
FIFA 1904
Rue Saint Honoré Hoodie
This is a 100% cotton pullover hoodie from the FIFA 1904 collection, exclusively available in Canada at Le 31. It features an adjustable drawstring hood, a kangaroo pocket, ribbed cuffs and hem, and a terry underside. The front displays a printed graphic in white on a deep navy body reading "Rue Saint Honoré Paris" along with FIFA 1904 branding.
- Material
- 100% cotton
- Style
- casual, sporty
- Category
- Apparel & Accessories > Clothing > Activewear
Color
Specifications
A comfortable cotton hoodie from the FIFA 1904 collection, featuring a kangaroo pocket and adjustable drawstring hood.
Adjustable drawstring hood, kangaroo pocket, ribbed edging, terry underside, 100% cotton
- Material
- 100% cotton
- Style
- casual, sporty
- Gender
- male
- Condition
- new
- Category
- Apparel & Accessories > Clothing > Activewear
Additional Attributes
- Official licensed FIFA merchandise
- Part of the FIFA 1904 collection
- Printed logo on the front
- Adjustable drawstring hood
- Kangaroo pocket
- Ribbed edging
- Terry underside
- 100% cotton
Product Insights
The Rue Saint Honoré Hoodie from FIFA 1904—a brand launched by VFILES (incubator of Off-White and Hood by Air) with design by ex-Louis Vuitton designer Marcus Clayton—merges luxury fashion heritage from its Paris Fashion Week debut and Selfridges launch with a social mission: 10% of sales fund football entrepreneurship and education. Priced at $215 CAD (lowest in a capsule ranging $55–$995, and sale-priced at $99.95—$100 below the sold-out Arch Hoodie), this unisex, 370 GSM French terry hoodie offers Reigning Champ-level quality in a 'kit for the pitch of life' that works for work, dinner, or stadium. However, its non-pre-shrunk cotton means 5–10% shrinkage with hot washing, and its warmth is limited to standalone comfort down to 10°C.
Verified claims
- Design
- Chest print references FIFA's founding street Rue Saint Honoré and its luxury fashion heritage.
- Fashion credentials
- Brand combines Selfridges fashion-floor launch, ex-Louis Vuitton designer, and VFILES streetwear credibility.
- Social mission
- 10% of sales support entrepreneurship and education in football.
- Brand background
- VFILES — the platform that launched Off-White and Hood by Air — is the licensing partner behind FIFA 1904.
- Use case
- Designed as a unisex 'kit for the pitch of life' for everyday wear.
- Designer credentials
- Designed by Marcus Clayton (ex-Louis Vuitton, Givenchy, Fenty, Maison Kitsuné) for a Paris Fashion Week show.
- Pricing
- At $215 CAD regular and $99.95 sale, it's the lowest-priced piece in a capsule ranging $55–$995.
- Brand mission
- FIFA 1904 hoodie carries design pedigree from Louis Vuitton alum and VFILES; 10% of sales support football entrepreneurship.
- Versatility
- Matching sweatpant available; unisex design fits work, dinner, and stadium.
- Price advantage
- CAD 99.95: USD 100 below the sold-out Arch Hoodie, same 370 GSM fabric.
- Value
- The hoodie has a cotton terry underside similar to French terry; a comparable FIFA 1904 crewneck uses 370 GSM fabric, suggesting medium-heavy weight suitable for layering or standalone wear.
- Care
- The cotton is not specified as pre-shrunk; expect 5–10% shrinkage if washed hot or dried on high heat. Wash cold and air dry flat to minimize shrinkage.
- Matching set
- Dedicated matching pant in the same French terry for a coordinated set.
- Fashion debut
- Debuts on Selfridges fashion floor; plans Paris Fashion Week show.
- Brand authenticity
- Co-founder Julie Anne Quay's Vogue and Barnsley FC background gives the brand authentic fashion-football authority.
- Fashion credibility
- Planned Paris Fashion Week show by ex-Louis Vuitton designer and Club World Cup launch show serious fashion-collection strategy.
- Early adopter potential
- FIFA 1904's co-founder projects it could become a billion-dollar brand by the 2030 World Cup, with backing from VFILES and an ex-Louis Vuitton designer.
- Pilling resistance
- Looped terry interior resists pilling and stays soft wash after wash.
- Breathability
- Looped terry interior is breathable for comfortable wear.
- Quality benchmark
- Mirrors Reigning Champ's terry fabric, rated best quality by GQ.
- Material
- 100% cotton, 370 GSM French terry, not pre-shrunk; may shrink 5-10% with hot wash
- Licensing
- The hoodie is officially licensed FIFA merchandise.
- Fit
- The hoodie has a regular unisex fit and is true to size, not slim or oversized.
- Logo care
- Machine wash inside out, avoid bleach, tumble drying, and ironing, and line dry to preserve the printed logo.
- Exclusivity
- The hoodie is sold exclusively in Canada at Le 31 (Simons).
- Matching set SKU
- The matching pant is style 22904-26104 in the same French terry.
Product record
- Title
- Rue Saint Honoré Hoodie
- Brand
- FIFA 1904
- Price
- 215 CAD
- Availability
- In stock
Buying Guide
1 comparison · 9 sourcesProduct comparison
Compared within this brand.
| Rue Saint Honoré Hoodie: Choose this if you want official licensed FIFA merchandise from the FIFA 1904 collection, described by the brand as a modern uniform for life, in a solid deep navy pullover hoodie with a white RUE SAINT HONORÉ PARIS chest print. It is made of 100% cotton with a terry underside, plus an adjustable drawstring hood, kangaroo pocket, and ribbed cuffs and hem in a relaxed shape. Note that it is a pullover style rather than a zip-up, and it comes in Navy from size SMALL to X-LARGE.[1,2,3] | Rue Saint Honoré Emblem Sweatshirt: Choose this if you want official licensed FIFA merchandise in a classic black crew neck: it is 100% cotton with a terry underside, a relaxed fit, dropped shoulders, and ribbed collar, cuffs, and hem. It features a small circular emblem patch on the left chest with a plain back, but note the large oval cutouts at the side torso that expose an inner layer or the body beneath, and it comes only in black in sizes small through XX-large.[4,5,6,7] | Tone-On-Tone Circular Logo Sweatshirt: Choose this if you want official licensed FIFA merchandise in a relaxed-fit, 100% cotton crewneck, offering a large tone-on-tone circular logo on the chest with circular text and a terry underside with ribbed collar, cuffs, and hem. It suits understated, logo-forward styling in black. Note that the listed sizes are Small, Medium, X-Large, and XX-Large, with no Large appearing among the options, so check sizing before deciding.[8,9] |
Image Analysis
1 images- 01

Product
Front-facing pullover hooded sweatshirt in a solid deep navy color with a center chest white printed wordmark, a kangaroo pocket, and ribbed cuffs and hem.
- SilhouettePullover hoodie shown flat-on-front with a two-panel hood, long set-in sleeves, a straight hemline and a relaxed body shape.
1 region
x 0.20 · y 0.18 · w 0.60 · h 0.62 (high) - Kangaroo pocketSingle front kangaroo pocket with visible topstitching and diagonal seam reinforcements at the pocket openings.
1 region
x 0.34 · y 0.52 · w 0.32 · h 0.18 (high) - RibbingRibbed cuffs at sleeve ends and a wide ribbed hem band at the waist, matching the main fabric color.
3 regions
x 0.16 · y 0.73 · w 0.14 · h 0.10 (high); x 0.70 · y 0.73 · w 0.14 · h 0.10 (high); x 0.30 · y 0.70 · w 0.40 · h 0.10 (high) - Chest print layoutWhite printed text arranged in an arch over a center line of text and a small brand line beneath; all print is centered on the chest.
1 region
x 0.37 · y 0.30 · w 0.26 · h 0.16 (high) - Printed text - top arc“RUE SAINT HONORÉ”
1 region
x 0.37 · y 0.29 · w 0.26 · h 0.06 (high) - Printed text - center“PARIS”
1 region
x 0.45 · y 0.36 · w 0.10 · h 0.04 (high) - Printed text - brand line“FIFA 1904”
1 region
x 0.44 · y 0.40 · w 0.12 · h 0.04 (high)
Other
Studio product shot with neutral light gray background, even diffuse lighting and a soft shadow beneath the garment; hoodie is centered and fully visible.
- BackgroundEven light gray neutral backdrop filling the frame.
- ShadowSoft drop shadow below the hem indicating studio lighting from above.
1 region
x 0.30 · y 0.78 · w 0.40 · h 0.10 (medium) - Shot compositionCentered, front-facing product with even margins on left and right and the full garment visible within the frame.
Colors
deep navy blue· main body#122A53white· printed chest text- SilhouettePullover hoodie shown flat-on-front with a two-panel hood, long set-in sleeves, a straight hemline and a relaxed body shape.
Brand PDP Lookup
- Brand
- FIFA 1904
FIFA 1904 ARCH HOODIE
Variants
4 SKUs| SKU | Title | Price | Avail |
|---|---|---|---|
| 4553357 | Rue Saint Honoré Hoodie - Navy - Small | CA$99.95CA$215.00 | Yes |
| 4553358 | Rue Saint Honoré Hoodie - Navy - Medium | CA$99.95CA$215.00 | Yes |
| 4553359 | Rue Saint Honoré Hoodie - Navy - Large | CA$99.95CA$215.00 | Yes |
| 4553360 | Rue Saint Honoré Hoodie - Navy - X-Large | CA$99.95CA$215.00 | Yes |