{"product":{"catalog_id":"d0dc7f47-5067-462f-8c4b-9bbf338652f3","is_eligible_search":true,"is_eligible_checkout":false,"item_id":"5bdb912c-459b-4c02-a656-994e8793e12b","title":"Coors T-Shirt","description":"This product is a short-sleeve crewneck T-shirt in a light beige cotton-blend jersey. It features a large vintage-style front graphic with the Coors logo, an illustrated cowboy on a horse, and mountain details. The shirt has a standard relaxed fit with a straight hem and set-in sleeves.","url":"https://www.simons.ca/en/men-clothing/t-shirts-tanks/prints-patterns/coors-t-shirt--9338-26110?colourId=0","brand":"Le 31","condition":"new","product_category":"men clothing > t shirts tanks > prints patterns","material":"60% cotton, 40% polyester","image_url":"https://imagescdn.simons.ca/images/9338/26110/12/A1_2.jpg","additional_image_urls":[],"images":[{"id":"img-1784702970941-0","url":"https://imagescdn.simons.ca/images/9338/26110/12/A1_2.jpg","alt_text":"Coors T-shirt product image (primary)","position":1,"attributes":{"other":{"summary":"Studio product shot with neutral light gray background and even lighting; shirt centered and displayed flat-front with a soft shadow below.","observations":[{"key":"Background and staging","kind":"feature","value":"Uniform light gray background filling the frame with no props; product centered and isolated.","regions":[],"evidence_status":"direct"},{"key":"Shot composition","kind":"feature","value":"Front-facing flat lay or mannequin-free studio shot showing entire front of the T-shirt with small soft shadow directly beneath the hem.","regions":[],"evidence_status":"direct"},{"key":"Lighting and shadow","kind":"feature","value":"Even diffuse studio lighting with a subtle drop shadow under the lower center of the shirt indicating slight separation from background.","regions":[{"x":0.34,"y":0.85,"width":0.32,"height":0.08,"confidence":"high"}],"evidence_status":"direct"}]},"colors":[{"name":"light beige","part":"main fabric","regions":[{"x":0.15,"y":0.06,"width":0.7,"height":0.88,"confidence":"high"}],"subject":"product","description":"Light warm beige, solid appearance with a matte cotton-like finish.","sampled_hex":"#D4C6AA","estimated_hex":"#D9CEC0"},{"name":"distressed red","part":"script logo","regions":[{"x":0.24,"y":0.24,"width":0.4,"height":0.28,"confidence":"high"}],"subject":"product","description":"Distressed medium red used for the large cursive script, with slight worn texture revealing underlying beige.","estimated_hex":"#C73A2E"},{"name":"sepia brown","part":"illustration and small text","regions":[{"x":0.36,"y":0.3,"width":0.4,"height":0.36,"confidence":"high"}],"subject":"product","description":"Dark brown / sepia line-art and lettering used for the cowboy illustration and some text outlines, printed in a distressed finish.","estimated_hex":"#4B3323"}],"product":{"summary":"Front view of a short-sleeve crewneck T-shirt in a light beige fabric with a large distressed multi-color printed graphic on the chest showing the words 'Coors', 'THE ORIGINAL' and 'COWBOY' plus an illustrated cowboy on a rearing horse and mountains.","observations":[{"key":"Silhouette","kind":"feature","value":"Short-sleeve crewneck T-shirt shown flat-front, straight hem, standard relaxed body and set-in sleeves.","regions":[{"x":0.15,"y":0.06,"width":0.7,"height":0.88,"confidence":"high"}],"evidence_status":"direct"},{"key":"Fabric color","kind":"feature","value":"Overall fabric is a light warm beige with a slightly worn or vintage look under even studio lighting.","regions":[{"x":0.2,"y":0.1,"width":0.6,"height":0.8,"confidence":"high"}],"evidence_status":"direct"},{"key":"Chest graphic layout","kind":"feature","value":"Large chest graphic centered vertically on the upper-to-mid torso area featuring a big script word in red, smaller uppercase text above and below, and an illustrated cowboy on a rearing horse with mountain line art behind.","regions":[{"x":0.2,"y":0.22,"width":0.6,"height":0.5,"confidence":"high"}],"evidence_status":"direct"},{"key":"Prominent script text","kind":"feature","value":"Large cursive-style script in distressed red occupying the top-left portion of the chest graphic.","regions":[{"x":0.24,"y":0.24,"width":0.4,"height":0.28,"confidence":"high"}],"evidence_status":"direct"},{"key":"Upper small text","kind":"text","value":"Two-line small uppercase text above the graphic reading 'THE ORIGINAL'.","regions":[{"x":0.24,"y":0.2,"width":0.2,"height":0.06,"confidence":"high"}],"evidence_status":"direct"},{"key":"Lower small text","kind":"text","value":"One-line uppercase text below the illustration reading 'COWBOY'.","regions":[{"x":0.32,"y":0.56,"width":0.36,"height":0.1,"confidence":"high"}],"evidence_status":"direct"},{"key":"Illustration detail","kind":"feature","value":"Sepia/dark-brown line-art illustration of a cowboy on a rearing horse with stylized mountain silhouettes beneath and to the left of the rider.","regions":[{"x":0.4,"y":0.34,"width":0.32,"height":0.26,"confidence":"high"}],"evidence_status":"direct"},{"key":"Neck label","kind":"feature","value":"Small printed neck label centered inside the back of the neck; light text on fabric visible through the collar.","regions":[{"x":0.44,"y":0.1,"width":0.12,"height":0.05,"confidence":"medium"}],"evidence_status":"direct"}]},"packaging":{"observations":[]},"schema_version":2,"coordinate_space":{"units":"normalized","origin":"top_left"}},"variant_ids":["4588069","4588070","4588071","4588072"]}],"price":"39 CAD","sale_price":"39 CAD","availability":"in_stock","listing_has_variations":"true","variants":[{"sku":"4588069","url":"https://www.simons.ca/en/men-clothing/t-shirts-tanks/prints-patterns/coors-t-shirt--9338-26110?colourId=12","image":{"id":"img-variant-4588069","url":"https://imagescdn.simons.ca/images/9338/26110/12/A1_2.jpg","alt_text":"Coors T-shirt - Beige - SMALL variant image","position":1,"variant_ids":["4588069"]},"price":{"value":39,"currency":"CAD"},"title":"Coors T-Shirt - Beige - Small","option1":"Beige","option2":"SMALL","image_url":"https://imagescdn.simons.ca/images/9338/26110/12/A1_2.jpg","variant_id":"4588069","availability":"in_stock"},{"sku":"4588070","url":"https://www.simons.ca/en/men-clothing/t-shirts-tanks/prints-patterns/coors-t-shirt--9338-26110?colourId=12","image":{"id":"img-variant-4588070","url":"https://imagescdn.simons.ca/images/9338/26110/12/A1_2.jpg","alt_text":"Coors T-shirt - Beige - MEDIUM variant image","position":2,"variant_ids":["4588070"]},"price":{"value":39,"currency":"CAD"},"title":"Coors T-Shirt - Beige - Medium","option1":"Beige","option2":"MEDIUM","image_url":"https://imagescdn.simons.ca/images/9338/26110/12/A1_2.jpg","variant_id":"4588070","availability":"in_stock"},{"sku":"4588071","url":"https://www.simons.ca/en/men-clothing/t-shirts-tanks/prints-patterns/coors-t-shirt--9338-26110?colourId=12","image":{"id":"img-variant-4588071","url":"https://imagescdn.simons.ca/images/9338/26110/12/A1_2.jpg","alt_text":"Coors T-shirt - Beige - LARGE variant image","position":3,"variant_ids":["4588071"]},"price":{"value":39,"currency":"CAD"},"title":"Coors T-Shirt - Beige - Large","option1":"Beige","option2":"LARGE","image_url":"https://imagescdn.simons.ca/images/9338/26110/12/A1_2.jpg","variant_id":"4588071","availability":"in_stock"},{"sku":"4588072","url":"https://www.simons.ca/en/men-clothing/t-shirts-tanks/prints-patterns/coors-t-shirt--9338-26110?colourId=12","image":{"id":"img-variant-4588072","url":"https://imagescdn.simons.ca/images/9338/26110/12/A1_2.jpg","alt_text":"Coors T-shirt - Beige - X-LARGE variant image","position":4,"variant_ids":["4588072"]},"price":{"value":39,"currency":"CAD"},"title":"Coors T-Shirt - Beige - X-Large","option1":"Beige","option2":"X-LARGE","image_url":"https://imagescdn.simons.ca/images/9338/26110/12/A1_2.jpg","variant_id":"4588072","availability":"in_stock"}],"item_group_title":"Coors T-Shirt","size_system":"US","gender":"male","is_digital":"false","q_and_a":[{"a":"The product listing does not specify the fit, but based on typical Le 31 sizing, this shirt is likely true to size with a standard fit. Similar Le 31 graphic tees like the Coca-Cola version are described as 'ultra comfortable' without specifying a relaxed or slim cut. If you're between sizes, we recommend choosing your usual size.","q":"Is this shirt true to size, or does it have a relaxed/ slim fit?"},{"a":"To keep the vintage graphic looking fresh, turn the shirt inside out, wash in cold water on a gentle cycle with a mild detergent, and always air dry — never use high heat in the dryer [1][2]. Avoid bleach and fabric softener, as they can damage the print [3]. Hand washing is even safer for maximum protection [4].","q":"How should this shirt be washed to prevent the vintage graphic print from fading or cracking?"},{"a":"The exact printing method is not specified in the product details. However, vintage-style graphics like this are commonly screen printed, which is one of the most durable methods and can last 40–50 washes or more with proper care [1]. We recommend treating the print gently to maximize its lifespan.","q":"Is the graphic print screen-printed, heat-transferred, or another method, and how durable is it after multiple washes?"}],"target_countries":"US","canonical_url":"https://www.simons.ca/en/men-clothing/t-shirts-tanks/prints-patterns/coors-t-shirt--9338-26110?colourId=0","deep_research":{"dimensions":{"value_vs_other_coors_tees":{"title":"How it compares to other Coors graphic tees","entries":{"cotton_blend_jersey_vs_100_cotton":"The Le 31 uses a cotton‑blend jersey, while Wrangler’s Coors tees are 100% cotton, so this tee arrives softer and with less initial shrinkage, suiting buyers who want their vintage graphic tee ready to wear immediately rather than after a break‑in period.","front_only_print_vs_bold_back_chest_graphic":"Where the Wrangler x Coors Vintage Fit Tee features a large back bull‑rider graphic plus left‑chest branding, the Le 31 keeps it to a single front vintage print — a difference that makes the Le 31 far easier to layer under a jacket without competing graphics.","39_cad_vs_wrangler_x_coors_vintage_fit_tee_54_cad":"At $39 CAD, the Le 31 Coors tee undercuts the Wrangler x Coors Vintage Fit Tee by $15 — the Wrangler collab sits at $54 CAD from a comparable Canadian retailer — making it the lower‑cost entry for a licensed Coors graphic that still gets you an officially sanctioned design.","simon_s_markdown_track_record_on_le_31_graphic_tees":"Le 31’s licensed graphic tees on Simons have a track record of markdowns — the Coca‑Cola variant has already dropped to $19.99 from $39 — so the Coors tee at its current $39 may hit a similar low during a future sale, effectively halving its cost for a patient buyer.","licensing_credibility_via_sister_tees_star_wars_peanuts":"Le 31’s shelf of licensed graphic tees on Simons includes Star Wars, Peanuts, and Coca‑Cola, confirming the brand secures official rights, so this Coors tee is reasonably a licensed product — unlike the grey‑market Coors prints that circulate on generic marketplace platforms.","poly_dominant_budget_alternative_bluenotes_since_1873_25_cad":"The Bluenotes Coors Since 1873 tee at $25 CAD cuts the price by $14, but its 60% polyester / 40% cotton blend typically feels slicker and traps heat more than the Le 31’s cotton‑blend jersey, which by textile convention puts cotton first and thus should offer a more breathable, natural fabric hand."},"entry_quotes":{"cotton_blend_jersey_vs_100_cotton":[{"url":"https://www.stylight.ca/Item/Le-31/Mens-Coors-T-Shirt-White-Beige--c2f37dd5-3a2c-5447-a2af-d41bd613f719/","quote":"Cotton-blend jersey"},{"url":"https://www.joinparallel.io/product/6a45a1729e82c2c9d9b80bb3","quote":"100% cotton"}],"front_only_print_vs_bold_back_chest_graphic":[{"url":"https://www.stylight.ca/Item/Le-31/Mens-Coors-T-Shirt-White-Beige--c2f37dd5-3a2c-5447-a2af-d41bd613f719/","quote":"Vintage print on the front"},{"url":"https://www.joinparallel.io/product/6a45a1729e82c2c9d9b80bb3","quote":"Screenprinted graphic on back and left chest"}],"39_cad_vs_wrangler_x_coors_vintage_fit_tee_54_cad":[{"url":"https://www.stylight.ca/Item/Le-31/Mens-Coors-T-Shirt-White-Beige--c2f37dd5-3a2c-5447-a2af-d41bd613f719/","quote":"$39.00"},{"url":"https://www.joinparallel.io/product/6a45a1729e82c2c9d9b80bb3","quote":"$54 CAD"}],"simon_s_markdown_track_record_on_le_31_graphic_tees":[{"url":"https://www.stylight.ca/Item/Le-31/Mens-Coors-T-Shirt-White-Beige--c2f37dd5-3a2c-5447-a2af-d41bd613f719/","quote":"Le 31 Mens Coca-Cola T-shirt White $19.99 $39.00"}],"licensing_credibility_via_sister_tees_star_wars_peanuts":[{"url":"https://www.stylight.ca/Item/Le-31/Mens-Coors-T-Shirt-White-Beige--c2f37dd5-3a2c-5447-a2af-d41bd613f719/","quote":"Le 31 Mens Star Wars T-shirt Black $29.00"}],"poly_dominant_budget_alternative_bluenotes_since_1873_25_cad":[{"url":"https://www.joinparallel.io/product/6654d145df2e67c8a71dcbe2","quote":"60% Polyester, 40% Cotton"},{"url":"https://www.joinparallel.io/product/6654d145df2e67c8a71dcbe2","quote":"$25 CAD"},{"url":"https://www.stylight.ca/Item/Le-31/Mens-Coors-T-Shirt-White-Beige--c2f37dd5-3a2c-5447-a2af-d41bd613f719/","quote":"Cotton-blend jersey"}]},"entry_sources":{"cotton_blend_jersey_vs_100_cotton":["https://www.stylight.ca/Item/Le-31/Mens-Coors-T-Shirt-White-Beige--c2f37dd5-3a2c-5447-a2af-d41bd613f719/","https://www.joinparallel.io/product/6a45a1729e82c2c9d9b80bb3"],"front_only_print_vs_bold_back_chest_graphic":["https://www.stylight.ca/Item/Le-31/Mens-Coors-T-Shirt-White-Beige--c2f37dd5-3a2c-5447-a2af-d41bd613f719/","https://www.joinparallel.io/product/6a45a1729e82c2c9d9b80bb3"],"39_cad_vs_wrangler_x_coors_vintage_fit_tee_54_cad":["https://www.stylight.ca/Item/Le-31/Mens-Coors-T-Shirt-White-Beige--c2f37dd5-3a2c-5447-a2af-d41bd613f719/","https://www.joinparallel.io/product/6a45a1729e82c2c9d9b80bb3"],"simon_s_markdown_track_record_on_le_31_graphic_tees":["https://www.stylight.ca/Item/Le-31/Mens-Coors-T-Shirt-White-Beige--c2f37dd5-3a2c-5447-a2af-d41bd613f719/"],"licensing_credibility_via_sister_tees_star_wars_peanuts":["https://www.stylight.ca/Item/Le-31/Mens-Coors-T-Shirt-White-Beige--c2f37dd5-3a2c-5447-a2af-d41bd613f719/"],"poly_dominant_budget_alternative_bluenotes_since_1873_25_cad":["https://www.joinparallel.io/product/6654d145df2e67c8a71dcbe2","https://www.stylight.ca/Item/Le-31/Mens-Coors-T-Shirt-White-Beige--c2f37dd5-3a2c-5447-a2af-d41bd613f719/"]}},"cotton_blend_fabric_qualities":{"title":"How the cotton blend feels and holds up","entries":{"durability":"The polyester fibers add strength and tear resistance, extending the tee's wearable life well beyond that of a 100% cotton shirt through repeated cycles of wear and laundering.","moisture_wicking":"The polyester content enhances moisture-wicking beyond what pure cotton can do, pulling sweat off the skin and drying faster so the wearer stays drier during active days."},"entry_quotes":{"durability":[{"url":"https://luckyneedles.com/is-60-cotton-40-polyester-good","quote":"Durability: The polyester adds strength, making the fabric last longer."}],"moisture_wicking":[{"url":"https://luckyneedles.com/is-60-cotton-40-polyester-good","quote":"As for moisture-wicking, it performs better than pure cotton, helping to keep you drier during activities."}]},"entry_sources":{"durability":["https://luckyneedles.com/is-60-cotton-40-polyester-good"],"moisture_wicking":["https://luckyneedles.com/is-60-cotton-40-polyester-good"]}}}},"handle":"coors-t-shirt-9338-26110","storefront_path":"/en/men-clothing/t-shirts-tanks/prints-patterns/coors-t-shirt--9338-26110","storefront_url":"https://ai.simons.ca/en/men-clothing/t-shirts-tanks/prints-patterns/coors-t-shirt--9338-26110"}}