{"product":{"catalog_id":"dee46fc8-3196-442b-abf1-dd313ee1ef34","is_eligible_search":true,"is_eligible_checkout":false,"item_id":"fbde6f0f-517c-4ef6-8ef1-3e5047d879c7","title":"Rue Saint Honoré Hoodie","description":"Pullover hoodie from the FIFA 1904 collection, exclusive to Canada at Le 31 and officially licensed FIFA merchandise. Crafted from 100% cotton with a terry underside, adjustable drawstring hood, kangaroo pocket, and ribbed edging, it features a chest print reading 'Rue Saint Honoré Paris FIFA 1904' in white on deep navy. A matching pant (22904-26104) is also available.","url":"https://www.simons.ca/en/men-clothing/sweatshirts-hoodies/hooded/rue-saint-honore-hoodie--22904-26101?colourId=0","brand":"FIFA 1904","condition":"new","product_category":"men clothing > sweatshirts hoodies > hooded","material":"100% cotton","image_url":"https://imagescdn.simons.ca/images/22904/26101/40/A1_2.jpg","additional_image_urls":[],"images":[{"id":"img-1784702965068-0","url":"https://imagescdn.simons.ca/images/22904/26101/40/A1_2.jpg","alt_text":"Rue Saint Honoré hoodie product image (primary)","position":1,"attributes":{"other":{"summary":"Studio product shot with neutral light gray background, even diffuse lighting and a soft shadow beneath the garment; hoodie is centered and fully visible.","observations":[{"key":"Background","kind":"feature","value":"Even light gray neutral backdrop filling the frame.","regions":[],"evidence_status":"direct"},{"key":"Shadow","kind":"feature","value":"Soft drop shadow below the hem indicating studio lighting from above.","regions":[{"x":0.3,"y":0.78,"width":0.4,"height":0.1,"confidence":"medium"}],"evidence_status":"direct"},{"key":"Shot composition","kind":"feature","value":"Centered, front-facing product with even margins on left and right and the full garment visible within the frame.","regions":[],"evidence_status":"direct"}]},"colors":[{"name":"deep navy blue","part":"main body","regions":[{"x":0.2,"y":0.18,"width":0.6,"height":0.62,"confidence":"high"}],"subject":"product","description":"Solid deep navy blue fabric with a matte, even knit finish consistent across body, sleeves and hood.","sampled_hex":"#122A53","estimated_hex":"#0B3B6F"},{"name":"white","part":"printed chest text","regions":[{"x":0.37,"y":0.29,"width":0.26,"height":0.16,"confidence":"high"}],"subject":"product","description":"Opaque solid white print used for the arched and stacked wordmarks on the chest.","estimated_hex":"#FFFFFF"}],"product":{"summary":"Front-facing pullover hooded sweatshirt in a solid deep navy color with a center chest white printed wordmark, a kangaroo pocket, and ribbed cuffs and hem.","observations":[{"key":"Silhouette","kind":"feature","value":"Pullover hoodie shown flat-on-front with a two-panel hood, long set-in sleeves, a straight hemline and a relaxed body shape.","regions":[{"x":0.2,"y":0.18,"width":0.6,"height":0.62,"confidence":"high"}],"evidence_status":"direct"},{"key":"Kangaroo pocket","kind":"feature","value":"Single front kangaroo pocket with visible topstitching and diagonal seam reinforcements at the pocket openings.","regions":[{"x":0.34,"y":0.52,"width":0.32,"height":0.18,"confidence":"high"}],"evidence_status":"direct"},{"key":"Ribbing","kind":"feature","value":"Ribbed cuffs at sleeve ends and a wide ribbed hem band at the waist, matching the main fabric color.","regions":[{"x":0.16,"y":0.73,"width":0.14,"height":0.1,"confidence":"high"},{"x":0.7,"y":0.73,"width":0.14,"height":0.1,"confidence":"high"},{"x":0.3,"y":0.7,"width":0.4,"height":0.1,"confidence":"high"}],"evidence_status":"direct"},{"key":"Chest print layout","kind":"feature","value":"White printed text arranged in an arch over a center line of text and a small brand line beneath; all print is centered on the chest.","regions":[{"x":0.37,"y":0.3,"width":0.26,"height":0.16,"confidence":"high"}],"evidence_status":"direct"},{"key":"Printed text - top arc","kind":"text","value":"RUE SAINT HONORÉ","regions":[{"x":0.37,"y":0.29,"width":0.26,"height":0.06,"confidence":"high"}],"evidence_status":"direct"},{"key":"Printed text - center","kind":"text","value":"PARIS","regions":[{"x":0.45,"y":0.36,"width":0.1,"height":0.04,"confidence":"high"}],"evidence_status":"direct"},{"key":"Printed text - brand line","kind":"text","value":"FIFA 1904","regions":[{"x":0.44,"y":0.4,"width":0.12,"height":0.04,"confidence":"high"}],"evidence_status":"direct"}]},"packaging":{"observations":[]},"schema_version":2,"coordinate_space":{"units":"normalized","origin":"top_left"}},"variant_ids":["4553357","4553358","4553359","4553360","4553361"]}],"price":"59.95 CAD","sale_price":"59.95 CAD","availability":"in_stock","listing_has_variations":"true","variants":[{"sku":"4553357","url":"https://www.simons.ca/en/men-clothing/sweatshirts-hoodies/hooded/rue-saint-honore-hoodie--22904-26101?colourId=40","image":{"id":"img-variant-4553357","url":"https://imagescdn.simons.ca/images/22904/26101/40/A1_2.jpg","alt_text":"Rue Saint Honoré hoodie - Navy - SMALL variant image","position":1,"variant_ids":["4553357"]},"price":{"value":215,"currency":"CAD"},"title":"Rue Saint Honoré Hoodie - Navy - Small","option1":"Navy","option2":"SMALL","image_url":"https://imagescdn.simons.ca/images/22904/26101/40/A1_2.jpg","sale_price":{"value":99.95,"currency":"CAD"},"variant_id":"4553357","availability":"in_stock"},{"sku":"4553358","url":"https://www.simons.ca/en/men-clothing/sweatshirts-hoodies/hooded/rue-saint-honore-hoodie--22904-26101?colourId=40","image":{"id":"img-variant-4553358","url":"https://imagescdn.simons.ca/images/22904/26101/40/A1_2.jpg","alt_text":"Rue Saint Honoré hoodie - Navy - MEDIUM variant image","position":2,"variant_ids":["4553358"]},"price":{"value":215,"currency":"CAD"},"title":"Rue Saint Honoré Hoodie - Navy - Medium","option1":"Navy","option2":"MEDIUM","image_url":"https://imagescdn.simons.ca/images/22904/26101/40/A1_2.jpg","sale_price":{"value":99.95,"currency":"CAD"},"variant_id":"4553358","availability":"in_stock"},{"sku":"4553359","url":"https://www.simons.ca/en/men-clothing/sweatshirts-hoodies/hooded/rue-saint-honore-hoodie--22904-26101?colourId=40","image":{"id":"img-variant-4553359","url":"https://imagescdn.simons.ca/images/22904/26101/40/A1_2.jpg","alt_text":"Rue Saint Honoré hoodie - Navy - LARGE variant image","position":3,"variant_ids":["4553359"]},"price":{"value":215,"currency":"CAD"},"title":"Rue Saint Honoré Hoodie - Navy - Large","option1":"Navy","option2":"LARGE","image_url":"https://imagescdn.simons.ca/images/22904/26101/40/A1_2.jpg","sale_price":{"value":99.95,"currency":"CAD"},"variant_id":"4553359","availability":"in_stock"},{"sku":"4553360","url":"https://www.simons.ca/en/men-clothing/sweatshirts-hoodies/hooded/rue-saint-honore-hoodie--22904-26101?colourId=40","image":{"id":"img-variant-4553360","url":"https://imagescdn.simons.ca/images/22904/26101/40/A1_2.jpg","alt_text":"Rue Saint Honoré hoodie - Navy - X-LARGE variant image","position":4,"variant_ids":["4553360"]},"price":{"value":215,"currency":"CAD"},"title":"Rue Saint Honoré Hoodie - Navy - X-Large","option1":"Navy","option2":"X-LARGE","image_url":"https://imagescdn.simons.ca/images/22904/26101/40/A1_2.jpg","sale_price":{"value":99.95,"currency":"CAD"},"variant_id":"4553360","availability":"in_stock"}],"item_group_title":"Rue Saint Honoré Hoodie","size_system":"US","gender":"male","is_digital":"false","q_and_a":[{"a":"The hoodie features a regular unisex fit, as noted on similar FIFA 1904 items [3]. It is designed to be true to size, not slim or oversized.","q":"How does the hoodie fit? True to size, relaxed, or slim?"},{"a":"The product is 100% cotton but does not specify pre-shrunk treatment. Expect some shrinkage (5–10%) if washed in hot water or dried with high heat [1]. To minimize shrinkage, wash in cold water and air dry flat [1].","q":"Is the cotton pre-shrunk, or should I expect shrinkage after washing?"},{"a":"The hoodie is made from 100% cotton with a terry underside, similar to a French terry fabric. While the exact weight is not listed, a comparable FIFA 1904 crewneck uses 370 GSM fabric [3]. This suggests a medium-heavy weight suitable for layering in cooler weather or as a standalone piece.","q":"What is the fabric weight or thickness? Is it suitable for layering or as a standalone piece?"},{"a":"Care instructions for similar FIFA 1904 items recommend machine washing inside out, not bleaching, not tumble drying, line drying, and not ironing [3]. To preserve the printed logo, we recommend following these same guidelines.","q":"How does the printed logo hold up to machine washing? Any special care required?"}],"target_countries":"US","canonical_url":"https://www.simons.ca/en/men-clothing/sweatshirts-hoodies/hooded/rue-saint-honore-hoodie--22904-26101?colourId=0","deep_research":{"dimensions":{"fabric_and_build_quality":{"title":"Fabric weight, feel, and construction quality","entries":{"rue_saint_honor_collection_backstory":"The collection is named after the Parisian street where FIFA was founded in 1904 and that later became synonymous with high fashion — this isn't random merch; it's a deliberate heritage piece that suggests a level of material and construction quality aligned with its fashion-adjacent origin concept.","loop_backed_french_terry_vs_brushed_fleece":"Because the interior is looped rather than cut and brushed, this 100% cotton French terry hoodie resists the pilling and matting that can develop in fleece-lined sweats over time, so the inside stays softer and more consistent through repeated washes."},"entry_quotes":{"rue_saint_honor_collection_backstory":[{"url":"https://www.instagram.com/p/DNBGYQGAd_W/","quote":"We designed the Rue Saint Honoré collection to introduce you to the world of FIFA 1904—FIFA was founded in Paris in 1904, just steps away from what would later become the home of fashion houses like Balenciaga, Colette, and Goyard."}],"loop_backed_french_terry_vs_brushed_fleece":[{"url":"https://originalfavorites.com/products/parchment-organic-heavyweight-hooded-sweatshirt","quote":"Crafted from organic cotton, this ultra-soft hoodie features a cozy, looped terry interior that offers both warmth and breathability."}]},"entry_sources":{"rue_saint_honor_collection_backstory":["https://www.instagram.com/p/DNBGYQGAd_W/"],"loop_backed_french_terry_vs_brushed_fleece":["https://originalfavorites.com/products/parchment-organic-heavyweight-hooded-sweatshirt"]}},"value_proposition_vs_peers":{"title":"How it stacks up against other heavyweight cotton hoodies","entries":{"fifa_1904_parisian_heritage":"The arch graphic and '1904' logo directly reference FIFA's founding year in Paris, converting the hoodie from a blank canvas into a piece of football institutional history — for a buyer weighing a $170 USD plain Reigning Champ hoodie against this one, the Parisian origin story and official licensing add a cultural layer that blanks cannot match.","coordinated_set_with_matching_sweatpant":"Unlike Reigning Champ or American Giant, which sell hoodies and sweatpants separately, the FIFA 1904 collection offers a matching pant (style 22904-26104) in the same French terry — enabling a full, cohesive heavy-knit set without having to hunt for a compatible bottom, a convenience and styling advantage for buyers building a streetwear look on a budget.","canadian_exclusivity_and_price_advantage_vs_us_fifa_store":"Sold exclusively in Canada at Le 31, the Rue Saint Honoré Hoodie retails at $215 CAD (~$150 USD) — $20 USD below the $170 USD FIFA Store equivalent for US buyers — while the $99.95 CAD sale price lands at roughly $70 USD, making it the cheapest route to a 370 GSM FIFA 1904 heavy French terry hoodie anywhere in the market.","french_terry_construction_and_premium_quality_association":"The terry underside — a looped cloth rather than a brushed fleece — mirrors Reigning Champ's signature midweight terry, which GQ editors rated as the best hoodie quality overall; this construction yields a smooth, breathable interior that resists the pilling of cheap fleece, making the FIFA hoodie's fabric feel deliberately premium rather than a budget compromise."},"entry_quotes":{"fifa_1904_parisian_heritage":[{"url":"https://store.fifa.com/products/fifa-1904-arch-black-hoodie-unisex","quote":"paying tribute to world football governing body's Parisian origins."}],"canadian_exclusivity_and_price_advantage_vs_us_fifa_store":[{"url":"https://store.fifa.com/products/fifa-1904-arch-black-hoodie-unisex","quote":"FIFA 1904 Arch Black Hoodie - Unisex $170.00 USD"}],"french_terry_construction_and_premium_quality_association":[{"url":"https://store.fifa.com/products/fifa-1904-arch-black-hoodie-unisex","quote":"Premium 370g/m2 French terry, 100% Cotton"},{"url":"https://www.gq.com/story/best-hoodie-is-really-cozy","quote":"Reigning Champ's terry hoodies were clearly the best quality"}]},"entry_sources":{"fifa_1904_parisian_heritage":["https://store.fifa.com/products/fifa-1904-arch-black-hoodie-unisex"],"canadian_exclusivity_and_price_advantage_vs_us_fifa_store":["https://store.fifa.com/products/fifa-1904-arch-black-hoodie-unisex"],"french_terry_construction_and_premium_quality_association":["https://store.fifa.com/products/fifa-1904-arch-black-hoodie-unisex","https://www.gq.com/story/best-hoodie-is-really-cozy"]}},"within_collection_comparison":{"title":"How it differs from other FIFA 1904 hoodies","entries":{"price_advantage":"At CAD 99.95 on sale (regular CAD 215), this hoodie costs roughly half the Arch Hoodie’s USD 170 sticker, yet both are official licensed 100% cotton French terry hoodies—so the savings are purely a function of distribution and sale timing, not material downgrade.","coordinated_pant_set":"The Rue Saint Honoré Hoodie has a dedicated matching pant (SKU 22904-26104) that allows building a full head-to-toe look from the collection, whereas the Arch Hoodie doesn’t advertise a coordinating bottom—a practical perk for those who value a complete, intentional outfit rather than mix-and-match separates.","canadian_exclusive_and_in_stock_status":"Sold exclusively in Canada at Le 31 (Simons), this hoodie bypasses international shipping and duties—and unlike the Arch Hoodie, which is currently sold out on FIFA’s global store, it remains in stock across multiple sizes, making it the readily attainable piece in the collection."},"entry_quotes":{"price_advantage":[{"url":"https://store.fifa.com/products/fifa-1904-arch-black-hoodie-unisex","quote":"$170.00 USD"}],"canadian_exclusive_and_in_stock_status":[{"url":"https://store.fifa.com/products/fifa-1904-arch-black-hoodie-unisex","quote":"Sold out"}]},"entry_sources":{"price_advantage":["https://store.fifa.com/products/fifa-1904-arch-black-hoodie-unisex"],"canadian_exclusive_and_in_stock_status":["https://store.fifa.com/products/fifa-1904-arch-black-hoodie-unisex"]}},"design_heritage_and_inspiration":{"title":"Design inspiration and heritage of the Rue Saint Honoré capsule","entries":{"origin_story_of_rue_saint_honor":"The brand’s own narrative frames the capsule as reflecting the fact that FIFA’s original neighbors on Rue Saint Honoré were ‘visionaries in sport, art, and style’ — so the hoodie doesn’t just represent a team; it embodies an entire cultural heritage, with the street name worn across the chest as a testament to that legacy.","selfridges_fashion_floor_placement":"The collection launched with a pop-up on Selfridges’ fashion floor that paired the apparel with FIFA Museum exhibits and live match screenings — a retail environment normally reserved for high-end fashion, signaling that this hoodie is pitched at the intersection of sport and style rather than as mere merchandise.","democratising_luxury_football_aesthetics":"Launching within the $55–$155 price band, the hoodie is a vehicle for FIFA 1904’s stated mission to ‘democratise the luxury football aesthetic’ — meaning its accessible price point delivers the refined materials and considered design language of the capsule without the $995 price tag of a cashmere overcoat."},"entry_quotes":{"origin_story_of_rue_saint_honor":[{"url":"https://www.instagram.com/p/DNBGYQGAd_W/","quote":"Our first neighbors weren’t just diplomats, they were visionaries in sport, art, and style. This capsule reflects that origin story and heritage—a foundation for what’s coming next."}],"selfridges_fashion_floor_placement":[{"url":"https://www.theindustry.fashion/in-pictures-selfridges-unveils-fifa-1904-world-cup-pop-up-featuring-first-ever-licensed-fashion-collection/","quote":"Alongside the new clothing range, the pop-up also features exclusive content from the FIFA Museum, bringing the history and cultural significance of the global game into the heart of one of London’s most iconic retail destinations, as well as a designated seating area with a large screen to show World Cup matches."},{"url":"https://www.licensingsource.net/selfridges-fifa-1904-world-cup-pop-up-enjoying-success/","quote":"Selfridges has been enjoying success with a dedicated FIFA-licensed fashion collection and pop-up, which is running up until the World Cup final on 19 July."}],"democratising_luxury_football_aesthetics":[{"url":"https://www.theindustry.fashion/in-pictures-selfridges-unveils-fifa-1904-world-cup-pop-up-featuring-first-ever-licensed-fashion-collection/","quote":"priced to democratise the luxury football aesthetic"},{"url":"https://www.sportingnews.com/us/culture/fashion/news/fifas-ready-wear-brand-luxe-mixture-football-and-fashion/b8ff807753f7804b7ba71c13","quote":"Priced between $55–$155"}]},"entry_sources":{"origin_story_of_rue_saint_honor":["https://www.instagram.com/p/DNBGYQGAd_W/"],"selfridges_fashion_floor_placement":["https://www.theindustry.fashion/in-pictures-selfridges-unveils-fifa-1904-world-cup-pop-up-featuring-first-ever-licensed-fashion-collection/","https://www.licensingsource.net/selfridges-fifa-1904-world-cup-pop-up-enjoying-success/"],"democratising_luxury_football_aesthetics":["https://www.theindustry.fashion/in-pictures-selfridges-unveils-fifa-1904-world-cup-pop-up-featuring-first-ever-licensed-fashion-collection/","https://www.sportingnews.com/us/culture/fashion/news/fifas-ready-wear-brand-luxe-mixture-football-and-fashion/b8ff807753f7804b7ba71c13"]}},"brand_collaboration_and_credibility":{"title":"The VFILES partnership and fashion credibility behind FIFA 1904","entries":{"vfiles_pedigree":"VFILES, the platform that launched Virgil Abloh's Off-White and Shayne Oliver's Hood by Air and discovered A$AP Rocky, is the licensing partner for FIFA 1904, so this hoodie comes from a creative network with a documented history of breaking influential streetwear talent into the mainstream, not a generic licensing agent.","billion_dollar_brand_ambition":"Co-founder Julie Anne Quay publicly projects FIFA 1904 could become a billion-dollar brand by the 2030 World Cup, which tells you this is a long-term play with substantial backing rather than a one-off capsule — buying the hoodie now is getting in early on a brand that expects to scale dramatically within the decade.","paris_fashion_week_runway_show":"The brand plans to present its full fashion collection during Paris Fashion Week in January, designed by Marcus Clayton, making this hoodie part of a branding capsule that precedes a runway-validated line — early adopters can own the brand's first chapter before it gains broader industry recognition.","10_to_football_entrepreneurship":"Ten percent of all sales from FIFA 1904 goes to support entrepreneurship and education in football, so purchasing this hoodie directly funds community development — a tangible social mission that adds a purpose-driven layer rarely found in fashion collaborations of this type.","marcus_clayton_s_luxury_design_cv":"Creative director Marcus Clayton’s résumé includes Louis Vuitton, Givenchy, Fenty, and Maison Kitsuné — he previously designed Fenty’s ready-to-wear under Rihanna — so the minimalist hoodie was conceived by a designer who has shaped collections for luxury houses, signaling that FIFA 1904 is a genuine fashion operation, not a merch overlay.","rue_saint_honor_founding_narrative":"FIFA was founded in 1904 at Rue Saint Honoré in Paris — the same street that houses iconic fashion ateliers — and the hoodie’s branding prints that address alongside the founding year, so the graphic reads like a French fashion house’s heritage mark rather than a tournament logo.","fifa_club_world_cup_miami_2025_launch":"The debut capsule dropped during the historic FIFA Club World Cup Miami 2025 — the first time the tournament was held in the U.S. — aligning the hoodie with a landmark moment in American soccer culture and signaling the brand’s intent to embed itself in the fashion-meets-sport conversation from day one.","julie_anne_quay_s_dual_world_authority":"Co-founder Julie Anne Quay built VFILES from a fashion-editor background at V Magazine, Vogue Japan, and Australian Vogue before becoming a minority owner of Barnsley F.C. and joining FIFA's Club Management academic board, giving the brand direction from someone equally fluent in fashion’s inner circles and football’s back-office culture — which is why FIFA 1904 frames itself as dressing the off-pitch workforce, not just fans.","kit_designed_for_the_pitch_of_life_ethos":"Described as “a kit designed for the pitch of life,” the collection is explicitly unisex and intended for contexts far beyond the stadium — work, dinner, red carpet — so the hoodie is designed without gendered cuts and meant to fit into a streetwear-informed everyday wardrobe, not a sportswear-only rotation.","accessible_entry_point_into_a_luxury_line":"At $99.95 CAD on sale, this hoodie is the most accessible piece in a collection where a full suit runs around $600 and a cashmere peacoat tops out at $900, with the line overall priced from $55 to $995 — so you're buying into a brand that calls itself “attainable luxury” at its most democratic price point."},"entry_quotes":{"vfiles_pedigree":[{"url":"https://www.styleofsport.com/fifa-1904/","quote":"VFILES was largely responsible for launching the careers of such designers and labels as Shayne Oliver of Hood by Air and Virgil Abloh’s Off White."},{"url":"https://www.sportingnews.com/us/culture/fashion/news/fifas-ready-wear-brand-luxe-mixture-football-and-fashion/b8ff807753f7804b7ba71c13","quote":"FIFA 1904, the first-ever ready-to-wear fashion brand from FIFA and VFILES, is ready to make its mark in the style realm."}],"billion_dollar_brand_ambition":[{"url":"https://www.sportsbusinessjournal.com/Articles/2025/06/18/fifa-unveils-fifa-1904-luxury-fashion-line/","quote":"It can be a billion-dollar brand by the 2030 World Cup."}],"paris_fashion_week_runway_show":[{"url":"https://www.styleofsport.com/fifa-1904/","quote":"We’re planning to show our fashion collection in January as part of Paris Fashion Week. It’s being designed by Marcus Clayton who did Fenty for Rhianna."}],"10_to_football_entrepreneurship":[{"url":"https://www.linkedin.com/posts/julie-anne-quay-240aaa4a_fifa-partners-with-vfiles-to-launch-fashion-activity-7254279302668513280-fm5x","quote":"10 percent of all sales will go to support entrepreneurship and education in football."}],"marcus_clayton_s_luxury_design_cv":[{"url":"https://www.sportingnews.com/us/culture/fashion/news/fifas-ready-wear-brand-luxe-mixture-football-and-fashion/b8ff807753f7804b7ba71c13","quote":"the brand has brought on acclaimed British designer Marcus Clayton (ex-Louis Vuitton, Givenchy, Fenty, Maison Kitsuné) as Creative Director."},{"url":"https://www.styleofsport.com/fifa-1904/","quote":"It’s being designed by Marcus Clayton who did Fenty for Rhianna."}],"rue_saint_honor_founding_narrative":[{"url":"https://www.linkedin.com/posts/julie-anne-quay-240aaa4a_fifa-partners-with-vfiles-to-launch-fashion-activity-7254279302668513280-fm5x","quote":"FIFA was founded in 1904 on the Rue st Honoré in Paris, just like some of the biggest fashion houses in the world today."},{"url":"https://www.sportingnews.com/us/culture/fashion/news/fifas-ready-wear-brand-luxe-mixture-football-and-fashion/b8ff807753f7804b7ba71c13","quote":"Signature branding is reinterpreted through tonal and high contrast prints, with “FIFA 1904” and “Rue Saint Honoré Paris” artfully placed as bold centerpieces or subtle chest graphics."}],"fifa_club_world_cup_miami_2025_launch":[{"url":"https://www.sportingnews.com/us/culture/fashion/news/fifas-ready-wear-brand-luxe-mixture-football-and-fashion/b8ff807753f7804b7ba71c13","quote":"This launch coincided with the historic FIFA Club World Cup Miami 2025, which is the first time the event has been held in the U.S."}],"julie_anne_quay_s_dual_world_authority":[{"url":"https://www.styleofsport.com/fifa-1904/","quote":"VFILES was founded in 2012 by Julie Anne Quay, a former powerhouse fashion editor whose career highlights include V Magazine, Vogue Japan, Australian Vogue, and the VH1/Vogue Fashion Awards."},{"url":"https://www.styleofsport.com/fifa-1904/","quote":"In 2018 her family became minority owner of a football club in England which seeded the partnership with FIFA and creation of FIFA 1904."}],"kit_designed_for_the_pitch_of_life_ethos":[{"url":"https://www.styleofsport.com/fifa-1904/","quote":"Defined as “a modern uniform for life”, FIFA 1904 is inspired by the heritage of football, and translates the spirit and legacy of the sport into an elevated but accessible collection, described as “a kit designed for the pitch of life”."},{"url":"https://www.sportingnews.com/us/culture/fashion/news/fifas-ready-wear-brand-luxe-mixture-football-and-fashion/b8ff807753f7804b7ba71c13","quote":"this unisex collection features premium essentials designed for elevated everyday wear"}],"accessible_entry_point_into_a_luxury_line":[{"url":"https://www.styleofsport.com/fifa-1904/","quote":"The most expensive product is probably a $900 cashmere peacoat. 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