Morris & Co.
Hyacinth Natural Tones Indoor Rug See Available Sizes
This is a jacquard weave indoor rug featuring a 1911 botanical pattern by John Henry Dearle for William Morris, rendered in natural tones. It is made of 70% PET and 30% wool and is manufactured in Belgium. Designed for living rooms and other indoor spaces, the rug has a flat woven texture and is recommended for use with a rug pad for safety.
- Color
- Natural Tones
- Material
- 70% PET, 30% wool
- Style
- traditional, vintage
- Category
- Home & Garden > Decor > Rugs
Color
Size
Specifications
Jacquard weave rug featuring a charming botanical design from 1911 by John Henry Dearle, in natural tones, made of 70% PET and 30% wool.
Jacquard weave, 70% PET and 30% wool blend, indoor use, made in Belgium.
- Color
- Natural Tones · brown
- Material
- 70% PET, 30% wool
- Secondary
- wool
- Style
- traditional, vintage
- Gender
- unisex
- Condition
- new
- Category
- Home & Garden > Decor > Rugs
Additional Attributes
- jacquard weave
- natural tones
- indoor rug
- made in Belgium
- 70% PET, 30% wool
- rug pad recommended
- design by John Henry Dearle
- English garden motif
- charming 1911 design
Product Insights
The Hyacinth Natural Tones Indoor Rug by Morris & Co. presents a 1911 John Henry Dearle jacquard pattern, originally a wallpaper, now a flatweave rug in muted sage, olive, and coral. Its 70% recycled PET and 30% wool blend offers softness and durability with a synthetic feel, but the 3mm flatweave lacks cushioning and edges may curl initially, requiring a rug pad for safety. The rug is floorheating-compatible, yet its latex-backed polyester backing can trap moisture, and repeated washing may cause fading and pilling. At CAD $1479, the authentic heritage design and sustainable materials justify the premium over comparable rugs, though the tradeoff lies in a less plush underfoot feel and the need for careful maintenance.
Verified claims
- Design attribution
- Pattern designed by John Henry Dearle (c.1911), not William Morris as often credited.
- Hand feel
- 70% PET gives a synthetic feel; 30% wool adds a natural softness.
- Underfoot feel
- 3mm flatweave has no cushioning but wool makes it feel soft.
- Flatness
- Edges may curl out of the box but flatten within a few days.
- Size tolerance
- Rug size can vary up to ±5% from nominal dimensions; plan using the lower bound.
- Settling
- Rug may curl from packaging but flattens within days with a pad.
- Underfloor heating
- Floorheating-compatible rug with low TOG and moisture-buffering wool.
- Traffic suitability
- Edges curl after washing, requiring a rug pad to avoid tripping hazard.
- Wash durability
- Repeated washing may cause the design to fade and surface fibers to pill.
- Backing quality
- Latex-backed polyester backing may trap moisture, potentially affecting the rug's base durability.
- Rug pad
- Using a rug pad is recommended for safety and longevity.
- Material
- 70% recycled PET and 30% wool blend gives softness and durability, but no machine washing.
- Pattern
- Hyacinth pattern is an original 1911 John Henry Dearle jacquard for Morris & Co.
- Value
- At CAD $1479, the jacquard weave and wool blend justify the premium over Ruggable rugs.
- Design heritage
- 1911 design by John Henry Dearle, instantly recognized as a Morris & Co. pattern.
- Medium adaptation
- Originally a wallpaper (c. 1911), now a jacquard rug with a pebbled flatweave texture.
- Color palette
- Muted sage, olive, and coral palette softens the dense botanical repeat for modern interiors.
Product record
- Title
- Hyacinth Natural Tones Indoor Rug See Available Sizes
- Brand
- Morris & Co.
- Price
- 1479 CAD
- Availability
- In stock
Deep Research
The 1911 Hyacinth design and its Arts & Crafts roots
- The Hyacinth pattern dates to around 1911 and was designed by John Henry Dearle, the chief designer and later Art Director of Morris & Co. who succeeded William Morris after his death — so the rug’s design comes from the firm’s creative leader at the height of the Arts & Crafts movement, not a later reproduction or pastiche.
- Dearle’s work was historically sold under William Morris’s name, and even today many Dearle patterns are popularly misattributed — owning this Hyacinth rug means possessing an original Dearle composition that has emerged from that shadow, giving it a distinct identity within the Morris & Co. archive.
Choosing the right size for your room
- The manufacturer specifies up to ±5% variance, so the actual rug dimensions could be 5% larger or smaller; always use the lower bound of the tolerance when measuring your space to ensure that the worst-case scenario still meets interior design clearance rules for dining chairs, bedside extension, or sofa placement.
- At its smallest, this size mirrors the width of a single bed and defines a soft zone beside it or under a coffee table in compact seating; with the 5% tolerance, the rug could arrive as large as 147×210cm, giving a generous bedside projection without straying into a full room rug.
- The rug’s 170cm width extends 10cm beyond the standard 160cm width commonly recommended for anchoring a two-seater sofa’s front legs, while the 240cm length, with tolerance, can stretch to 252cm, comfortably covering the lower portion of a queen bed and providing the proverbial hotel-bedside warm landing.
- This size lands squarely in the large dining zone for eight seats (the 240×330cm dining standard plus an extra 10cm length), and as a living-room rug it fits the full conversation area under the front-legs rule for a standard sofa group, with a tolerance bump to 252×357cm that can frame a king bed in a master suite.
- Just 10cm short of the classic 200×290cm dining rug recommendation for a six-seater table (the 120cm rule, or 60cm per side), the rug’s length can actually exceed 290cm thanks to the 5% tolerance, ensuring chairs remain on the rug when pulled out for a table up to 180×90cm, and the worst-case 190×266cm still covers a compact four-seater.
Using this rug on underfloor heating
- At just 3mm thick — effectively a zero-pile surface — the Hyacinth Natural adds negligible thermal resistance between the floor and the room, allowing radiant heat to pass through almost as if there were no rug at all; this is precisely the construction that heating experts cite as the best case for underfloor heating.
- With a surface weight of 1500 grams per square metre, the rug falls into the same low-TOG category as classic flatweave kilims (≤0.5 TOG), keeping the combined thermal resistance well below the 2.5 TOG maximum that industry research advises for rugs over underfloor heating.
- The 30% wool content ensures the rug breathes across heated surfaces rather than trapping moisture; wool’s natural ability to hold 15–18% of its weight in moisture acts as a buffer against the drying effects of sustained underfloor warmth, so the fibres stay resilient and less prone to brittleness over time.
- The rug’s backing is a thin polyester layer with a latex coating — not a thick rubber or foam barrier — and paired with the 3mm flatweave, the total thermal resistance remains low enough that Morris & Co. certifies the rug as floorheating compatible, meaning the backing does not impede heat transfer as some heavier backings might.
Image Analysis
3 images- 01
Product
A large rectangular floor rug laid flat in front of a sofa, showing an all-over botanical floral pattern with scrolling leaves and stylized flowers on a light background.
- Overall shapeRectangular rug with visible straight edges lying flat on the floor in front of a sofa.
1 region
x 0.04 · y 0.56 · w 0.92 · h 0.39 (high) - PatternAll-over botanical pattern of intertwined stems, large stylized leaves and multiple rounded and bell-shaped flowers repeating across the rug surface.
1 region
x 0.06 · y 0.59 · w 0.88 · h 0.34 (high) - Background fieldLight neutral background field visible behind the pattern, appearing as an off-white or very pale beige base.
1 region
x 0.06 · y 0.59 · w 0.88 · h 0.34 (high) - Leaf colorMultiple tones of green used for leaves and stems, including both medium sage greens and darker green accents.
2 regions
x 0.10 · y 0.60 · w 0.50 · h 0.26 (high); x 0.55 · y 0.62 · w 0.35 · h 0.26 (high) - Flower accentsFlowers rendered in muted warm tones ranging from soft coral to muted terracotta scattered across the pattern.
2 regions
x 0.18 · y 0.68 · w 0.22 · h 0.18 (high); x 0.48 · y 0.64 · w 0.30 · h 0.20 (high) - Edge detailRug edges visible with no contrasting fringe; edges appear finished and crop cleanly against the stone floor.
1 region
x 0.04 · y 0.86 · w 0.92 · h 0.08 (high)
Other
Lifestyle scene showing the rug in a living room setting with a sofa, cushions, window, potted plant on a small wooden stool, pendant light, and a stone floor; soft natural lighting with mild shadows.
- Sofa presenceWhite or cream upholstered sofa positioned along the back wall directly behind the rug, partially covering the rug's upper edge.
1 region
x 0.12 · y 0.28 · w 0.76 · h 0.25 (high) - Cushions and throwMultiple patterned and textured throw cushions and a patterned throw draped over the sofa back and seat.
1 region
x 0.20 · y 0.32 · w 0.60 · h 0.18 (high) - Window and lightingLarge multi-pane wooden-framed window on the rear wall providing natural daylight that illuminates the room.
1 region
x 0.33 · y 0.03 · w 0.51 · h 0.25 (high) - Potted plant on stoolGreen potted plant placed on a small wooden stool to the left of the sofa, sitting on the stone floor near the rug edge.
1 region
x 0.05 · y 0.46 · w 0.20 · h 0.24 (high) - FlooringDark irregular stone or tile floor visible around the rug, showing grout lines and texture.
1 region
x 0.04 · y 0.74 · w 0.92 · h 0.20 (high) - Shot compositionInterior lifestyle shot taken from a standing viewpoint angled slightly down toward the rug, showing foreground rug and background sofa and window.
Colors
off-white· background fieldmuted sage green· leaf and stem motifs#8B8A7Dmuted coral· flower accents- Overall shapeRectangular rug with visible straight edges lying flat on the floor in front of a sofa.
- 02
Product
Rectangular rug shown flat with an overall symmetrical, densely repeating floral and foliate motif on a light neutral background.
- Overall shape and viewRectangular flat rug shown face-up occupying almost the entire image with all four edges visible and slight perspective straight-on.
1 region
x 0.01 · y 0.01 · w 0.98 · h 0.98 (high) - Background fieldUniform light beige to cream woven ground visible between pattern elements with a subtle woven texture.
1 region
x 0.18 · y 0.18 · w 0.64 · h 0.64 (high) - Central medallionSymmetrical central botanical medallion composed of radiating olive-green leaf shapes and a small cluster of coral-tinted petal motifs at the vertical center.
1 region
x 0.38 · y 0.34 · w 0.24 · h 0.28 (high) - Leaf and vine motifCurving, stylized leaves and vines in olive and muted dark green forming mirrored, scrolling patterns that repeat toward the edges.
1 region
x 0.06 · y 0.10 · w 0.88 · h 0.80 (high) - Floral elementsMultiple tulip-like and round floral blossoms in a muted coral to rose color with hand-drawn outlining and inner detailing.
1 region
x 0.12 · y 0.18 · w 0.76 · h 0.64 (high) - Edge finishEdges of the rug are visible with a narrow selvage in the same woven material and pattern running to the image border.
2 regions
x 0.00 · y 0.00 · w 1.00 · h 0.02 (medium); x 0.00 · y 0.98 · w 1.00 · h 0.02 (medium) - Weave textureVisible fine woven texture in the ground and pattern areas, suggesting a flat or low-pile surface rather than a high-shag pile.
1 region
x 0.25 · y 0.25 · w 0.50 · h 0.50 (high)
Other
Evenly lit studio product shot with a plain white background and minimal shadows; rug centered and photographed from above.
- Shot compositionTop-down studio shot with the rug centered and cropped tightly to show the full face of the rug; slight white border of background visible around edges.
- Lighting and shadowSoft, even lighting with a faint shadow visible along the bottom edge outside the rug, indicating subtle separation from the white background.
1 region
x 0.00 · y 0.96 · w 1.00 · h 0.04 (medium) - Image qualityHigh-resolution, in-focus image with clear pattern detail and accurate rendering of texture.
Colors
light cream· background fieldolive green· leaf and vine motifdeep green· stems and darker foliate linesmuted coral· flowers and petal details#A39473- Overall shape and viewRectangular flat rug shown face-up occupying almost the entire image with all four edges visible and slight perspective straight-on.
- 03
Product
Close-up of a rug corner showing a woven/looped flat pile with an overall floral vine motif in muted greens and small red accents on a light beige background; the rug edge and corner are visible in the lower center of the image.
- Visible corner and edgeLower corner of the rug is visible with a finished folded edge showing the rug thickness and sewn perimeter binding.
1 region
x 0.28 · y 0.78 · w 0.50 · h 0.19 (high) - Surface textureWoven flat/low-pile texture composed of tightly looped yarns producing a slightly pebbled surface visible across the rug field.
1 region
x 0.12 · y 0.12 · w 0.76 · h 0.62 (high) - Floral vine motifLarge stylized flowers, circular seed-head motifs, and sweeping leaf and vine shapes are printed or tufted in a repeat pattern across the visible area.
1 region
x 0.04 · y 0.02 · w 0.92 · h 0.76 (high) - Olive green leaf fillLeaves and elongated vine bands are filled with a muted olive-green tone rendered as solid shapes with slightly darker outlining.
1 region
x 0.02 · y 0.56 · w 0.84 · h 0.40 (high) - Dark green outlines and stemsDarker green lines form stems and outlines around leaves and floral motifs, providing contrast to the olive fills.
1 region
x 0.05 · y 0.28 · w 0.78 · h 0.56 (high) - Muted red floral accentsSmall muted red/orange highlights appear within some flower petals and centers as accent strokes.
1 region
x 0.70 · y 0.05 · w 0.24 · h 0.18 (medium)
Other
Product photographed on a white background with the rug placed so the photographed corner points toward the viewer; soft studio lighting eliminates strong shadows and the image is cropped tightly so only part of the rug is shown.
- Background and stagingRug is photographed on an even white background with no visible props or packaging.
- Shot compositionAngled top-down close-up showing a corner perspective so both the rug face and the thickness at the corner are visible.
- Lighting and shadowEven diffuse lighting with minimal shadows; faint shadow under the rug corner where it lifts from the background.
1 region
x 0.28 · y 0.80 · w 0.45 · h 0.12 (medium)
Colors
light beige· background field#E4D3C4muted olive green· leaf fillsdeep sage green· stems and outlines#4D534Amuted coral red· flower accents#9B8C6B- Visible corner and edgeLower corner of the rug is visible with a finished folded edge showing the rug thickness and sewn perimeter binding.
Documents & Data
Q&A
6 answered- Can this rug be used in a high-traffic area such as a hallway, or is it better suited for low-traffic spaces?
- This rug is made with a durable 70% PET and 30% wool blend, which can withstand moderate to high traffic areas like hallways. We recommend using a rug pad for added safety and longevity.
- How does the feel of this 70% PET and 30% wool rug compare to a traditional wool rug? Is it softer or more synthetic?
- The 70% PET (polyester) content gives this rug a more synthetic feel compared to a traditional 100% wool rug, but the 30% wool blend adds softness and a natural touch. It is likely less plush than a pure wool rug but still comfortable underfoot.
- Does the rug lay flat out of the box, or does it require time to flatten out with a rug pad?
- Most jacquard weave rugs like this one may have some initial curling from packaging but typically flatten within a few days, especially with a rug pad underneath. Using a rug pad is recommended for safety and to help it lie flat.
- Where can I buy a rug with a William Morris design?
- Ruggable offers a Morris & Co. collection, and similar designs can sometimes be found at Home Goods, Marshall's, or through reverse image search.
- How do I decorate with a bold William Morris rug?
- Pick out accent colors from the rug for pillows and decor; mixing patterns and textures can create a cohesive look.
- Are Ruggable rugs worth the price?
- Opinions vary: some find the washability and designs worth it, while others criticize the synthetic feel and durability issues, suggesting better value in traditional rugs.
Reddit Insights
3 threads · r/interiordecoratingReddit users have mixed feelings about Ruggable's William Morris rugs, praising the heritage designs but criticizing the synthetic feel, durability, and high price.
While many appreciate the iconic William Morris patterns and the convenience of washable rugs, a significant number of users report issues with curling edges, fading, and cheap materials, resulting in an overall slightly negative leaning sentiment.
Themes
Use Cases
- High-traffic areas and homes with pets or children
- Living room or dining room decor featuring William Morris patterns
Watch Out For
Compared To
vs Traditional wool or woven rugs
Many users feel traditional rugs offer better quality and feel, though they lack the washability of Ruggable.
vs Rifle Paper Co. rugs
Some consider Rifle Paper Co. as an alternative with similar aesthetic and better quality.
vs Loloi rugs
The Morris & Co. tufted rug from Ruggable is noted to be thicker than Loloi rugs.
Source Threads
Negative experience with Ruggable rugs
Ruggable owner x3 here and I hate them all lol, can't wait to get rid of them! They're impossible to get to lay flat against the rug pad.
u/[deleted]r/interiordecoratingView thread →
Identification of William Morris pattern
That looks like the William Morris strawberry thief pattern. If you love it worth checking out some of the other William Morris patterns.
u/AntipodeanOpaleyer/interiordecoratingView thread →
Positive review of Morris & Co. tufted rug from Ruggable
I have the Morris & Co. Owl & Willow Green Tufted Rug from Ruggable and it is thicker than the loloi rugs I have in my houses. Big big fan. Wouldn’t be able to tell it’s washable it’s so thick. Lays really nicely, no creases at all. The flatwoven ones are not great though.
u/weirar/interiordecoratingView thread →