{"product":{"catalog_id":"8b7d94d1-8764-44b2-9255-578aa6c3c20a","item_id":"c5c84d39-52de-4041-8888-d45ba1e3f506","title":"Sweet Fig Reed Diffuser","description":"This Sweet Fig Reed Diffuser is a 220 ml glass bottle diffuser designed in Canada and exclusive to Simons Maison. It uses ten black reed sticks to disperse a fig and floral fragrance, providing continuous scent for up to three months. The product is intended for room fragrance applications, delivering a fresh, fruity, and slightly woody aroma.","url":"https://www.simons.ca/en/decor/diffusers-home-fragrances/sweet-fig-reed-diffuser--11072-1252010?colourId=0","brand":"Simons Maison","condition":"new","product_category":"decor > diffusers home fragrances","material":"Ingredients: 85% diethylene glycol monoethyl ether, 15% fragrance; Other materials: Wood, glass, plastic","age_group":"adult","image_url":"https://imagescdn.simons.ca/images/11072/1252010/99/A1_2.jpg","additional_image_urls":[],"images":[{"id":"img-1784702959467-0","url":"https://imagescdn.simons.ca/images/11072/1252010/99/A1_2.jpg","alt_text":"Sweet Fig reed diffuser product image (primary)","position":1,"attributes":{"other":{"summary":"Studio product shot with a purple gradient background and a reflective surface creating clear reflections of the items; soft directional lighting from upper left produces subtle shadows and highlights.","observations":[{"key":"Background and surface","kind":"feature","value":"Smooth purple gradient background transitioning from lighter at the center to darker toward edges; product rests on a glossy reflective surface that mirrors the bottle, figs, and reeds.","regions":[],"evidence_status":"direct"},{"key":"Lighting and shadows","kind":"feature","value":"Soft directional lighting from the left creates highlights on the box and bottle and soft shadows to the right of objects.","regions":[],"evidence_status":"direct"},{"key":"Shot composition","kind":"feature","value":"Centered composition with the box vertically centered behind the bottle, reeds to the right, and decorative figs arranged along the front lower edge; image is vertically oriented.","regions":[],"evidence_status":"direct"}]},"colors":[{"name":"matte black","part":"cap","regions":[{"x":0.17,"y":0.43,"width":0.13,"height":0.12,"confidence":"high"}],"subject":"product","description":"Matte solid black finish on the bottle cap.","sampled_hex":"#150D1C","estimated_hex":"#0E0E0E"},{"name":"black","part":"reed sticks","regions":[{"x":0.64,"y":0.06,"width":0.2,"height":0.88,"confidence":"high"}],"subject":"product","description":"Uniform solid black thin sticks with matte appearance.","sampled_hex":"#0E0D12","estimated_hex":"#0A0A0A"},{"name":"clear/transparent","part":"bottle glass/liquid","regions":[{"x":0.12,"y":0.48,"width":0.26,"height":0.37,"confidence":"high"}],"subject":"product","description":"Clear, colorless transparent glass and liquid producing neutral reflections and highlights.","sampled_hex":"#120D14"},{"name":"deep purple with green tint","part":"fig skin","regions":[{"x":0.36,"y":0.8,"width":0.14,"height":0.14,"confidence":"high"},{"x":0.06,"y":0.78,"width":0.16,"height":0.16,"confidence":"high"}],"subject":"product","description":"Dark purple skin with green gradients and small pale speckles on whole figs.","estimated_hex":"#50324A"},{"name":"pink coral","part":"fig flesh","regions":[{"x":0.24,"y":0.78,"width":0.12,"height":0.16,"confidence":"high"}],"subject":"product","description":"Soft pink to coral inner flesh visible on the halved fig with a slightly glossy wet appearance.","sampled_hex":"#A493BC","estimated_hex":"#E08C85"},{"name":"plum purple","part":"box front panel","regions":[{"x":0.28,"y":0.06,"width":0.28,"height":0.82,"confidence":"high"}],"subject":"packaging","description":"Solid dark plum to muted purple panel with slight metallic sheen and a thin lighter border.","sampled_hex":"#644965","estimated_hex":"#6D4663"}],"product":{"summary":"A clear glass reed-diffuser bottle with a matte black cap sits in front of a tall rectangular product box; a fanned bundle of black reed sticks stands to the right and three figs rest at the base.","observations":[{"key":"Glass bottle shape","kind":"feature","value":"Clear cylindrical glass bottle with a slightly rounded shoulder and flat base; bottle contains clear liquid and shows a reflection on the surface below.","regions":[{"x":0.12,"y":0.48,"width":0.26,"height":0.37,"confidence":"high"}],"evidence_status":"direct"},{"key":"Cap","kind":"feature","value":"Matte black cap with a softly flared top edge that fits over the bottle neck.","regions":[{"x":0.17,"y":0.43,"width":0.13,"height":0.12,"confidence":"high"}],"evidence_status":"direct"},{"key":"Bottle label text","kind":"text","value":"Douceur de figues Sweet Fig simons MAISON","regions":[{"x":0.14,"y":0.61,"width":0.18,"height":0.16,"confidence":"high"}],"evidence_status":"direct"},{"key":"Reed sticks","kind":"feature","value":"A bundled set of long thin black reed sticks standing vertically and fanned slightly at the top; sticks extend from near the base to above the top of the image.","regions":[{"x":0.64,"y":0.06,"width":0.2,"height":0.88,"confidence":"high"}],"evidence_status":"direct"},{"key":"Figs at base","kind":"feature","value":"Three whole/halved figs placed in front of the bottle: one halved fig showing pinkish flesh, and two whole figs with dark purple-green skins and small pale speckles.","regions":[{"x":0.1,"y":0.78,"width":0.4,"height":0.18,"confidence":"high"}],"evidence_status":"direct"}]},"packaging":{"summary":"A tall rectangular purple product box stands directly behind the bottle with printed branding and product name on the front panel.","observations":[{"key":"Box shape and finish","kind":"feature","value":"Tall, narrow rectangular box with a smooth, slightly reflective purple front panel and a thin light border near the edges.","regions":[{"x":0.28,"y":0.06,"width":0.28,"height":0.82,"confidence":"high"}],"evidence_status":"direct"},{"key":"Box branding text - headline","kind":"text","value":"MAISON","regions":[{"x":0.33,"y":0.09,"width":0.2,"height":0.09,"confidence":"high"}],"evidence_status":"direct"},{"key":"Box product text block","kind":"text","value":"Douceur de figues Sweet Fig diffuseur - diffuser","regions":[{"x":0.32,"y":0.46,"width":0.22,"height":0.2,"confidence":"high"}],"evidence_status":"direct"},{"key":"Upper small brand text","kind":"text","value":"simons","regions":[{"x":0.33,"y":0.06,"width":0.18,"height":0.05,"confidence":"medium"}],"evidence_status":"partial"}]},"schema_version":2,"coordinate_space":{"units":"normalized","origin":"top_left"}},"variant_ids":["4501520"]}],"price":"29 CAD","sale_price":"29 CAD","availability":"in_stock","listing_has_variations":"false","variants":[{"sku":"4501520","url":"https://www.simons.ca/en/decor/diffusers-home-fragrances/sweet-fig-reed-diffuser--11072-1252010?colourId=99","image":{"id":"img-variant-4501520","url":"https://imagescdn.simons.ca/images/11072/1252010/99/A1_2.jpg","alt_text":"Sweet Fig reed diffuser - Sweet Fig - ONE SIZE variant image","position":1,"variant_ids":["4501520"]},"price":{"value":29,"currency":"CAD"},"title":"Sweet Fig Reed Diffuser - Sweet Fig - One Size","option1":"Sweet Fig","option2":"ONE SIZE","image_url":"https://imagescdn.simons.ca/images/11072/1252010/99/A1_2.jpg","variant_id":"4501520","availability":"in_stock"}],"item_group_title":"Sweet Fig Reed Diffuser","gender":"unisex","is_digital":"false","review_count":1,"star_rating":5,"reviews":[{"date":"June 12, 2026","title":"Douceur de figues","rating":5,"content":"5*","reviewer_name":"Hélen V."}],"target_countries":"US","canonical_url":"https://www.simons.ca/en/decor/diffusers-home-fragrances/sweet-fig-reed-diffuser--11072-1252010?colourId=0","product_insights":[{"title":"Verified claims","type":"key_value","items":[{"value":"A unisex fig accord blending green, creamy, honeyed, and woody notes.","key":"Scent profile","provenance":{"productData":false,"reviews":false,"qna":false,"urls":["https://snif.co/blogs/news/fig-smell-like","https://stellinamarfa.com/fruits/what-does-a-fig-candle-smell-like/","https://www.fragrantica.com/notes/Fig-247.html"]}},{"value":"Green top notes may soften after weeks; overall scent consistent.","key":"Scent consistency","provenance":{"productData":false,"reviews":false,"qna":true,"urls":[]}},{"value":"Balanced creamy, green, and woody notes create a gender-neutral fig scent.","key":"Universal appeal","provenance":{"productData":false,"reviews":false,"qna":true,"urls":["https://snif.co/blogs/news/fig-smell-like","https://stellinamarfa.com/fruits/what-does-a-fig-candle-smell-like/","https://www.fragrantica.com/notes/Fig-247.html"]}},{"value":"Moderate scent throw, designed for medium rooms up to 250 sq ft.","key":"Scent throw","provenance":{"productData":false,"reviews":false,"qna":true,"urls":["https://sosahomeandbody.com/blogs/founder-diaries/reed-diffuser-clogged-reeds-why-sticks-stop-working-how-to-fix-2026"]}},{"value":"Weekly partial flipping and 2–3 month reed replacement sustain the 3-month scent.","key":"Maintenance","provenance":{"productData":false,"reviews":false,"qna":true,"urls":["https://sosahomeandbody.com/blogs/founder-diaries/reed-diffuser-clogged-reeds-why-sticks-stop-working-how-to-fix-2026"]}},{"value":"Avoiding direct sunlight and heat preserves scent consistency for 3 months.","key":"Placement","provenance":{"productData":false,"reviews":false,"qna":true,"urls":[]}},{"value":"At 29 CAD for 220 ml, this diffuser costs 13¢/ml — less than half the per-ml cost of comparable fig diffusers.","key":"Cost per ml","provenance":{"productData":true,"reviews":false,"qna":false,"urls":["https://heavenscent.uk/sweet-figs-100ml-summer-range-illustrated-reed-diffuser-by-heaven-scent/","https://www.oliverbonas.com/homeware/firma-fig-blackcurrant-reed-diffuser-385012","https://www.ilhacandles.com/reed-diffusers/fig"]}},{"value":"Thoroughly clean and dry the bottle before refill to avoid scent mixing and mold.","key":"Cleaning","provenance":{"productData":false,"reviews":false,"qna":false,"urls":["https://www.daxinglassbottle.com/news/how-do-i-clean-a-reed-diffuser-bottle"]}},{"value":"Replace reeds every 2–3 months; flipping fewer reeds extends their life.","key":"Reeds","provenance":{"productData":false,"reviews":false,"qna":true,"urls":["https://sosahomeandbody.com/blogs/founder-diaries/reed-diffuser-clogged-reeds-why-sticks-stop-working-how-to-fix-2026"]}},{"value":"Keep diffuser out of direct sunlight and heat to preserve fragrance.","key":"Storage","provenance":{"productData":false,"reviews":false,"qna":true,"urls":[]}},{"value":"29 CAD for 220 ml (13¢/ml) is 2.5× the oil per dollar of ILHA's Fig Reed Diffuser.","key":"Value","provenance":{"productData":false,"reviews":false,"qna":false,"urls":["https://www.daxinglassbottle.com/news/how-do-i-clean-a-reed-diffuser-bottle","https://www.ilhacandles.com/reed-diffusers/fig"]}}]},{"title":"Product record","type":"key_value","items":[{"value":"Sweet Fig Reed Diffuser","key":"Title","provenance":{"productData":true,"reviews":false,"qna":false,"urls":[]}},{"value":"Simons Maison","key":"Brand","provenance":{"productData":true,"reviews":false,"qna":false,"urls":[]}},{"value":"29 CAD","key":"Price","provenance":{"productData":true,"reviews":false,"qna":false,"urls":[]}},{"value":"In stock","key":"Availability","provenance":{"productData":true,"reviews":false,"qna":false,"urls":[]}},{"value":"5 stars, 1 reviews","key":"Rating","provenance":{"productData":true,"reviews":false,"qna":false,"urls":[]}}]}],"handle":"sweet-fig-reed-diffuser-11072-1252010","storefront_path":"/en/decor/diffusers-home-fragrances/sweet-fig-reed-diffuser--11072-1252010","storefront_url":"https://ai.simons.ca/en/decor/diffusers-home-fragrances/sweet-fig-reed-diffuser--11072-1252010"}}