{"product":{"catalog_id":"d5ac7857-97e8-4769-bfa2-7af683a1af28","is_eligible_search":true,"is_eligible_checkout":false,"item_id":"de7ce3fa-65fd-4f98-a0bd-dde0488d0826","title":"West Coast Scented Candle","description":"West Coast Scented Candle is a hand-poured scented candle from Vancouver Candle Co., a Canadian brand. Its forest blend of fir, spruce, and oak moss evokes the fresh air of northern forests and mountains, making it suitable for everyday home fragrance. 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The front of the glass has a small black printed label 'Great White North Collection'.","observations":[{"key":"Container shape","kind":"feature","value":"Cylindrical straight-sided glass container with an open top and flush rim, viewed from the front-right.","regions":[{"x":0.62,"y":0.52,"width":0.28,"height":0.4,"confidence":"high"}],"evidence_status":"direct"},{"key":"Finish","kind":"feature","value":"Opaque matte white finish on the glass surface, uniform with no visible pattern or translucency.","regions":[{"x":0.62,"y":0.52,"width":0.28,"height":0.4,"confidence":"high"}],"evidence_status":"direct"},{"key":"Front label text on candle","kind":"text","value":"Great White North Collection","regions":[{"x":0.69,"y":0.8,"width":0.18,"height":0.08,"confidence":"high"}],"evidence_status":"direct"},{"key":"Visible wax level","kind":"feature","value":"Inner top surface of the candle is visible and appears level with the inner rim of the container.","regions":[{"x":0.68,"y":0.54,"width":0.16,"height":0.06,"confidence":"medium"}],"evidence_status":"direct"}]},"packaging":{"summary":"A square product box with printed pattern and a centered title panel reading WEST COAST is visible left of the candle, positioned above a textured rock prop.","observations":[{"key":"Box geometry","kind":"feature","value":"Cube-style folding carton shown angled with one face toward the camera and the top face visible, positioned left-center above a rock prop.","regions":[{"x":0.08,"y":0.05,"width":0.42,"height":0.44,"confidence":"high"}],"evidence_status":"direct"},{"key":"Main product title","kind":"text","value":"WEST COAST","regions":[{"x":0.18,"y":0.18,"width":0.25,"height":0.12,"confidence":"high"}],"evidence_status":"direct"},{"key":"Subtitle scent line","kind":"text","value":"FIR  SPRUCE  OAKMOSS","regions":[{"x":0.18,"y":0.29,"width":0.25,"height":0.08,"confidence":"high"}],"evidence_status":"direct"},{"key":"Decorative pattern","kind":"feature","value":"Rows of small black plus-shaped or star-like motifs form a repeating border on the top and bottom bands of the visible box face.","regions":[{"x":0.1,"y":0.06,"width":0.38,"height":0.12,"confidence":"high"},{"x":0.1,"y":0.36,"width":0.38,"height":0.1,"confidence":"high"}],"evidence_status":"direct"},{"key":"Small company/address line","kind":"text","value":"Vancouver Candle Co., Vancouver, BC, Canada V5L 2G8","regions":[{"x":0.18,"y":0.44,"width":0.28,"height":0.04,"confidence":"medium"}],"evidence_status":"partial"}]},"schema_version":2,"coordinate_space":{"units":"normalized","origin":"top_left"}},"variant_ids":["4122103"]},{"id":"img-1784702959448-1","url":"https://imagescdn.simons.ca/images/20987/2241230/99/A2_2.jpg","alt_text":"West Coast scented candle product image 2","position":2,"attributes":{"other":{"summary":"Studio-styled close-up with a textured rock prop to the left, neutral background and soft directional lighting casting a shadow to the right.","observations":[{"key":"Prop rock","kind":"feature","value":"Rough textured multi-tonal rock positioned behind and to the left of the candle, occupying the upper-left quadrant.","regions":[{"x":0.01,"y":0,"width":0.46,"height":0.38,"confidence":"high"}],"evidence_status":"direct"},{"key":"Cast shadow","kind":"feature","value":"Soft shadow of the candle extends to the right on the surface, indicating directional lighting from the left or upper-left.","regions":[{"x":0.6,"y":0.56,"width":0.36,"height":0.28,"confidence":"high"}],"evidence_status":"direct"},{"key":"Surface and background","kind":"feature","value":"Smooth light-colored flat surface and neutral wall background with subtle tonal gradient; 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For larger open spaces, you may want to place it in a more central location or burn it for a longer period to build up the aroma.","q":"What is the scent throw like? Does it fill a large room or is it more subtle?"},{"a":"No, the founder stepped down but still profits indirectly, and the company has not provided updates.","q":"Has Vancouver Candle Co. addressed its controversy?"}],"reviews":[{"date":"August 12, 2024","title":"Great scented candle I’ll buy","rating":5,"content":"Great scented candle\nI’ll buy more","reviewer_name":"Maureen D."},{"date":"January 4, 2026","title":"candle","rating":5,"content":"smells wonderful","reviewer_name":"Lori G."}],"target_countries":"US","canonical_url":"https://www.simons.ca/en/decor/diffusers-home-fragrances/west-coast-scented-candle--20987-2241230?colourId=0","reddit_insights":{"match":{"notes":"Only one thread discusses the brand by name, addressing its controversy rather than the specific 'West Coast Scented Candle' product.","confidence":0.7,"matched_terms":["vancouver candle co"]},"status":"ok","coverage":{"subreddits":["vancouver"],"threads_used":1},"evidence":{"items":[{"url":"https://www.reddit.com/r/vancouver/comments/z45gh5/has_vancouver_candle_co_paid_penance/ixpinq0/","type":"comment","title":"Unresolved ethical concerns and alternative suggestions","author":"archetyping101","ref_id":"r_e_1","thread":{"url":"https://www.reddit.com/r/vancouver/comments/z45gh5/has_vancouver_candle_co_paid_penance","title":"has vancouver candle co paid penance","subreddit":"vancouver"},"excerpt":"The company claimed that they would do the work of ensuring a diverse environment, that they would take steps to learn about diversity, be open to listening, donate, celebrate diversity etc. They said that but they never had any update on any of it. They hoped the press would die down and they could go on back to business as usual. \n\nHe resigned but his husband still runs the company. So we can probably be certain he still makes decisions behind the scenes and his husband just brings it forward \"without his involvement\". \n\nThe decision is up to you. Personally find there's soooooo many local companies that make candles that you don't need to get theirs. Harlow on Kingsway by Fraser has some amazing candles.","subreddit":"vancouver"}]},"generated_at":"2025-04-07T12:00:00Z","conversation_summary":{"gotchas":[{"gotcha":"Founder resigned but still profits through spouse ownership.","severity":"medium"}],"one_liner":"Redditors view Vancouver Candle Co. negatively due to unresolved ethical controversies and recommend many local alternatives.","sentiment":{"label":"negative","score":-0.7,"explanation":"The dominant sentiment is negative, with users expressing distrust towards the company's ethics and suggesting avoidance."},"use_cases":[],"top_themes":[{"theme":"Company ethics and accountability","stance":"negative","evidence":["r_e_1"]},{"theme":"Alternative local candle brands","stance":"positive","evidence":["r_e_1"]},{"theme":"Founder still benefiting indirectly","stance":"negative","evidence":["r_e_1"]}],"comparisons":[]}},"deep_research":{"dimensions":{"soy_wax_care":{"title":"Soy wax care for a clean, even burn","entries":{"frosting":"A white, chalky coating called frosting may appear on the surface over time — this is a natural crystallization of pure soy wax, harmless and purely aesthetic, and does not affect the candle's scent or burn performance.","inch_wick_trim":"The cotton wick must be trimmed to 5 mm / ¼ inch before every burn: a longer wick pulls excess wax, causing soot and a mushrooming carbon tip that disrupts the candle's clean-burn profile, a known sensitivity of soy wax's cooler, slower burn.","1_4_hour_burn_window":"To maximize the 60-hour lifespan, each session should last at least one hour to maintain the melt pool but never exceed four hours — beyond that, the soy wax can overheat, the wick can drift, and the fragrance can degrade.","first_burn_melt_pool":"Soy wax has a permanent memory: the first burn determines the melt pool width for the candle's entire life, so allowing it to burn 2–4 hours until the wax fully reaches the jar's edge prevents tunneling and is essential to realizing the full 60-hour burn potential."},"entry_quotes":{"frosting":[{"url":"https://thecandlesuite.com/blogs/news/how-to-care-for-your-soy-wax-candle-the-complete-guide","quote":"Soy wax can develop a natural white coating called 'frosting' — this is completely normal and does not affect performance or fragrance."},{"url":"https://www.candlescience.com/wax/soy-wax-trouble-shooting-guide/","quote":"Frosting is a byproduct of a natural wax, and is caused by the growth of tiny crystals on the surfaces of the wax. All soy wax will frost over time, but luckily frosting is solely an aesthetic issue and does not affect the way your candle burns or smells."}],"inch_wick_trim":[{"url":"https://www.diyproducts101.com/fix-mushrooming-cotton-wicks/","quote":"Mushrooming is the carbon cap that forms when a wick pulls more fuel than the flame burns cleanly."}],"1_4_hour_burn_window":[{"url":"https://thecandlesuite.com/blogs/news/how-to-care-for-your-soy-wax-candle-the-complete-guide","quote":"Soy candles should be burnt for a minimum of 1 hour and a maximum of 4 hours per session."},{"url":"https://thecandlesuite.com/blogs/news/how-to-care-for-your-soy-wax-candle-the-complete-guide","quote":"Burning for more than 4 hours can cause the wick to move, the wax to overheat, and the fragrance to diminish."}],"first_burn_melt_pool":[{"url":"https://thecandlesuite.com/blogs/news/how-to-care-for-your-soy-wax-candle-the-complete-guide","quote":"Soy wax has a memory — meaning it will only ever melt as wide as it did on the first burn."},{"url":"https://cantripcandles.com/blogs/news/how-to-care-for-soy-wax-candles","quote":"The first burn of a soy wax candle is crucial because it sets the \"memory\" for how the candle will melt going forward."}]},"entry_sources":{"frosting":["https://thecandlesuite.com/blogs/news/how-to-care-for-your-soy-wax-candle-the-complete-guide","https://www.candlescience.com/wax/soy-wax-trouble-shooting-guide/"],"inch_wick_trim":["https://thecandlesuite.com/blogs/news/how-to-care-for-your-soy-wax-candle-the-complete-guide","https://cantripcandles.com/blogs/news/how-to-care-for-soy-wax-candles","https://www.diyproducts101.com/fix-mushrooming-cotton-wicks/","https://naturasoy.ca/pages/candle-care","https://www.aunaturelsoycandles.ca/blogs/news/how-to-prevent-candle-tunneling"],"1_4_hour_burn_window":["https://thecandlesuite.com/blogs/news/how-to-care-for-your-soy-wax-candle-the-complete-guide","https://naturasoy.ca/pages/candle-care","https://cantripcandles.com/blogs/news/how-to-care-for-soy-wax-candles"],"first_burn_melt_pool":["https://thecandlesuite.com/blogs/news/how-to-care-for-your-soy-wax-candle-the-complete-guide","https://naturasoy.ca/pages/candle-care","https://cantripcandles.com/blogs/news/how-to-care-for-soy-wax-candles","https://www.aunaturelsoycandles.ca/blogs/news/how-to-prevent-candle-tunneling"]}},"scent_authenticity":{"title":"Scent experience and authenticity","entries":{"sugar_and_wood_nuance":"Montecristo Magazine’s 2017 description of the West Coast candle as 'fresh and delicious, a mix of sugar and wood' reveals a warm, subtly sweet layer beneath the forest notes — it's not a dry, bracing pine but a softer, more inviting accord that reads less like cleaning product and more like sap-warmed forest air.","best_selling_fragrance":"Founder Nick Rabuchin stated that West Coast is 'by far our best selling fragrance,' indicating that its particular forest-and-moss accord has broad appeal — for a buyer unsure about a regionally-themed candle, this is a practical vote of confidence that the scent is not a polarizing niche experiment.","performance_driven_fragrance_blend":"To avoid the weak scent throw of pure essential oils, Vancouver Candle Co. combines natural, essential, and synthetic oils, which shapes how West Coast performs when lit: the fir-spruce character projects reliably in a living space rather than staying whisper-close to the wax, a deliberate engineering choice that prioritizes room-filling presence over botanical purism."},"entry_quotes":{"sugar_and_wood_nuance":[{"url":"https://montecristomagazine.com/design/vancouver-candle-co-west-coast-scent","quote":"Made with spruce, fir, and oak moss, the West Coast scent is fresh and delicious, a mix of sugar and wood."}],"best_selling_fragrance":[{"url":"https://holrmagazine.com/need-to-relieve-stress-unwind-with-vancouver-candle-co/","quote":"West Coast from our Great White North Collection is by far our best selling fragrance!"}],"performance_driven_fragrance_blend":[{"url":"https://holrmagazine.com/need-to-relieve-stress-unwind-with-vancouver-candle-co/","quote":"We use a combination of natural, essential and synthetic oils, as straight essential oils typically result in a poorer scent throw."}]},"entry_sources":{"sugar_and_wood_nuance":["https://montecristomagazine.com/design/vancouver-candle-co-west-coast-scent"],"best_selling_fragrance":["https://holrmagazine.com/need-to-relieve-stress-unwind-with-vancouver-candle-co/"],"performance_driven_fragrance_blend":["https://holrmagazine.com/need-to-relieve-stress-unwind-with-vancouver-candle-co/"]}},"artisanal_production":{"title":"Behind the small-batch handcrafting","entries":{"kathy_lee_s_design_background":"Current brand owner Kathy Lee brought a fashion design and jewelry-making background to Vancouver Candle Co., instilling a craft-first, design-forward approach that treats each candle as a complete object where form and fragrance are equally considered — giving the West Coast candle a curated, boutique sensibility rather than commodity feel.","small_artisan_team_in_vancouver":"Each candle is hand-poured by Kathy Lee alongside a team of skilled artisans in Vancouver — a small-batch, meticulous process that ensures careful wax distribution and wick centering, which underpins the candle's even burn and 60-hour scent life.","great_white_north_collection_concept":"The West Coast scent was created in 2017 as one of five regional candles in the Great White North collection, each representing a distinct Canadian landscape — this candle uses fir, spruce, and oak moss to deliberately bottle the fresh air of northern forests and mountains, making it a location-driven craft object rather than a generic woodland fragrance."},"entry_quotes":{"kathy_lee_s_design_background":[{"url":"https://www.faire.com/brand/b_8928s5b26u","quote":"Kathy, with her background in fashion design and jewelry making, brings a distinctive flair to our creations."}],"small_artisan_team_in_vancouver":[{"url":"https://www.faire.com/brand/b_8928s5b26u","quote":"Alongside her team of skilled artisans, she meticulously handcrafts each candle and diffuser in Vancouver."}],"great_white_north_collection_concept":[{"url":"https://montecristomagazine.com/design/vancouver-candle-co-west-coast-scent","quote":"Inspired by the things that make the Pacific Northwest unique, Vancouver Candle Co.’s Nick Rabuchin created an inviting West Coast scent as part of its new Great White North collection."},{"url":"https://montecristomagazine.com/design/vancouver-candle-co-west-coast-scent","quote":"each of the five selections representing a different part of our great country: West Coast, Prairies, Great Lakes, The North, and Atlantic."}]},"entry_sources":{"kathy_lee_s_design_background":["https://www.faire.com/brand/b_8928s5b26u"],"small_artisan_team_in_vancouver":["https://www.faire.com/brand/b_8928s5b26u"],"great_white_north_collection_concept":["https://montecristomagazine.com/design/vancouver-candle-co-west-coast-scent"]}},"competitive_west_coast":{"title":"How it stacks up to other West Coast candles","entries":{"burn_time_cost_per_hour":"With an up to 60-hour burn from a 10 oz vessel, this candle delivers 50% more scent hours than Nootka and Sea’s 9 oz candle rated at 40 hours, translating to a cost of $0.80 per hour versus $0.70 for the $28 Nootka candle — a near-parity per-hour rate that buys a longer-lasting, larger candle with a more elaborate fragrance formula.","sugar_and_wood_dimension":"A 2017 Montecristo review describes the candle as ‘fresh and delicious, a mix of sugar and wood’ — a subtle sweetness that softens the green-moss astringency and makes the scent more versatile for interior spaces than drier hemlock-dominant West Coast candles, a quality absent from competitors that lean toward earth and spice.","fragrance_complexity_perfume_grade_oils":"Vancouver Candle Co. enhances its soy wax with both natural essential oils and perfume-grade fine fragrance — a step up from the essential-oil-only blend used in Nootka and Sea’s West Coast candle — which typically yields a more complex cold throw and longer scent retention as the wax pool depletes.","great_white_north_collection_storytelling":"Part of the Great White North collection launched in 2017 that maps each of five Canadian regions to a signature scent, the West Coast candle carries a national identity narrative that competitors like Nootka and Sea — a single-SKU maker from Squamish — don’t replicate, adding a layer of heritage and gifting appeal for buyers looking to evoke place rather than just fill a room.","scent_profile_pure_forest_vs_earthy_citrus":"Vancouver Candle Co.’s West Coast candle relies on a trio of fir, spruce, and oak moss to deliver a damp Pacific rainforest scent, sharply distinct from Nootka and Sea’s West Coast candle that leans on patchouli, citrus, and cinnamon — this makes the VCC candle the more direct olfactory translation of a BC coastal forest, appealing to buyers who want a true evergreen experience rather than a spiced interpretation."},"entry_quotes":{"burn_time_cost_per_hour":[{"url":"https://nootkaandsea.com/products/west-coast-wild-free-candle-glass","quote":"Burn Time: up to 40 hours"}],"sugar_and_wood_dimension":[{"url":"https://montecristomagazine.com/design/vancouver-candle-co-west-coast-scent","quote":"Made with spruce, fir, and oak moss, the West Coast scent is fresh and delicious, a mix of sugar and wood."}],"fragrance_complexity_perfume_grade_oils":[{"url":"https://www.sportique.com/products/vancouver-candle-co-great-white-north-5oz-candle-west-coast","quote":"Natural essential oils and perfume grade fine fragrance"},{"url":"https://nootkaandsea.com/products/west-coast-wild-free-candle-glass","quote":"Soy wax (non-GMO) & essential oils."}],"great_white_north_collection_storytelling":[{"url":"https://montecristomagazine.com/design/vancouver-candle-co-west-coast-scent","quote":"Inspired by the things that make the Pacific Northwest unique, Vancouver Candle Co.’s Nick Rabuchin created an inviting West Coast scent as part of its new Great White North collection."}],"scent_profile_pure_forest_vs_earthy_citrus":[{"url":"https://www.sportique.com/products/vancouver-candle-co-great-white-north-5oz-candle-west-coast","quote":"Scent Notes: Fir, Spruce, Oak Moss"},{"url":"https://nootkaandsea.com/products/west-coast-wild-free-candle-glass","quote":"Grounding patchouli with uplifting citrus tones, spicy cinnamon + earthy hemlock."}]},"entry_sources":{"burn_time_cost_per_hour":["https://nootkaandsea.com/products/west-coast-wild-free-candle-glass"],"sugar_and_wood_dimension":["https://montecristomagazine.com/design/vancouver-candle-co-west-coast-scent"],"fragrance_complexity_perfume_grade_oils":["https://www.sportique.com/products/vancouver-candle-co-great-white-north-5oz-candle-west-coast","https://nootkaandsea.com/products/west-coast-wild-free-candle-glass"],"great_white_north_collection_storytelling":["https://montecristomagazine.com/design/vancouver-candle-co-west-coast-scent"],"scent_profile_pure_forest_vs_earthy_citrus":["https://www.sportique.com/products/vancouver-candle-co-great-white-north-5oz-candle-west-coast","https://nootkaandsea.com/products/west-coast-wild-free-candle-glass"]}},"great_white_north_collection":{"title":"The Great White North collection backstory","entries":{"north_star_packaging":"The candle's box features a repeating North Star pattern, a unifying design element for the entire collection that elevates the packaging to a display-worthy object — the box is designed to be given as-is, with no extra wrapping needed beyond a bow.","fragrance_inspiration":"Nick Rabuchin designed the West Coast scent to literally smell like walking through a Pacific Northwest forest, blending fir, spruce, and oak moss after being motivated by his own sense of home — this is place-based perfumery rooted in personal nostalgia rather than market research.","west_coast_bestseller":"West Coast is the best-selling candle in the Great White North collection, a popularity driven by its authentic recreation of Vancouver's forests through fir, spruce, and oak moss, which makes it the go-to choice for anyone wanting a scent that captures the region's signature outdoors character.","botanical_oil_enhanced_wax":"Vancouver Candle Co. infuses its soy wax with a proprietary blend of botanical oils specifically to improve fragrance throw, meaning the West Coast candle's forest notes are engineered to disperse into the room more efficiently than a plain soy wax candle would.","great_white_north_collection":"Launched in 2017 to mark Canada's 150th birthday, the Great White North collection divides the country into five scent regions — West Coast, Prairies, Great Lakes, The North, and Atlantic — making the West Coast candle a deliberate olfactory tribute to the Pacific Northwest's identity within a national story."},"entry_quotes":{"north_star_packaging":[{"url":"https://vancouversun.com/business/local-business/the-home-front-paying-homage-to-traditional-candle-making","quote":"The Great White North collection is inspired by the North Star, so all different variations of the North Star. We feel like our packaging stands out, and it’s very thoroughly designed, so all you have to do is put a bow on it."}],"fragrance_inspiration":[{"url":"https://holrmagazine.com/need-to-relieve-stress-unwind-with-vancouver-candle-co/","quote":"It’s literally like walking through a forest"},{"url":"https://cottagelife.com/general/how-a-candlemaker-captures-the-smell-of-different-parts-of-canada/","quote":"the West Coast candle, that really reminded me of being home — the forest, the trees, the moss, the salt water."}],"west_coast_bestseller":[{"url":"https://holrmagazine.com/need-to-relieve-stress-unwind-with-vancouver-candle-co/","quote":"West Coast from our Great White North Collection is by far our best selling fragrance! I designed it to be reminiscent of Vancouver, with the scent of Fir, Spruce, and Oak Moss."}],"botanical_oil_enhanced_wax":[{"url":"https://cottagelife.com/general/how-a-candlemaker-captures-the-smell-of-different-parts-of-canada/","quote":"we also add a proprietary blend of botanical oils in our wax, which help with fragrance throw."}],"great_white_north_collection":[{"url":"https://cottagelife.com/general/how-a-candlemaker-captures-the-smell-of-different-parts-of-canada/","quote":"the Great White North collection, which was inspired by Canada’s 150th birthday, as well as the land forms and environments that shape Canada."},{"url":"https://montecristomagazine.com/design/vancouver-candle-co-west-coast-scent","quote":"each of the five selections representing a different part of our great country: West Coast, Prairies, Great Lakes, The North, and Atlantic"}]},"entry_sources":{"north_star_packaging":["https://vancouversun.com/business/local-business/the-home-front-paying-homage-to-traditional-candle-making"],"fragrance_inspiration":["https://holrmagazine.com/need-to-relieve-stress-unwind-with-vancouver-candle-co/","https://cottagelife.com/general/how-a-candlemaker-captures-the-smell-of-different-parts-of-canada/"],"west_coast_bestseller":["https://holrmagazine.com/need-to-relieve-stress-unwind-with-vancouver-candle-co/"],"botanical_oil_enhanced_wax":["https://cottagelife.com/general/how-a-candlemaker-captures-the-smell-of-different-parts-of-canada/"],"great_white_north_collection":["https://cottagelife.com/general/how-a-candlemaker-captures-the-smell-of-different-parts-of-canada/","https://montecristomagazine.com/design/vancouver-candle-co-west-coast-scent"]}}}},"handle":"west-coast-scented-candle-20987-2241230","storefront_path":"/en/decor/diffusers-home-fragrances/west-coast-scented-candle--20987-2241230","storefront_url":"https://ai.simons.ca/en/decor/diffusers-home-fragrances/west-coast-scented-candle--20987-2241230"}}