texture","kind":"feature","value":"Coarse, looped or tufted fibre surface with visibly rough nap consistent across the mat; individual fiber clumps visible at image resolution.","regions":[{"x":0.12,"y":0.36,"width":0.76,"height":0.42,"confidence":"high"}],"evidence_status":"direct"},{"key":"Leftmost character - small dog in witch hat","kind":"feature","value":"Small orange-brown dog illustration seated, wearing a small black cape and a pointed black witch hat with a white dot; facing right.","regions":[{"x":0.12,"y":0.62,"width":0.16,"height":0.18,"confidence":"high"}],"evidence_status":"direct"},{"key":"Second character - witch figure","kind":"feature","value":"Standing humanoid figure in a dark brown or black pointed hat and matching dress, with a purple scarf and visible orange pumpkin at hand or foot.","regions":[{"x":0.25,"y":0.53,"width":0.18,"height":0.28,"confidence":"high"}],"evidence_status":"direct"},{"key":"Center character - ghost","kind":"feature","value":"Small white ghost figure depicted as a sheet with two black eye holes and rounded hem, positioned centrally on the mat.","regions":[{"x":0.42,"y":0.52,"width":0.12,"height":0.28,"confidence":"high"}],"evidence_status":"direct"},{"key":"Fourth character - firefighter costume","kind":"feature","value":"Standing humanoid in red clothing with a red rounded helmet and darker red details, holding a thin grey hose or stick extending downward.","regions":[{"x":0.56,"y":0.5,"width":0.15,"height":0.3,"confidence":"high"}],"evidence_status":"direct"},{"key":"Rightmost character - striped costume","kind":"feature","value":"Figure in a horizontally oriented black-and-white striped costume or animal stripes visible at the far right edge of the mat, with legs extending outward.","regions":[{"x":0.72,"y":0.48,"width":0.16,"height":0.26,"confidence":"high"}],"evidence_status":"direct"},{"key":"Printed detailing and colors","kind":"feature","value":"Characters are printed or tufted into the mat surface using contrasting solid colors (white, black, red, purple, orange, brown) with clean edges against the orange background.","regions":[{"x":0.2,"y":0.5,"width":0.66,"height":0.34,"confidence":"high"}],"evidence_status":"direct"},{"key":"Visible edge finish","kind":"feature","value":"Mat edge appears unbound or with the same textured pile continuing to the edge without a separate stitched border.","regions":[{"x":0.1,"y":0.32,"width":0.8,"height":0.48,"confidence":"medium"}],"evidence_status":"direct"}]},"packaging":{"observations":[]},"schema_version":2,"coordinate_space":{"units":"normalized","origin":"top_left"}},"variant_ids":["4613982"]},{"id":"img-1784702673331-1","url":"https://imagescdn.simons.ca/images/10157/4262350/99/A2_2.jpg","alt_text":"Costumed characters doormat 40 x 70 cm Halloween Collection product image 2","position":2,"attributes":{"other":{"summary":"Angled studio-style close-up shot with warm directional lighting, soft shadows, and a tiled floor background; image is cropped to focus on the mat texture and backing.","observations":[{"key":"Shot composition","kind":"feature","value":"Tight angled close-up with the mat occupying most of the frame and its corner lifted toward the lower right; composition emphasizes texture and backing.","regions":[],"evidence_status":"direct"},{"key":"Background surface","kind":"feature","value":"Smooth pale tile or stone surface visible at the top-right corner behind the mat.","regions":[{"x":0.84,"y":0,"width":0.16,"height":0.2,"confidence":"high"}],"evidence_status":"direct"},{"key":"Lighting and shadow","kind":"feature","value":"Warm directional lighting from the top-left producing soft shadows and highlights across the pile, enhancing fiber texture.","regions":[],"evidence_status":"direct"},{"key":"Image crop and focus","kind":"feature","value":"Foreground fibers are in sharp focus while areas toward the image edges remain slightly softer; no legible printed text is visible.","regions":[],"evidence_status":"direct"}]},"colors":[{"name":"natural tan","part":"pile background","regions":[{"x":0.02,"y":0.02,"width":0.88,"height":0.76,"confidence":"high"}],"subject":"product","description":"Natural tan/beige coarse fiber with a matte, dry finish covering most of the mat face.","sampled_hex":"#D5924C","estimated_hex":"#C89A6B"},{"name":"deep black","part":"printed black accent","regions":[{"x":0.24,"y":0.18,"width":0.2,"height":0.22,"confidence":"high"}],"subject":"product","description":"Solid deep black printed area integrated into the pile with a matte finish.","sampled_hex":"#1C120C","estimated_hex":"#0A0A0A"},{"name":"burnt orange","part":"printed orange area","regions":[{"x":0.32,"y":0.26,"width":0.3,"height":0.18,"confidence":"high"}],"subject":"product","description":"Warm reddish-orange printed into the pile with slightly mottled appearance due to fiber texture.","sampled_hex":"#9C2302","estimated_hex":"#C85A1E"},{"name":"bright white","part":"small white trim","regions":[{"x":0.27,"y":0.3,"width":0.05,"height":0.04,"confidence":"high"}],"subject":"product","description":"Small white trimmed edge visible at the border of the black printed area, high contrast against black.","estimated_hex":"#F6F6F6"},{"name":"matte black","part":"underside backing","regions":[{"x":0.06,"y":0.78,"width":0.88,"height":0.2,"confidence":"high"}],"subject":"product","description":"Matte black textured anti-slip backing with a fine dotted or grid texture.","sampled_hex":"#2C241B","estimated_hex":"#282828"}],"product":{"summary":"Close-up of the doormat face showing a coarse, fibrous pile with a partial printed costume motif (black hat/coat and orange cloak) and a visible rectilinear corner; underside anti-slip backing is visible where the mat is lifted.","observations":[{"key":"Pile material and texture","kind":"feature","value":"Dense coarse natural-fiber pile with individual short stiff fibers visible, creating a rough textured surface across the mat face.","regions":[{"x":0.02,"y":0.02,"width":0.88,"height":0.76,"confidence":"high"}],"evidence_status":"direct"},{"key":"Printed motif fragment","kind":"feature","value":"Partial costume illustration printed into the pile showing a black pointed hat/coat area and an adjacent orange cloak or garment; print edges are integrated into the pile rather than a separate applique.","regions":[{"x":0.24,"y":0.16,"width":0.4,"height":0.28,"confidence":"high"}],"evidence_status":"direct"},{"key":"Black accent detail","kind":"feature","value":"Solid black printed area with a small white trimmed edge visible on one side of the black shape.","regions":[{"x":0.24,"y":0.18,"width":0.2,"height":0.22,"confidence":"high"},{"x":0.27,"y":0.3,"width":0.05,"height":0.04,"confidence":"high"}],"evidence_status":"direct"},{"key":"Orange printed area","kind":"feature","value":"Reddish-orange printed region adjacent to the black area, appearing textured and slightly mottled within the pile.","regions":[{"x":0.32,"y":0.26,"width":0.3,"height":0.18,"confidence":"high"}],"evidence_status":"direct"},{"key":"Rectangular corner and layered edge","kind":"feature","value":"Visible rectangular corner of the doormat showing a folded or layered edge where the top pile layer sits above the backing; corner is angled toward the camera.","regions":[{"x":0.04,"y":0.72,"width":0.6,"height":0.26,"confidence":"high"}],"evidence_status":"direct"},{"key":"Underside backing material","kind":"feature","value":"Black anti-slip backing with a fine raised dot or grid texture visible on the underside where the mat is lifted.","regions":[{"x":0.06,"y":0.78,"width":0.88,"height":0.2,"confidence":"high"}],"evidence_status":"direct"}]},"packaging":{"observations":[]},"schema_version":2,"coordinate_space":{"units":"normalized","origin":"top_left"}},"variant_ids":["4613982"]}],"price":"18 CAD","sale_price":"18 CAD","availability":"in_stock","pickup_method":"not_supported","listing_has_variations":"false","variants":[{"sku":"4613982","url":"https://www.simons.ca/en/rugs/doormats-outdoor-rugs/costumed-characters-doormat-40-x-70-cm-halloween-collection--10157-4262350?colourId=99","image":{"id":"img-variant-4613982","url":"https://imagescdn.simons.ca/images/10157/4262350/99/A1_2.jpg","alt_text":"Costumed characters doormat 40 x 70 cm Halloween Collection - Assorted - 40X70CM variant image","position":1,"variant_ids":["4613982"]},"price":{"value":18,"currency":"CAD"},"title":"Costumed Characters Doormat 40 X 70 Cm Halloween Collection - Assorted - 40x70cm","option1":"Assorted","option2":"40X70CM","image_url":"https://imagescdn.simons.ca/images/10157/4262350/99/A1_2.jpg","variant_id":"4613982","availability":"in_stock"}],"item_group_title":"Costumed Characters Doormat 40 X 70 Cm <b>halloween Collection</b>","size_system":"US","gender":"unisex","shipping":"Free shipping on orders over Can$50 (members) or Can$75 (non-members). Delivery 4-7 business days.","is_digital":"false","q_and_a":[{"a":"The PVC backing is primarily slip-resistant, not fully waterproof. While it helps prevent the mat from sliding and offers some moisture resistance, water can still seep through the coconut fibers. We recommend keeping the doormat sheltered from rain and snow to prolong its life and protect your floor.","q":"Is the PVC backing waterproof or just slip-resistant, and will it prevent moisture from seeping through onto the floor?"},{"a":"The product does not specify UV resistance, and coconut fiber is a natural material that can fade when exposed to direct sunlight over time. To minimize fading, we suggest placing the doormat in a shaded or covered entryway, as recommended for general weather protection.","q":"Will the Halloween design fade or peel if the doormat is exposed to sunlight for a few hours daily?"},{"a":"Some shedding is normal with coconut fiber doormats, especially during initial use. The 'light unravelling' mentioned is typical and not excessive. Regular shaking or vacuuming can keep the entryway clean. If shedding seems heavy, it may indicate a defect.","q":"Does the coconut fiber shed excessively beyond the ‘light unravelling’ mentioned, leaving a mess in the entryway?"}],"target_countries":"US","canonical_url":"https://www.simons.ca/en/rugs/doormats-outdoor-rugs/costumed-characters-doormat-40-x-70-cm-halloween-collection--10157-4262350?colourId=0","deep_research":{"dimensions":{"doormat_size_fit":{"title":"How the 40x70 cm size fits standard doors","entries":{"fit_on_narrow_doors":"For a 30-inch-wide apartment or secondary door, the same 27-inch width achieves 90% coverage, creating a well-proportioned look that meets the 80%+ guideline and makes the mat feel intentionally scaled.","collection_consistency":"The 40×70 cm dimensions are a recurring size in Simons Maison’s decorative doormat line—the same measurements appear on the Fall Leaves mat—positioning this Halloween piece as part of a coordinated seasonal accent series rather than a standalone utility mat.","industry_size_classification":"At 40×70 cm (16×27 in), this mat is smaller than the common 18×30-inch standard for front doormats and aligns more closely with 'extra small' sizing in industry charts, positioning it as a compact decorative accent rather than a full-coverage utility piece.","wipe_depth_and_functionality":"The 16-inch depth allows roughly one to two footfalls per shoe—a shallower wipe path than the 18+ inches on standard mats—so the mat is more effective as a decorative seasonal accent than as a heavy-duty dirt barrier.","width_coverage_for_a_standard_36_inch_door":"On a typical 36-inch-wide front door, the 27-inch mat width covers 75% of the opening, falling short of the 80–90% guideline widely recommended for proportional look and dirt capture, so it may appear slightly undersized on larger entryways."},"entry_quotes":{"fit_on_narrow_doors":[{"url":"https://www.pella.com/ideas/doors/entry-doors/standard-sizing-guide/","quote":"Width: 30 to 45 inches"},{"url":"https://www.homenish.com/standard-doormat-sizes/","quote":"Mats need to cover at least 80% of the door frame or more."}],"collection_consistency":[{"url":"https://modesens.com/product/simons-maison-fall-leaves-doormat-40-x-70-cm-multi-117114712/","quote":"Fall leaves doormat 40 x 70 cm Simons Maison"},{"url":"https://modesens.com/product/simons-maison-fall-leaves-doormat-40-x-70-cm-multi-117114712/","quote":"16\" x 27\" (40 x 70 cm)"}],"industry_size_classification":[{"url":"https://ultimatemats.com/blog/what-size-is-a-doormat","quote":"The standard size for a front doormat is about 18 by 30 inches."},{"url":"https://designingidea.com/door-mat-size/","quote":"| Extra Small | 24 inches | 60 centimeters | 16 inches | 40 centimeters |"}],"wipe_depth_and_functionality":[{"url":"https://jccarpetsfactory.com/af/door-mat-size-buying-guide-doormat-dimensions-and-door-mat-size-for-front-doors-double-door-and-entryway-floor-mat-choices/","quote":"18″ | ██ (about 1–2 steps)"}],"width_coverage_for_a_standard_36_inch_door":[{"url":"https://www.pella.com/ideas/doors/entry-doors/standard-sizing-guide/","quote":"The most typical standard door width is 36 inches, paired with a height of 80 inches."},{"url":"https://www.bestdoormat.com/doormat-buying-guides/doormat-size-guide-get-the-perfect-dimensions-for-every-doorway","quote":"a doormat should cover at least 80% of the width of your door to be most effective."}]},"entry_sources":{"fit_on_narrow_doors":["https://www.pella.com/ideas/doors/entry-doors/standard-sizing-guide/","https://www.homenish.com/standard-doormat-sizes/"],"collection_consistency":["https://modesens.com/product/simons-maison-fall-leaves-doormat-40-x-70-cm-multi-117114712/"],"industry_size_classification":["https://ultimatemats.com/blog/what-size-is-a-doormat","https://www.homenish.com/standard-doormat-sizes/","https://designingidea.com/door-mat-size/"],"wipe_depth_and_functionality":["https://jccarpetsfactory.com/af/door-mat-size-buying-guide-doormat-dimensions-and-door-mat-size-for-front-doors-double-door-and-entryway-floor-mat-choices/"],"width_coverage_for_a_standard_36_inch_door":["https://www.pella.com/ideas/doors/entry-doors/standard-sizing-guide/","https://www.bestdoormat.com/doormat-buying-guides/doormat-size-guide-get-the-perfect-dimensions-for-every-doorway"]}},"coir_scraping_ability":{"title":"How coconut fibre scrapes dirt from shoes","entries":{"coconut_oil_debris_lock":"The natural coconut oil coating on the fibers not only repels moisture but actively binds dislodged dirt particles, keeping them trapped inside the mat instead of re-depositing onto the floor when someone steps off.","gentle_on_paws_tough_on_mud":"Coir’s abrasive structure is engineered to scour shoe treads aggressively yet feels comfortably soft under bare feet and pet paws, making it simultaneously the most effective and the most family-friendly material for a doorstep mat.","85_dirt_capture_per_footstep":"In independent testing, coir doormats remove over 85% of dry soil and sand on a single pass—nearly double the 45–55% captured by jute—so floors stay visibly cleaner with far less tracked-in grit.","24_36_month_scraping_lifespan":"Under daily use at a home entryway, a well-maintained coir mat retains its scraping effectiveness for 24–36 months—more than double the 12–18 month lifespan of a comparable jute mat—making this Halloween mat a functional investment beyond a single season.","quick_dry_hydrophobic_surface":"Coir is naturally hydrophobic, so it rapidly sheds water after scraping off wet mud—drying fast and resisting the mold and mildew that often compromise the scraping performance and hygiene of cotton or jute mats.","78_grit_reduction_in_astm_testing":"Switching to a coir mat can slash tracked-in grit by up to 78% according to ASTM F2465 protocols—a quantified cleaning advantage that no cotton, rubber, or synthetic mat has independently replicated.","lignin_stiffened_fibers_act_as_micro_scrubbers":"The dirt-scraping power of coir comes from its naturally high lignin concentration, which stiffens the coconut fibers into rigid bristles—effectively thousands of micro-sized scrub brushes that mechanically dislodge embedded dirt from shoe treads rather than just smearing it like soft cotton or jute."},"entry_quotes":{"coconut_oil_debris_lock":[{"url":"https://cocoandcoir.com/blogs/sustainable-gardening/the-best-doormat-for-cleaning-shoes/","quote":"Coconut oil present on fibres helps absorb and hold onto dirt and debris dislodged by coarse top bristles."}],"gentle_on_paws_tough_on_mud":[{"url":"https://cocoandcoir.com/blogs/sustainable-gardening/the-best-doormat-for-cleaning-shoes/","quote":"coir fibre effectively dislodges dirt from ridges in shoe soles, but is gentle on bare feet and pet paws."}],"85_dirt_capture_per_footstep":[{"url":"https://lifetips.alibaba.com/eco-cleaning/coconut-coir-vs-jute-doormats-which-traps-more-dirt","quote":"| Dirt capture efficiency (per footstep) | High — removes >85% of dry soil & sand | Moderate — removes ~45–55% of same |"}],"24_36_month_scraping_lifespan":[{"url":"https://lifetips.alibaba.com/eco-cleaning/coconut-coir-vs-jute-doormats-which-traps-more-dirt","quote":"Lifespan under daily use (entryway) | 24–36 months | 12–18 months"}],"quick_dry_hydrophobic_surface":[{"url":"https://lifetips.alibaba.com/eco-cleaning/coconut-coir-vs-jute-doormats-which-traps-more-dirt","quote":"Moisture resistance | Excellent — naturally hydrophobic, dries fast"},{"url":"https://cocoandcoir.com/blogs/sustainable-gardening/the-best-doormat-for-cleaning-shoes/","quote":"Coco coir’s natural sterility, boosted by coconut oil, helps to protect against mould, mildew and damp."}],"78_grit_reduction_in_astm_testing":[{"url":"https://lifetips.alibaba.com/eco-cleaning/coconut-coir-vs-jute-doormats-which-traps-more-dirt","quote":"This simple swap cuts tracked-in grit by up to 78%, per ASTM F2465 testing protocols."}],"lignin_stiffened_fibers_act_as_micro_scrubbers":[{"url":"https://cocoandcoir.com/blogs/sustainable-gardening/the-best-doormat-for-cleaning-shoes/","quote":"A high concentration of stiffening lignin ensures coarse fibres that stand up to heavy footfall. Robust and tough, coir fibre effectively dislodges dirt from ridges in shoe soles"},{"url":"https://gardenfrontier.com/coir-mats/","quote":"act like thousands of tiny stiff brushes, scraping the debris out of your shoe treads before it enters the house"}]},"entry_sources":{"coconut_oil_debris_lock":["https://cocoandcoir.com/blogs/sustainable-gardening/the-best-doormat-for-cleaning-shoes/"],"gentle_on_paws_tough_on_mud":["https://cocoandcoir.com/blogs/sustainable-gardening/the-best-doormat-for-cleaning-shoes/"],"85_dirt_capture_per_footstep":["https://lifetips.alibaba.com/eco-cleaning/coconut-coir-vs-jute-doormats-which-traps-more-dirt"],"24_36_month_scraping_lifespan":["https://lifetips.alibaba.com/eco-cleaning/coconut-coir-vs-jute-doormats-which-traps-more-dirt"],"quick_dry_hydrophobic_surface":["https://lifetips.alibaba.com/eco-cleaning/coconut-coir-vs-jute-doormats-which-traps-more-dirt","https://cocoandcoir.com/blogs/sustainable-gardening/the-best-doormat-for-cleaning-shoes/"],"78_grit_reduction_in_astm_testing":["https://lifetips.alibaba.com/eco-cleaning/coconut-coir-vs-jute-doormats-which-traps-more-dirt"],"lignin_stiffened_fibers_act_as_micro_scrubbers":["https://cocoandcoir.com/blogs/sustainable-gardening/the-best-doormat-for-cleaning-shoes/","https://gardenfrontier.com/coir-mats/"]}},"coir_seasonal_storage":{"title":"Storing your Halloween doormat for next year","entries":{"roll_don_t_fold":"Rolling the mat tightly for storage instead of folding it prevents permanent creases that would snap and weaken the natural coconut fibers along the fold lines, maintaining the mat's flat, even scraping surface when it's brought back out next season.","10_water_absorption_capacity":"Coir fibers can absorb roughly 10% of their own weight in water, so even light dampness trapped during storage becomes a mold risk — a mat that feels dry to the touch after shaking may still hold enough moisture to rot if rolled up in a sealed bag; the only safe approach is to hang it in direct sun until bone-dry before packing away.","lignin_natural_mold_resistance":"The natural lignin coating on coir fibers gives the mat an inherent resilience against fungal and bacterial growth, so even if a bit of moisture sneaks into the storage space, the mat is less likely to develop musty odors or mildew than a synthetic equivalent.","printed_design_gentle_cleaning":"Because the Halloween graphics are printed onto the bristles, pre-storage cleaning on this mat should use a softer brush and a lighter touch than on a plain utility coir mat — aggressive scrubbing can scuff the design before it even goes into storage, leaving the artwork looking prematurely worn.","sunlight_avoidance_during_storage":"Prolonged storage in direct sunlight can make coir fibers brittle and fade the printed Halloween design, so stashing the mat in a dark, cool spot like a closet or storage bin preserves both its physical toughness and next year's visual pop.","weekly_shaking_as_pre_storage_prep":"A quick shake-out each week during active use removes small stones and dried mud that would otherwise act as abrasive grit against the fibers during storage — by the time the mat goes into the closet, the bulk of the debris is already gone, reducing interior abrasion."},"entry_quotes":{"roll_don_t_fold":[{"url":"https://indoorik.com/how-to-store-doormats/","quote":"Rolling doormats is generally preferable to folding them, as rolling prevents creases and potential damage to the fibers."}],"10_water_absorption_capacity":[{"url":"https://www.franklyflooring.co.uk/coir-matting-the-frank-guide-to-durable-entrance-mats-2026/","quote":"It can absorb roughly 10% of its own weight in water while remaining abrasive, ensuring it stays functional during a heavy downpour."},{"url":"https://indoorik.com/how-to-store-doormats/","quote":"To store coir doormats, ensure they are thoroughly cleaned and completely dry."},{"url":"https://gardenfrontier.com/coir-mats/","quote":"If it gets completely soaked, hang it over a railing in the sun so it can dry completely on both sides."}],"lignin_natural_mold_resistance":[{"url":"https://cocoandcoir.com/blogs/sustainable-gardening/how-to-clean-a-coir-doormat/","quote":"Naturally resistant to fungal and bacterial growth, thanks to the presence of lignin covering the coir fibres"}],"printed_design_gentle_cleaning":[{"url":"https://cocoandcoir.com/blogs/sustainable-gardening/how-to-clean-a-coir-doormat/","quote":"With printed mats you need to be more careful to avoid scraping and brushing the design too hard and causing wear to the design."}],"sunlight_avoidance_during_storage":[{"url":"https://indoorik.com/how-to-store-doormats/","quote":"Store them in a cool, dry place away from direct sunlight to prevent the fibers from becoming brittle."}],"weekly_shaking_as_pre_storage_prep":[{"url":"https://cocoandcoir.com/blogs/sustainable-gardening/how-to-clean-a-coir-doormat/","quote":"Shaking a coir doormat out weekly helps prevent it from becoming too full of debris like small stones"},{"url":"https://indoorik.com/how-to-store-doormats/","quote":"To store coir doormats, ensure they are thoroughly cleaned and completely dry."}]},"entry_sources":{"roll_don_t_fold":["https://indoorik.com/how-to-store-doormats/"],"10_water_absorption_capacity":["https://www.franklyflooring.co.uk/coir-matting-the-frank-guide-to-durable-entrance-mats-2026/","https://indoorik.com/how-to-store-doormats/","https://gardenfrontier.com/coir-mats/"],"lignin_natural_mold_resistance":["https://cocoandcoir.com/blogs/sustainable-gardening/how-to-clean-a-coir-doormat/"],"printed_design_gentle_cleaning":["https://cocoandcoir.com/blogs/sustainable-gardening/how-to-clean-a-coir-doormat/"],"sunlight_avoidance_during_storage":["https://indoorik.com/how-to-store-doormats/"],"weekly_shaking_as_pre_storage_prep":["https://cocoandcoir.com/blogs/sustainable-gardening/how-to-clean-a-coir-doormat/","https://indoorik.com/how-to-store-doormats/"]}},"halloween_doormat_value":{"title":"Price comparison among Halloween doormats","entries":{"collection_standard_pricing":"At 18 CAD, the Halloween mat is priced identically to other Simons Maison seasonal doormats like the Fall Leaves design, indicating the brand does not apply a holiday premium — buyers get an exclusive Halloween pattern at the same entry-level price as any other seasonal motif in the line.","kate_aurora_18x30_comparison":"The closest mass-market equivalent in coir construction, the Kate Aurora Halloween Boo Bristled Coir Outdoor Welcome Mat sold at Target in a larger 18x30-inch size, retails for $22.49–$36.50 USD; the Simons mat comes in at 18 CAD for its 16x27-inch footprint, effectively halving the cost for a slightly narrower mat while retaining the same natural coir and non-slip PVC backing."},"entry_quotes":{"collection_standard_pricing":[{"url":"https://modesens.com/product/simons-maison-fall-leaves-doormat-40-x-70-cm-multi-117114712/","quote":"Fall leaves doormat 40 x 70 cm Simons Maison"},{"url":"https://modesens.com/product/simons-maison-fall-leaves-doormat-40-x-70-cm-multi-117114712/","quote":"$18"}],"kate_aurora_18x30_comparison":[{"url":"https://www.target.com/p/kate-aurora-halloween-boo-bristled-coir-outdoor-welcome-mat-18-x30/-/A-1005860392","quote":"Kate Aurora Halloween Boo Bristled Coir Outdoor Welcome Mat - 18\"x30\""},{"url":"https://www.target.com/p/kate-aurora-halloween-boo-bristled-coir-outdoor-welcome-mat-18-x30/-/A-1005860392","quote":"$22.49 reg $36.50"}]},"entry_sources":{"collection_standard_pricing":["https://modesens.com/product/simons-maison-fall-leaves-doormat-40-x-70-cm-multi-117114712/"],"kate_aurora_18x30_comparison":["https://www.target.com/p/kate-aurora-halloween-boo-bristled-coir-outdoor-welcome-mat-18-x30/-/A-1005860392"]}}}},"handle":"costumed-characters-doormat-40-x-70-cm-halloween-collection-10157-4262350","storefront_path":"/en/rugs/doormats-outdoor-rugs/costumed-characters-doormat-40-x-70-cm-halloween-collection--10157-4262350","storefront_url":"https://ai.simons.ca/en/rugs/doormats-outdoor-rugs/costumed-characters-doormat-40-x-70-cm-halloween-collection--10157-4262350"}}