{"product":{"catalog_id":"549a463f-916a-4628-b219-4aa5375f95fe","is_eligible_search":true,"is_eligible_checkout":false,"item_id":"3f6bf62b-440b-4683-ba35-c3dd83d85fb5","title":"Fall Wildlife Black Doormat 40 X 70 Cm","description":"This doormat is a Simons Maison exclusive designed in Canada, featuring a black background with colorful fall leaves and wildlife motifs including a fox, rabbit, and hedgehog. It is made of coconut fibres with a non-slip PVC backing and measures 16\" x 27\" (40 x 70 cm). Care instructions: wipe clean with a damp cloth and keep sheltered from bad weather; minor fibre unravelling over time is normal.","url":"https://www.simons.ca/en/rugs/accent-rugs/up-to-3-x-5/fall-wildlife-black-doormat-40-x-70-cm--10157-4252350?colourId=0","brand":"Simons Maison","condition":"new","product_category":"rugs > accent rugs > up to 3 x 5","material":"Front: 100% coir fibre; Back: PVC","image_url":"https://imagescdn.simons.ca/images/10157/4252350/99/A1_2.jpg","additional_image_urls":["https://imagescdn.simons.ca/images/10157/4252350/99/A2_2.jpg"],"images":[{"id":"img-1785387457253-0","url":"https://imagescdn.simons.ca/images/10157/4252350/99/A1_2.jpg","alt_text":"Fall wildlife black doormat 40 x 70 cm product image (primary)","position":1,"attributes":{"other":{"summary":"Indoor/lifestyle scene showing the mat placed on a light-colored floor in front of a natural wood-paneled door with a textured plaster wall at the right; warm directional lighting casts soft shadows from the door threshold onto the mat and floor.","observations":[{"key":"Door and threshold","kind":"feature","value":"Natural light wood door with vertical recessed panels and a wooden threshold directly behind the mat.","regions":[{"x":0.08,"y":0,"width":0.84,"height":0.48,"confidence":"high"}],"evidence_status":"direct"},{"key":"Floor surface","kind":"feature","value":"Smooth light beige stone or tile floor surface beneath and around the mat.","regions":[{"x":0.06,"y":0.78,"width":0.88,"height":0.16,"confidence":"high"},{"x":0.06,"y":0.54,"width":0.88,"height":0.2,"confidence":"medium"}],"evidence_status":"direct"},{"key":"Wall texture","kind":"feature","value":"Light-colored textured plaster wall visible to the right of the door opening.","regions":[{"x":0.76,"y":0.04,"width":0.24,"height":0.44,"confidence":"high"}],"evidence_status":"direct"},{"key":"Lighting and shadow","kind":"feature","value":"Warm directional light from upper left creating soft shadows along the door jamb and subtle shading on the mat surface.","regions":[],"evidence_status":"direct"}]},"colors":[{"name":"deep charcoal black","part":"mat background","regions":[{"x":0.06,"y":0.44,"width":0.88,"height":0.4,"confidence":"high"}],"subject":"product","description":"Deep very dark background covering the mat pile, appears matte and even.","sampled_hex":"#241C1B","estimated_hex":"#1E1E1E"},{"name":"warm chestnut brown","part":"fox figure","regions":[{"x":0.33,"y":0.56,"width":0.38,"height":0.2,"confidence":"high"}],"subject":"product","description":"Warm medium brown used for the central fox body with slightly lighter small accent spots.","sampled_hex":"#443C3B","estimated_hex":"#8B4B28"},{"name":"soft cream","part":"rabbit figure","regions":[{"x":0.08,"y":0.7,"width":0.25,"height":0.2,"confidence":"high"}],"subject":"product","description":"Cream to off-white rabbit silhouette with small brown speck accents.","estimated_hex":"#EFE6D8"},{"name":"muted golden tan","part":"hedgehog 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fox.","sampled_hex":"#D4A383","estimated_hex":"#C6A889"}],"product":{"summary":"Rectangular black doormat laid in front of a wooden door, decorated with a central brown fox, a cream rabbit at the lower-left, a pale hedgehog at the lower-right, a round tan moon near the top center, and scattered orange/yellow leaves and small floral motifs across the black pile surface.","observations":[{"key":"Overall shape","kind":"feature","value":"Rectangular low-pile doormat with straight cut edges and visible tufted texture across the surface.","regions":[{"x":0.05,"y":0.42,"width":0.9,"height":0.45,"confidence":"high"}],"evidence_status":"direct"},{"key":"Background color","kind":"feature","value":"Uniform deep dark background color covering the mat surface.","regions":[{"x":0.06,"y":0.44,"width":0.88,"height":0.4,"confidence":"high"}],"evidence_status":"direct"},{"key":"Central fox motif","kind":"feature","value":"Horizontal brown fox figure running or stretched horizontally across the mat center with lighter small accent spots on the body.","regions":[{"x":0.33,"y":0.56,"width":0.38,"height":0.2,"confidence":"high"}],"evidence_status":"direct"},{"key":"Lower-left rabbit","kind":"feature","value":"Cream/ivory rabbit silhouette positioned near the mat's lower-left corner with small brown speck accents on its body.","regions":[{"x":0.08,"y":0.7,"width":0.25,"height":0.2,"confidence":"high"}],"evidence_status":"direct"},{"key":"Lower-right hedgehog","kind":"feature","value":"Pale tan and yellow hedgehog or porcupine-like figure near the lower-right edge of the mat, facing left.","regions":[{"x":0.78,"y":0.62,"width":0.18,"height":0.18,"confidence":"high"}],"evidence_status":"direct"},{"key":"Round moon motif","kind":"feature","value":"Rounded tan/moon disc near the upper-center of the mat above the fox.","regions":[{"x":0.42,"y":0.49,"width":0.18,"height":0.12,"confidence":"high"}],"evidence_status":"direct"},{"key":"Leaf and floral pattern","kind":"feature","value":"Scattered autumnal leaves and small floral clusters in orange, yellow, and muted brown tones distributed across the mat around the animals.","regions":[{"x":0.12,"y":0.5,"width":0.76,"height":0.44,"confidence":"medium"}],"evidence_status":"direct"},{"key":"Tufted texture detail","kind":"feature","value":"Surface shows densely tufted/coir-like pile with visible individual tuft clusters creating a textured finish.","regions":[{"x":0.2,"y":0.6,"width":0.6,"height":0.3,"confidence":"high"}],"evidence_status":"direct"}]},"packaging":{"observations":[]},"schema_version":2,"coordinate_space":{"units":"normalized","origin":"top_left"}},"variant_ids":["4334772"]},{"id":"img-1785387457253-1","url":"https://imagescdn.simons.ca/images/10157/4252350/99/A2_2.jpg","alt_text":"Fall wildlife black doormat 40 x 70 cm product image 2","position":2,"attributes":{"other":{"summary":"Image is a close-up studio-style shot of the doormat corner on a light beige surface with warm directional lighting producing soft shadows; no packaging visible.","observations":[{"key":"Backing visible","kind":"feature","value":"Folded corner exposes a grey textured anti-slip backing with a regular grid of tiny raised dots.","regions":[{"x":0.42,"y":0.58,"width":0.52,"height":0.36,"confidence":"high"}],"evidence_status":"direct"},{"key":"Surface and shadow","kind":"feature","value":"Light beige flat surface beneath the mat with a soft shadow cast by the folded mat edge.","regions":[{"x":0,"y":0.86,"width":1,"height":0.14,"confidence":"high"}],"evidence_status":"direct"},{"key":"Lighting","kind":"feature","value":"Warm directional lighting from upper-left producing highlights on pile fibers and modest shadow under the fold.","regions":[],"evidence_status":"direct"},{"key":"Image framing","kind":"feature","value":"Tight close-up crop focused on a single corner and fold; edges of the full mat extend beyond image 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fold.","sampled_hex":"#443B34","estimated_hex":"#5A2E1A"},{"name":"grey","part":"backing","regions":[{"x":0.46,"y":0.6,"width":0.48,"height":0.34,"confidence":"high"}],"subject":"product","description":"Matte grey woven-texture anti-slip backing with a grid of slightly lighter raised dots.","sampled_hex":"#A3948C","estimated_hex":"#9EA4A6"}],"product":{"summary":"Close-up of a tufted rectangular doormat corner showing a dense looped/cut pile with a fall-themed pattern (brown deer, cream hedgehog, orange and yellow leaves) on a black background, with the mat folded to reveal a textured grey anti-slip backing.","observations":[{"key":"Pile texture","kind":"feature","value":"Dense tufted pile with short cut fibers creating a slightly fuzzy surface; individual fiber tips visible and slightly matted in areas.","regions":[{"x":0.02,"y":0.02,"width":0.65,"height":0.58,"confidence":"high"}],"evidence_status":"direct"},{"key":"Background color","kind":"feature","value":"Deep black background field behind the patterned motifs.","regions":[{"x":0,"y":0,"width":0.7,"height":0.9,"confidence":"medium"}],"evidence_status":"direct"},{"key":"Deer motif","kind":"feature","value":"Brown deer silhouette with lighter brown/white speckled spots visible on the upper left part of the visible mat.","regions":[{"x":0.04,"y":0.06,"width":0.33,"height":0.37,"confidence":"high"}],"evidence_status":"direct"},{"key":"Hedgehog motif","kind":"feature","value":"Cream colored hedgehog with yellow and darker brown tick-like markings on its back, positioned near the upper right of the visible mat area.","regions":[{"x":0.58,"y":0.08,"width":0.28,"height":0.2,"confidence":"high"}],"evidence_status":"direct"},{"key":"Autumn leaf motifs","kind":"feature","value":"Multiple stylized leaves in orange, red-orange and mustard yellow scattered across the surface around the animal motifs.","regions":[{"x":0.18,"y":0.22,"width":0.52,"height":0.4,"confidence":"high"}],"evidence_status":"direct"},{"key":"Cut edge and fold","kind":"feature","value":"Lower-left corner of the mat is folded upward showing the cut edge with visible brown fiber ends and stitched border.","regions":[{"x":0,"y":0.58,"width":0.6,"height":0.42,"confidence":"high"}],"evidence_status":"direct"},{"key":"Stitching/trim","kind":"feature","value":"Narrow trimmed edge along the perimeter with darker brown fiber wrapping the edge.","regions":[{"x":0,"y":0.7,"width":0.75,"height":0.25,"confidence":"medium"}],"evidence_status":"direct"}]},"packaging":{"observations":[]},"schema_version":2,"coordinate_space":{"units":"normalized","origin":"top_left"}},"variant_ids":["4334772"]}],"price":"18 CAD","sale_price":"18 CAD","availability":"in_stock","listing_has_variations":"false","variants":[{"sku":"4334772","url":"https://www.simons.ca/en/rugs/accent-rugs/up-to-3-x-5/fall-wildlife-black-doormat-40-x-70-cm--10157-4252350?colourId=99","image":{"id":"img-variant-4334772","url":"https://imagescdn.simons.ca/images/10157/4252350/99/A1_2.jpg","alt_text":"Fall wildlife black doormat 40 x 70 cm - Assorted - 40X70CM variant image","position":1,"variant_ids":["4334772"]},"price":{"value":18,"currency":"CAD"},"title":"Fall Wildlife Black Doormat 40 X 70 Cm - Assorted - 40x70cm","option1":"Assorted","option2":"40X70CM","image_url":"https://imagescdn.simons.ca/images/10157/4252350/99/A1_2.jpg","variant_id":"4334772","availability":"in_stock"}],"item_group_title":"Fall Wildlife Black Doormat 40 X 70 Cm","size_system":"US","gender":"unisex","is_digital":"false","review_count":15,"q_and_a":[{"a":"The fall leaves design is printed onto the coir fibers rather than woven in. Coir doormats like this one typically use a screen-printing or stenciling process to apply the pattern to the surface of the natural coconut fibers.","q":"Is the fall leaves design printed on the coir or woven into the fibers?"},{"a":"Under normal dry use, the non-slip PVC backing should not leave marks or residue on hardwood or laminate floors. To prevent any potential issues, we recommend keeping the mat dry and clean, as prolonged moisture trapped between the backing and the floor could cause discoloration over time.","q":"Will the PVC backing leave marks or residue on hardwood or laminate floors?"},{"a":"Yes, this coir doormat can be vacuumed gently to remove dirt and debris. However, because the description notes that light unravelling of the fibres is normal, we recommend using a vacuum without a beater bar and supplementing with occasional damp cloth wiping to prolong its life.","q":"Can this doormat be vacuumed to remove dirt and debris, or should it only be wiped as instructed?"},{"a":"Under a covered porch, a coir doormat typically lasts 6–12 months before the fibers show significant wear, depending on foot traffic and care. Keeping it sheltered from rain and snow, as recommended, will extend its life.","q":"How long does a typical coir doormat last when used under a covered porch, before the fibers wear significantly?"}],"reviews":[{"date":"August 26, 2025","title":"Magnifique!","rating":5,"content":"Belles couleurs!","reviewer_name":"Catherine B."},{"date":"October 7, 2025","title":"Love my festive autumn doormat","rating":5,"content":"Love my festive autumn doormat","reviewer_name":"Marc D."},{"date":"October 9, 2025","title":"Coup de coeur","rating":5,"content":"Les couleurs sont belles!","reviewer_name":"Martine K."},{"date":"October 18, 2025","title":"Adorable et coloré!","rating":5,"content":"Le tapis semble de bonne qualité et les couleurs sont brillantes. Il n’est pas très grand si vous cherchez un tapis plus conséquent mais il me convient.","reviewer_name":"Sarah C."},{"date":"August 6, 2025","title":"Très beau!","rating":5,"content":"Très beau!","reviewer_name":"CLAIRE L."},{"date":"September 10, 2025","title":"Super cute","rating":5,"content":"I love this doormat so much it’s so cute and perfect for fall","reviewer_name":"Yen N."},{"date":"October 7, 2025","title":"solide et joli","rating":5,"content":"solide et joli","reviewer_name":"Eve M."},{"date":"July 30, 2025","title":"Great doormat","rating":5,"content":"Looks just as pictured! We love it!","reviewer_name":"Karen S."},{"date":"October 5, 2025","title":"Small but pretty","rating":4,"content":"Not big enough to be useful as a foot mat but looks nice","reviewer_name":"Susan L."},{"date":"October 23, 2025","title":"Cute animals","rating":5,"content":"love this for the fall!","reviewer_name":"Amanda F."},{"date":"September 22, 2025","title":"Le tapis est superbe","rating":5,"content":"Le tapis est superbe","reviewer_name":"Justine G."},{"date":"September 23, 2025","title":"Paillasson au design dramatique","rating":5,"content":"Paillasson au design dramatique","reviewer_name":"Ghislaine D."},{"date":"August 18, 2025","title":"So sweet!","rating":5,"content":"This is an adorable little welcome mat, perfect for the Fall season. The woodland friends are beautifully designed and add a real sweetness to the front door!","reviewer_name":"Daniela G."},{"date":"October 6, 2025","title":"so cute!","rating":5,"content":"love the motif","reviewer_name":"Christine B."},{"date":"September 25, 2025","title":"Love it !","rating":5,"content":"Love it !","reviewer_name":"Dee H."}],"target_countries":"US","canonical_url":"https://www.simons.ca/en/rugs/accent-rugs/up-to-3-x-5/fall-wildlife-black-doormat-40-x-70-cm--10157-4252350?colourId=0","deep_research":{"dimensions":{"size_fit_entryway":{"title":"How the 40x70 cm size fits standard doorways","entries":{"single_step_wipe_depth":"The 16-inch depth gives a full-foot-length scraping zone, so an adult can step, wipe, and step through in one motion, catching debris on the strike without requiring a stutter-step or a two-mat setup.","standard_doorway_positioning":"Retailers marketing this 16x27 inch form factor describe it as 'perfect for most standard doorways' — sized large enough to catch dirt effectively but deliberately compact so it doesn't dominate the entry."},"entry_quotes":{"standard_doorway_positioning":[{"url":"https://justiceorelse.com/itm/Away-039-Funny-Doormat-16x27-Inch-Coco-Fiber-Entry-Mat/935614","quote":"The 16x27 inch size is perfect for most standard doorways - large enough to be effective but not so huge that it looks out of place."}]},"entry_sources":{"standard_doorway_positioning":["https://justiceorelse.com/itm/Away-039-Funny-Doormat-16x27-Inch-Coco-Fiber-Entry-Mat/935614"]}},"coir_sustainability":{"title":"The environmental story of coconut coir","entries":{"annual_renewal_cycle":"Coconut palms are perennial crops that fruit year-round for decades, providing a continuously replenished husk supply — unlike slow-regenerating materials such as peat or wood, coir qualifies as rapidly renewable.","fiber_biodegradability":"When separated from the PVC backing, the coir fibers are inherently compostable, fully breaking down in soil within 1–3 years under aerobic conditions — allowing the fiber material to return to earth without persistent waste.","zero_microplastic_shed":"As coir fibers abrade from foot traffic, they break into organic debris without releasing persistent microplastic particles — this means the mat contributes zero synthetic microfiber pollution to the land around your doorstep, a common issue with polypropylene or nylon mats.","low_manufacturing_energy":"Producing coir mats generally consumes less energy than manufacturing synthetic petroleum-based mats, lowering the embodied carbon of the mat before it even reaches your doorstep.","high_lignin_fiber_stability":"Coir fibers contain high levels of lignin, a natural compound that resists compaction and decay, which helps the mat maintain its shape and scraping ability over an extended period and ultimately reduces how often it needs replacing.","coir_as_agricultural_byproduct":"The doormat's coconut fibers are an upcycled raw material from the coconut industry, transforming husks that would otherwise be burned or landfilled into a functional, soil-friendly material — this is the core of its waste-to-resource sustainability story.","carbon_sequestration_by_coconut_trees":"The source trees that yield coir naturally sequester carbon throughout their 60–100 year lifespan, giving the fiber a lower net carbon impact than petroleum-derived synthetics that release stored fossil carbon when produced."},"entry_quotes":{"annual_renewal_cycle":[{"url":"https://eathealthy365.com/the-sustainability-of-a-coconut-husk/","quote":"Highly Renewable Resource: Coconut palms are a perennial crop, producing fruit year-round for decades. Unlike the slow regeneration of peat bogs, the supply of coconut husks is constant and rapid."}],"fiber_biodegradability":[{"url":"https://lifetips.alibaba.com/eco-cleaning/are-coconut-coir-doormats-truly-biodegradable","quote":"Coconut coir—the fibrous husk of the coconut—is inherently compostable and breaks down fully in soil under aerobic conditions."},{"url":"https://lifetips.alibaba.com/eco-cleaning/are-coconut-coir-doormats-truly-biodegradable","quote":"To ensure full decomposition within 1–3 years, choose mats certified TÜV OK BioBased (min. 80% bio-content) and verify the label states “100% natural coir, jute binding, no synthetic fibers.”"}],"zero_microplastic_shed":[{"url":"https://www.unimat-factory.com/coconut-fiber-doormats","quote":"Unlike synthetic alternatives, coconut fiber doormats do not release microplastics as they wear down. The fibers simply break into organic matter that causes no lasting environmental damage."}],"low_manufacturing_energy":[{"url":"https://diversedaily.com/the-environmental-impact-of-coconut-coir-mats-a-life-cycle-assessment/","quote":"Despite this, the overall energy consumption in coir mat manufacturing is relatively low compared to synthetic alternatives."}],"high_lignin_fiber_stability":[{"url":"https://www.rhs.org.uk/advice/peat/coir-questions-answered","quote":"coir, because of its high lignin content (a compound found in plant cell walls), is stable over a much longer period of time."}],"coir_as_agricultural_byproduct":[{"url":"https://eathealthy365.com/the-sustainability-of-a-coconut-husk/","quote":"Superior Waste Utilization: Its greatest strength. It turns a massive agricultural byproduct that would otherwise be burned or clog landfills into a plethora of useful products."}],"carbon_sequestration_by_coconut_trees":[{"url":"https://www.botanicoir.com/is-coco-coir-sustainable/","quote":"coconut trees themselves naturally sequester carbon over their 60–100-year life cycle"}]},"entry_sources":{"annual_renewal_cycle":["https://eathealthy365.com/the-sustainability-of-a-coconut-husk/"],"fiber_biodegradability":["https://lifetips.alibaba.com/eco-cleaning/are-coconut-coir-doormats-truly-biodegradable"],"zero_microplastic_shed":["https://www.unimat-factory.com/coconut-fiber-doormats"],"low_manufacturing_energy":["https://diversedaily.com/the-environmental-impact-of-coconut-coir-mats-a-life-cycle-assessment/"],"high_lignin_fiber_stability":["https://www.rhs.org.uk/advice/peat/coir-questions-answered"],"coir_as_agricultural_byproduct":["https://eathealthy365.com/the-sustainability-of-a-coconut-husk/"],"carbon_sequestration_by_coconut_trees":["https://www.botanicoir.com/is-coco-coir-sustainable/"]}},"unravelling_management":{"title":"Managing natural fiber shedding and unravelling","entries":{"break_in_shedding_period":"Coir doormats experience their heaviest fiber loss during the first 4–8 weeks of use; this initial break-in shedding is entirely normal and subsides afterward, so regular vacuuming during this window prevents loose fibers from tracking indoors without compromising the mat’s long-term density.","pvc_backing_fiber_retention":"The doormat’s non-slip PVC backing serves a dual role — it not only prevents slipping on hard floors but also significantly reduces fiber shedding by bonding the coconut bristles more securely than unbacked coir mats, making the 'light unravelling' described by the manufacturer a manageable characteristic rather than a nuisance."},"entry_quotes":{"break_in_shedding_period":[{"url":"https://trustedmats.co.uk/blog/how-to-prevent-your-coir-mat-shedding/","quote":"Natural shedding is normal in the first 4-8 weeks of use"}],"pvc_backing_fiber_retention":[{"url":"https://trustedmats.co.uk/blog/how-to-prevent-your-coir-mat-shedding/","quote":"PVC backing significantly improves mat stability and reduces fibre loss"}]},"entry_sources":{"break_in_shedding_period":["https://trustedmats.co.uk/blog/how-to-prevent-your-coir-mat-shedding/"],"pvc_backing_fiber_retention":["https://trustedmats.co.uk/blog/how-to-prevent-your-coir-mat-shedding/"]}}}},"handle":"fall-wildlife-black-doormat-40-x-70-cm-10157-4252350","storefront_path":"/en/rugs/accent-rugs/up-to-3-x-5/fall-wildlife-black-doormat-40-x-70-cm--10157-4252350","storefront_url":"https://ai.simons.ca/en/rugs/accent-rugs/up-to-3-x-5/fall-wildlife-black-doormat-40-x-70-cm--10157-4252350"}}